Transactional data - GCSE ICT

What transactional data is collected?

- Details of items purchased - Unique reference number given to each transaction - delivery tracking data that displays delivery status and location. - Personal information from your online account .

What is a transaction?

A transaction occurs everytime you buy or sell something.

Where do companies retrieve the personalised information from?

Companies retrieve the personalised data from cookies created on your computer when you visit a website.

Why is transactional data valuable to organisations?

Transactional data allows: - organisations to keep track of people's purchases. - Allows deliveries to be tracked - Contains a rich source of information a bout a users preferences.

Where is transactional data stored?

Transactional data is stored in databases where they can be sorted and searched.

What is transactional data?

Transactional data is the information collected about that particular sale or purchase?