302 Ch. #14
To maintain audience interest, stories used in business presentations should typically last
-30 to 60 seconds
What is used as support material for business presentations?
-analogies -statistics -relevant professional experiences
When creating electronic slides for a business presentation, you should make sure that the data and ideas you present are
-as simple and clear as possible
Understanding the needs of your _______ is the first step in the AIM planning process
-audience
You should arrange slides that you use in a business presentation to create
-a story line
In a business presentation, a story told passionately to gain the attention of audience members is known as
-a vivid example
The review section of a business presentation contains what?
-a call to action -a brief summary of the key messages
what types of formatting should be used to highlight key information and data?
-bold -italics
When listening to business presentation, professionals with blue MVSs respond to what?
-business related discussions -the use of "we" language
The views you provide in a business speech are essentially attempts to convince the audience members to
-commit to some type of risk
In a business presentation, the positioning statement is intended to convince the audience to
-concentrate on the whole presentation
Professionals with blue MVSs respond to logic that
-considers the whole
What is the most critical factor in a successful presentation
-content development
Effective messages that gain attention of listeners are
-delivered by a reliable source -formed around the listeners' interest
Professionals with green MVSs respond best to presentations that
-describe conclusions carefully and objectively -offer all relevant facts
Compared to written proposals, speeches and presentations are better suited to capitalize on _____ appeal
-emotional
In a business presentation, slides should have which of the following characteristics?
-highlighting of key data -highly legible font size
Ideally, stories used in business presentations should be what?
-honest -drawn from real life -factual
Audience members typically decide what during the preview of the presentation?
-if they are willing to act on what they hear -if they will pay attention and listen to the presentation -if they think they have something to gain from the presentation
In business presentations, the rationale for using stories is to
-illustrate a point
What can weaken a message presented during a business presentation with slides?
-images not related to the message -low-resolution images -too many images
What people can help with designing electronic slides used in important business presentations?
-in-house specialists -outside professionals -public relations experts
Using stories in business presentations can increase a speaker's
-influence
Using a story line approach in business presentations is effective because
-it creates an emotional connection -audience members are more likely to remember the presented information -audience members internalize and use stories
In a business presentation, the presenter's views are the
-key messages of the presentation
Which type of learner responds best to participation focused presentations?
-kinesthetic
When professionals with hub MVSs listen to business presentations, they respond to what?
-language that presents several options -presentations that hold clear business logic
What are the aspects of AIM planning process?
-message -information -audience
What type of support material would likely be the most effective for audience members with blue MVSs?
-personal stories
When giving an internal presentation, you should focus your presentation primarily on
-persons who have the ability to put your ideas into action
When writing presentations for clients and customers, you should primarily focus on influencing what groups?
-prospects for future business -key decision makers
What are some recommendations concerning the use of support materials for a business presentation?
-provide only strong support material -have additional material ready in case you need it -avoid overwhelming listeners with support material
what are two steps of the PREP method for a business presentation?
-providing an example -stating a position
Professionals with red MVSs respond most strongly to what aspects of a presentation?
-remaining focused on key points -discussion short-term goals
When interacting with the audience during a presentation, you need to be able to
-reply quickly to questions asked by audience members
Stories in business presentations generally contain what?
-setting -plot -resolution
What is done twice as part of the PREP method for a presentation?
-stating a position
What types of supporting material would likely be the most effective for audience members who are professionals with green MVSs
-statistics
What should be verified when reviewing a presentation?
-supplementary materials are well prepared -the electronic slides have been proofread -related technology is in working order
The overview statement provides a summary of the
-takeaway messages
When telling an engaging story, what should the speaker be aware of?
-the audience expects the speaker to get to the point quickly -the audience's patience is limited
Which of the following elements of a speech are part of the preview?
-the positioning statement -the overview -the attention-getter
What is criteria for part of the FAIR test?
-the real motives in making the presentation are accessible -the presentation is factually correct
When preparing a speech about a business service, what should you consider in order to gauge the knowledge level of the audience?
-the source of their information about the service -their preconceived notions about the service
Ideally, the focal point of a business presentation should be
-the speaker
The goal of the review in a business presentation is
-to compel audience members to consider taking specific actions
What are the main goals of a business speech attention- getter?
-to get the audience members to consider the presented ideas -to engage the audience members emotionally
True or False: A fatal error in a business presentation is to present evidence but leave out central positions
-true
The longest part of the action is the
-view
During a business presentation, audience members should be able to understand the information on the slides
-within a few seconds
An overview statement should be
-written in conversational language -up to three sentences long