CHAPTER 1
The person who Introduced standardized, Interchangeable parts was
WhItney
Which of the following is NOT one of the four reasons that we study OM?
We want to understand what marketing managers do.
How does management describe the "strategy" of Hard Rock Café?
experience strategy
The production process at Hard Rock Cafe does NOT include which of the following activities?
advertising
Which of the following activities at a commercial bank is NOT an operations activity?
auditing
The economic activities that typically produce an intangible product are referred to as
services
Competition in the 21st century is no longer between companies; it is between
supply chains
In general, the supply chain starts with
the provider of basic raw materials
Which of the following activities at an airline is NOT an operations activity?
sales
The person who believed that management must do more to improve the work environment and processes so that quality can be improved was
Deming
The father of scientific management is
Taylor
A global network of organizations and activities that supply a firm with goods and services is referred to as
a supply chain
The service sector constitutes what percentage of employment in the United States?
b/w 80-90%
Which of the following tasks would NOT typically represent an operations management activity at Hard Rock Cafe?
filing a tax return
Which operations function at a manufacturing facility strives for the efficient use of machines, space, and personnel?
industrial engineering
A large percentage of the revenue of most firms is spent on which function?
operations
Which of the 10 OM decisions applied at Hard Rock Café focuses on maximizing the customer experience and driving customers toward revenue-generating activities?
layout design
Which appears to provide the best opportunity for increases in productivity
management
Which of these is NOT one of the 10 strategic OM decisions?
marketing
Which of the following OM decisions determines how a good or service is produced and commits management to specific technology, quality, human resources, and capital investment?
process and capacity design
The creation of goods and services is referred to as:
production
Which of the following is NOT considered to be one of the three primary functions that all organizations perform?
research and development
