BUS 100 Lesson 2 Reading Quiz

Contemporary issue management: a) Is a linear process. b) Is an interactive, forward-thinking process. c) Is used by all government agencies. d) Was useful in the 1970s, but not today.

B

Proactive companies are: a) Much more likely to be forced to defend themselves. b) Much less likely to be blindsided by crises and negative surprises. c) Just as likely to be blindsided by crises and negative surprises. d) Much more likely to be blindsided by crises and negative surprises.

B

Stakeholder engagement is, at its core, a: a) Program. b) Relationship. c) Process. d) Systems model.

B

The emergence of a public issue indicates that: a) Technology is forcing ethics and business strategy closer together. b) A gap may be developing between what stakeholders expect and what an organization is actually doing. c) Consumers are unaware of how an organization's actions affect them. d) Consumers are unaware of how an organization's actions affect them.

B

When working well, the issue management process: a) Minimizes dialogue with the stakeholders and focuses on short-term survival. b) Is static and never pulls in additional information that would disturb the balance. c) Continuously cycles back to the beginning and repeats. d) Generates two specific options for each issue.

C

An analysis of the stability or instability of a government is an example of scanning which environment? a) Legal. b) Geophysical. c) Political. d) Social.

C

Failure to understand the beliefs and expectations of stakeholders: a) Causes a company's profits to increase in the short run. b) Causes a company's profits to decrease in the short run. c) Causes the performance-expectations gap to grow larger. d) Decreases the chance of a corporate buy-out.

C

Over time, the nature of business's relationship with its stakeholders often: a) Evolves through a series of stages. b) None of these answers is correct. c) Becomes more hostile. d) Remains static.

A

Stakeholder engagement is: a) The process of ongoing relationship building between a business and its stakeholders. b) The acquisition of information gained from analyzing the multiple environments. c) Any issue that is of mutual concern to an organization and one or more of its stakeholders. d) Competitive intelligence being collected ethically and systematically.

A

The issue management process is a: a) Beneficial tool used only to maximize the positive effects of a public issue for the organization's advantage. b) Confusing process that is rarely used to help top management within an organization. c) Beneficial tool used only to minimize the negative effects of a public issue for the organization's advantage. d) Systematic process companies use when responding to public issues that are of greatest importance to the business.

D