cis 2200 final

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According to Panorama Consulting​ Solutions, in​ 2018, the average time to implement an ERP project is approximately​ ________

17.4 months

________ is the online marketing and advertising format that includes​ pop-ups.

A display ad

​________ are currently the most successful​ (revenue) online marketing and advertising format.

Display ads

Which of the following is NOT a challenge to the implementation of an​ ERP?

Dramatic reductions in inventory costs and order to delivery time

​________ enables the​ computer-to-computer exchange between two organizations of standard transactions such as​ invoices, shipment​ schedules, or purchase orders.

EDI

What tools enable a business to connect customer conversations and relationships from certain types of Web sites to CRM​ processes?

Social CRM

which of the following statements is true regarding enterprise resource planning​ systems?

They integrate data with a centralized database.

Enterprise systems include​ ________ tools for analyzing overall organizational performance.

analytical

Enterprise applications have drawbacks mainly because they​ ________.

are very expensive to purchase and implement

advertisers use​ _____ in order to display more relevant ads based on a​ user's search and browsing history.

behavioral tracking

The most common type of repetitive stress injury is​ ________.

carpal tunnel syndrome

organizations have options for responding to problematic​ user-generated social media content that include all of the follow EXCEPT​ _____.

changing the content

The Internet has made intellectual property​ ________.

difficult to protect

Downloading a movie from the Internet is an example of​ ________.

digital good

​Nike's distributors are​ ________ in the supply chain.

downstream

The principles of right and wrong that guide an individual are called​ ________.

ethics

According to your​ reading, Coca-Cola implemented an SAP enterprise system to overcome a​ ________.

lack of​ standard, companywide business processes

The global positioning system​ (GPS) enables​ ________ -based services for consumers via their smartphones.

location

A(n) ________ is an Internet business model that provides an initial point of entry to the web along with specialized content and other services.

portal

Related to social​ e-commerce, small world theory suggests you are only​ ________ link(s) from every other person on earth.

six

Regarding moral dimensions of the information​ age, ________​ include(s) the issue of what standards should we demand to protect the safety of society.

system quality

In the United​ States, the claim to privacy is protected primarily by​ ________.

the First Amendment

​________ is an Apple technology that allows users to charge items to their credit card using their phone.

Apple Pay

Which of the following is NOT part of the analysis of a situation that presents an ethical​ issue?

Avoid actions with extremely low failure costs.

________ targeting techniques increase the effectiveness of​ banners, rich​ media, and video ads.

Behavioral

How do information systems support the activities in a supply​ chain?

By reducing inventory levels

_______ businesses gather and sell personal information to government agencies.

Data broker

What are the two most important management challenges in building a successful​ e-commerce presence?

Developing a clear understanding of your business objectives and knowing how to choose the right technology to achieve those objectives

Kevin describes​ _____ as a set of integrated software modules that support nearly all of their​ organization's business processes.

ERP

​________ avoid the problem of having databases in areas such as​ finance, human​ resources, sales and​ marketing, and manufacturing that are not capable of sharing information.

Enterprise resource planning​ (ERP) systems

​________ is the​ world's largest search engine.

Google

The act that aims at protecting medical records is the​ ________.

HIPAA

​Mary's company is implementing an ERP system to achieve which main business​ objective?

Improved decision making

Which answer contains the correct list of moral dimensions of the Information​ Age?

Information rights and​ obligations, property rights and​ obligations, accountability and​ control, system​ quality, quality of life

​________ is the market leader in​ cloud-based CRM systems.

Salesforce.com

Tiny software programs that keep track of where a user visited on the Internet and report this back to a server are called​ ________.

Web beacons

Viruses differ from worms because worms​ ________.

can operate on their own without attaching to other computer program files

Determining the revenue produced by a customer and comparing the revenue to the expenses of acquiring and taking care of the customer is called​ ________.

customer lifetime value

The acronym CRM stands for​ ________.

customer relationship management

Some say that a​ firm's most valuable asset is its​ ________.

customer relationships

The most common source of business system failure is​ (are) ________.

data quality

behavioral tracking and targeted ads can be seen as a​ double-edged sword because​ _____.

increases in targeted ads may result in higher sales but users may perceive them as a loss of privacy

FIP is a set of principles governing the collection and use of​ ________.

information about individuals

Regarding moral dimensions of the information​ age, ________​ include(s) the issue of determining the data that individuals and organizations can protect.

information rights and obligations

In​ Europe, before data is​ gathered, ________ must be given by customers with knowledge of all the facts needed to make a rational decision.

informed consent

The​ Children's Online Privacy Protection Act​ (COPPA) focuses on​ ________.

parental permissions

Early supply chain management systems were based on​ a(n) ________ in which production master schedules were based on forecasts of demand for products.

push​ -based model

Customer relationship management applications that track Web sales and retail store sales are related to the​ ________ aspect of customer relationships

sales

In an enterprise​ system, the integrated software modules that focus on return requests are related to​ ________.

sales and marketing

Social​ e-commerce is commerce based on the idea of the digital​ ________ graph.

social

Incorporating applications that allow customers to chat with one another about company products is an example of​ ________.

social CRM

A​ ________ chain is a network of organizations for obtaining raw materials.

supply

Ethical issues in information systems have become more of an urgent topic because of the rise of​ ________.

the Internet and​ e-commerce

The fastest growing form of retail trade in the United​ States, Europe, and Asia is​ ________.

​e-commerce

A supply chain management system using​ a(n) ________ model bases production schedules on forecasts.

​push-based

What is a social​ graph?

A mapping of all significant online social relationships

​________ refers to the principles of right and wrong that individuals use to make choices.

Ethics

​________ is another name for​ e-hubs.

Net marketplaces

Facebook, Twitter, and blogs represent the typical platforms for the​ ________ e-commerce presence map.

social media

​________ percent of online retailers have​ m-commerce Web sites.

​Fifty-five

A supply chain management system using​ a(n) ________ model bases production schedules on actual customer orders.

​pull-based

In​ 2018, mobile marketing constitutes​ ________ percent of all online marketing.

70

What is a touch​ point?

A method of interaction with a customer

Kevin describes which component of an ERP system that consolidates data from​ sales, marketing, and service​ departments?

Customer relationship management​ (CRM)

What is computer vision​ syndrome?

Eyestrain related to display screen use in various computing devices

which of the following is a significant risk of using social​ media?

Loss of privacy

which of the following describes the identify guideline of social media​ behavior?

Make sure you clarify if views are personal or if they represent a company.

​________ includes computer​ viruses, worms, and Trojan horses.

Malware

​E-commerce emerged in 1995 with the first Internet​ portal, ________.

Netscape

Which of the following options is NOT a unique feature of​ e-commerce technology?

Our geographic boundaries now determine our network experience.

The​ ________ is the most important U.S. federal statute regarding conditions for handling information regarding credit reporting and financial records.

Privacy Act of 1974

One recurring problem in supply chain management is when information about the demand for a product gets distorted as it passes from one entity to the next across the supply chain. What is this​ called?

The bullwhip effect

Which list below contains the correct four kinds of​ e-commerce presence?

Web​ sites, email, social​ media, and offline media

Valerie describes organizational guidelines for all of the following social media behaviors EXCEPT

abstain

A social commerce feature that provides consumers the ability to share their shopping experiences with others is called​ _________.

collaborative shopping

​A(n) ________ is an Internet business model that provides an online meeting place where people with similar interests can communicate and share information.

community provider

​A(n) ________ is an Internet business model in which information content is sold and distributed.

content provider

Shopkick is a mobile application that enables retailers to offer customers​ ________.

coupons

iTunes has dramatically​ ________ illegal music downloads.

decreased

The two most important management challenges when building an​ e-commerce site include knowing how to choose the right technology and​ ________.

developing a clear understanding of your business objectives

ERM software and CRM software​ ________.

differ as ERM software focuses on employee issues

If a Web site changes its prices based on the demand characteristics​ (e.g., concert​ tickets), this would be an example of​ ________.

dynamic pricing

A broad term to describe extending a marketplace beyond traditional boundaries is called​ ________.

marketspace

The fastest growing type of B2C​ e-commerce is​ ________.

mobile

According to the​ E-Commerce Presence​ Map, activities such as education and branding are considered​ a(n) ________ type of presence.

offline media

The primary benefit of disintermediation to the consumer is​ ________.

removing layers and reducing costs

The​ ________ of the web makes it possible to deliver messages with​ text, audio, and video simultaneously to large numbers of people.

richness

According to the​ E-Commerce Presence​ Map, activities such as conversation and engagement are considered​ a(n) ________ type of presence.

social media

According to the​ e-commerce presence​ map, activities including conversation are​ a(n) ________ type or presence.

social media

In information​ systems, SaaS stands for​ ________.

software as a service

which of the following describes the refrain guideline of social media​ behavior?

​Don't use company resources such as​ logos, photos, company​ email, and so​ on, unless you have permission to use them. Your answer is correct.

​E-commerce refers to the use of the​ ________ and​ ________ to transact business.

​Internet; Web

According to your​ text, Elemica's Web site for buying and selling chemicals is an example of​ ________ electronic commerce.

​business-to-business (B2B)

BarnesandNoble.com is an example of​ ________ electronic commerce.

​business-to-consumer (B2C)

Buying a silver coin from an individual on eBay is an example of​ ________ electronic commerce.

​consumer-to-consumer (C2C)

An example of​ ________ includes someone taking out a loan and then being sold a checking account as well.

​cross-selling

According to the​ E-Commerce Presence​ Map, activities including newsletters are​ a(n) ________ type of presence.

​e-mail

​Newsletters, updates, and sales are activities related to the​ ________ e-commerce presence map.

​e-mail

A(n) ________ is an Internet business model that sells products directly to consumers or to individual businesses.

​e-tailer

The​ ________ strategy focuses on having components arriving exactly at the time they are needed.

​just-in-time

Seventy-four percent of smartphone owners use​ ________, which depends on a global positioning system.

​location-based services

​E-commerce has become more​ ________.

​social, mobile, and local

Which statement below best describes an enterprise​ system?

Large scale software that encompasses a whole company across many departments and business functions.

The doubling of computing power every 18 months has raised questions about the​ ________

accuracy and reliability of information systems

All of the following are steps that should be taken when confronted with a new ethical situation EXCEPT​ ________.

analyze the organizational structure

all of the activities listed here describe behavioral tracking except​ _____

collecting credit card data from online purchases

A set of principles governing the collection and use of information about users is called​ ________.

fair information practices

​A(n) ________ grants the owner an exclusive monopoly on an invention for 20 years.

patent

The​ "patent trial of the​ century" in 2011 was between​ ________ and​ ________ for violating patents for iPhones.

​Apple; Samsung

Who are the leading enterprise software​ vendors?

​SAP, Oracle,​ IBM, Infor Global​ Solutions, and Microsoft

A comprehensive CRM package contains modules for​ ________ and​ _______ relationship management.

​partner; employee

If a company produces a​ custom-made automobile only after a customer has placed an​ order, it is an example of​ a(n) ________ production model.

​pull-based

Unfortunately, enterprise applications fail to meet expectations​ ________ percent of the time.

44

Copyright protects creators​ (individuals) of intellectual property for​ ________.

70 years after the​ author's death

Copyright protects creators​ (corporate-owned) of intellectual property for​ ________.

95 years after the initial creation

Which of the following correctly defines the concept of​ accountability?

A feature of systems and social institutions exists in which mechanisms are in place to determine who acted and who is responsible.

_______ means that mechanisms are in place to determine who in an organization took responsible action.

Accountability

​________ are small text files loaded on a computer when a user visits Web sites.

Cookies

Which of the following ethical principles​ states: "Take the action that produces the least harm or the least potential​ cost"?

Risk aversion principle

What is a Web​ beacon?

Small software programs that keep a record of​ users' online clickstream

Privacy protection for medical records is covered under​ ________.

The Health Insurance Portability and Accountability Act of 1996​ (HIPAA)

One of the characters in this video asks the​ question: "Are there any laws to keep companies from installing trackers on my​ computer?" According to his​ colleague's reply, which of the following statements describes current U.S. law regarding the information Websites can collect and how that information is​ used?

The​ Children's Online Privacy Protection Act regulates the collection of personal information on children and bans behavioral advertising to children younger than 13 years of age without parental consent.

The most common cause of repetitive stress injury​ (RSI) is​ ________.

a computer keyboard

Regarding moral dimensions of the information​ age, ________​ include(s) the issue of who can and will be held liable for harm done to property rights.

accountability and control

the business benefits of behavioral tracking include​ _____.

all of the answers: delivering ads based on​ geo-location data, identifying prospective customers for products or services, delivering ads based on social media activity, delivering ads based on demographic data).

Analytical CRM includes applications that​ ________.

analyze customer data for improving business performance

When demand for a product mistakenly gets distorted as it passes across the supply​ chain, it is called a​ ________.

bullwhip effect

Some ERP vendors include​ in-memory-computing technology that provides​ ________ tools for ad hoc​ analysis, what-if scenario​ analysis, and machine learning that analyzes very large data sets.

business intelligence

Customer relationship management primarily includes​ ________.

capturing and integrating customer data

Promises by professions to regulate themselves in the general interest of society are called​ ________

codes of conduct

The commission of illegal acts against a computer or using a computer is called​ ________.

computer crime

An example of​ ________ includes a company being sold infrastructure as a service​ (IaaS) at the same time they purchased software as a service​ (SaaS).

cross-selling

Although software bugs and facility catastrophes are likely to be widely reported in the​ press, by far the most common source of business system failure is​ ________.

data quality

U.S. schools are experiencing​ a(n) ________, which means that students in poorer schools have less access to technology.

digital divide

All of the following are technology trends that raise ethical issues EXCEPT​ ________.

disruptive technologies

_____ processes support activities in multiple departments and span an organization.

enterprise

​A(n) ________ makes values from a central database available for applications that support all of an​ organization's internal business activities.

enterprise resource planning​ (ERP) system

SAP is the​ best-selling ________.

enterprise software

In an enterprise​ system, the integrated software modules that focus on cash management and forecasting are related to​ ________.

finance and accounting

In an enterprise​ system, the integrated software modules that focus on labor costs and job skills are related to​ ________.

human resources

Immanuel​ Kant's Categorical Imperative states​ ________.

if an action is not right for everyone to​ take, it is not right for anyone

Advances in data storage techniques and the rapidly declining costs of data storage threaten​ ________.

individual privacy

A supply chain​ ________.

links​ suppliers, manufacturing​ plants, distribution​ centers, retail​ outlets, and customers

The most common type of computer security incident is​ ________.

malware infection

In an enterprise​ system, the integrated software modules that focus on production capacity are related to​ ________.

manufacturing and production

Customer relationship management applications that track campaign data are related to the​ ________ aspect of customer relationships.

marketing

Combining data from multiple sources to create digital dossiers of detailed information on individuals is called​ ________.

profiling

Regarding moral dimensions of the information​ age, ________​ include(s) the issue addressing intellectual property rights in a digital society.

property rights and obligations

Regarding moral dimensions of the information​ age, ________ is the standard by which cultural values are evaluated and supported in a digital society.

quality of life

Managers often maintain​ a(n) ________ as a buffer during unforeseen events

safety stock

Customer relationship management applications that track social networking data are related to the​ ________ aspect of customer relationships.

service

Enterprise applications introduce​ _________ that describe how once a company adopts an enterprise application from a single​ vendor, it is very costly to change​ vendors, and the firm becomes dependent on the vendor.

switching costs


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