CIS 2700 Midterm
The ________ rule of thumb is that ________ percent of individuals contribute ________ percent of the content.
20-80; 20; 80
________ is a collection of related files or tables containing data.
A database
Six Sigma is a popular _________ technique.
BPI
_________ integrates disparate BPI initiatives to ensure consistent strategy execution.
BPM
Many organizations find _________ too difficult, too radical, too lengthy, and too comprehensive.
BPR
_________ uses a "clean sheet" perspective.
BPR
_________ represents a huge challenge for IT departments because it means IT loses the ability to fully control and manage employee devices.
BYOD
Social computing has vastly altered both the expectations of customers and the capabilities of corporations in the area of _________.
CRM
________ modem services share bandwidth among subscribers in a locality, so speeds can decrease significantly when large numbers of neighbors access the Internet at the same time.
Cable
Your professor hands you a piece of paper with the number 75 on it. This is ________.
Data
________ refer to an elementary description of things, events, activities, and transactions that are recorded, classified, and stored but are not organized to convey any specific meaning.
Data
________ attempt to duplicate work of human experts by applying reasoning capabilities, knowledge, and expertise within a specific domain.
ES
________ is NOT a problem caused by computers.
Ergonomics
If you grew up using IT, you are an informed user.
False
Only computer science majors can become CIOs.
False
Your professor hands you a piece of paper with the number 75 on it and tells you this is your current average in the class. This is ________.
Information
________ is organized so that it has meaning and value to the recipient.
Information
_________ are materials, services, and information that flow through and are transformed as a result of process activities.
Inputs
Which of the following increases supplier power?
Integrated Supply Chains
The ________ layer of TCP/IP is responsible for addressing, routing, and packaging data packets.
Internet
Your professor hands you a piece of paper with the number 75 on it and tells you this is your current average in the class. Since this is your fourth year as a college student, you know you could work hard to bring that average up to a B by the end of the semester. This is ________.
Knowledge
NICs allow devices to physically connect to the _______'s communications medium.
LAN
A network stretching across New York City would be a ________.
MAN
________ are/is a tool for democratizing higher education.
MOOCs
BI systems provide computer-based primarily support _________.
Middle managers
________ make tactical decisions, which deal with activities such as short-term planning, organizing, and control.
Middle managers
Which of the following is NOT an example of excellent alignment?
Organizations allow IT employees to develop overarching goals for the business.
Which of the following is NOT a benefit of IT?
Quantity of leisure time
________ is a program or collection of programs that enable the hardware to process data.
Software
________'s platform helps enterprises to manage the consumer experience at every interaction; the company provides social media marketing, social media monitoring, social advertising, content management, collaboration, and advocacy for large companies.
Sprinklr
Customers want to be heard and to know whether other customers agree with them, so retailers should allow customers to post reviews and ratings for the best social computing results.
True
It is possible to damage your own reputation on LinkedIn.
True
________ does NOT use a peer-to-peer business model.
The ________ is a system of universally accepted standards for storing, retrieving, formatting, and displaying information through a ________ architecture.
WWW; client/server
Many experts believe ________ is the solution to the challenge of making money from social networking sites and social commerce sites.
advertising
In the _________ phase of BPI, the BPI team examines the "as is" process map and the collected data to identify problems with the process and their root causes.
analysis
When you figure out that customer orders are delayed because you do not have enough employees picking orders in the warehouse, you are in the _________ phase of BPI.
analysis
The ________ coordinates and manages new systems development projects.
applications development manager
_________ is an example of efficiency.
automating order entry
Bandwidth is stated in ________ per second.
bits
Social computing increases _________.
buyer power
________ marketing is when companies use social computing tools to obtain feedback from customers.
conversational
Which of the following is NOT an organizational response to business pressures?
creating a digital divide
_________ is the result of optimizing and aligning business processes to fulfill customers' needs, wants, and desires.
customer satisfaction
_________ is the result of optimizing the manufacturing and logistics processes.
cycle and fulfillment time reduction
In the _________ phase of BPI, the BPI team documents the existing "as is" process activities, process resources, and process inputs and outputs.
define
The correct order of the BPI phases is ___________.
define, measure, analyze, improve, and control
You have to offer online banking if you want to operate a bank. This is a(n) ________.
entry barrier
________ is a common LAN protocol.
ethernet
An/The ________ connects networks of multiple organizations so they can communicate securely.
extranet
________ offer limited accessibility to the ________ of participating companies.
extranets; intranets
Any LinkedIn page is better than nothing.
false
If a company is getting a lot of negative posts on its Wall, it is best to turn off features that let customers post comments without company approval.
false
Social media is a reliable method for communicating about emergencies, so emergency responders use social media in conjunction with the 911 system as much as possible.
false
The best thing about blogs is that they accurately reflect the opinions of customers.
false
Users had passive involvement with Web 2.0 websites. Web 3.0, on the other hand, facilitates more interactive social computing.
false
Which of the following Internet services is typically NOT available in rural areas?
fiber-optics
________ are user-generated classifications that use ________ to categorize and retrieve web pages, photos, videos, and other web content.
folksonomies; tags
Organizations do NOT typically use wikis to _________.
follow consumers' social networking comments
Organization's use Porter's competitive forces model to design _________ strategies; they use the value chain model to identify _________ activities to make the greatest impact.
general; specific
LinkedIn's main market segment is _________.
high-skill jobs
Supplier power is _________ when buyers have few choices from whom to buy and _________ when buyers have many choices.
high; low
The threat of new competitors will enter your market is _________ when entry is easy and _________ when there are significant barriers to entry.
high; low
A(n) ________ is an intraorganizational system.
human resources system
When you decide to start automating order entry by creating a website instead of forcing people to call into Inside Sales to place orders, you are in the _________ phase of BPI. Question options:
improve
________ is an example of effectiveness.
increasing customer satisfaction
The IS function has become ________ strategic within organizations, so a growing number of CIOs are coming from________.
increasingly; other business units
________ is a broadcast medium.
infrared
Car and technology companies are currently competing over who can offer the first self-driving car. This is an example of a(n) _________ strategy.
innovation
The NBA's use of virtual reality indicates they are using Porter's __________ strategy for competitive advantage.
innovation
Social ________ is the monitoring, collection, and analysis of socially generated data to make strategic decisions.
intelligence
An/The ________ is a network of networks.
internet
BPI is typically performed by ___________.
knowledge workers
Buyer power is high when buyers have _________ choices from whom to buy and low when buyers have _________ choices.
many; few
________ feature remixable applications and data.
mashups
_________ is the current strategy for many manufacturers where a company produces a large quantity of items but customizes them to match the needs and preferences of individual customers.
mass customization
________ advertising is a sales pitch that fits into the flow of information being shown.
native
________ is an operating model under which ISPs must allow customers equal access to content and applications, regardless of the source or nature of the content.
network neutrality
_________ is an example of a primary activity for most firms.
operations
________ is an advantage of telecommuting.
productivity
_________ is the result of optimizing the design, development, and production processes.
quality
_________ are people and equipment that perform process activities.
resources
United Airlines originally apologized only for the "overbook situation" that caused Dr. Dao physical harm. After two days, United Airlines changed its public responses due to ________.
social media backlash
The digital divide is an issue associated with a _________ pressure.
societal
A(n) ________ is an interorganizational system.
supply chain system
_________ are the costs, in money and time, imposed by a decision to buy elsewhere.
switching costs
A(n) ________ interfaces between users and programmers and determines information requirements and technical specifications for new applications.
systems analyst
Information overload is a _________ pressure.
technology
Managing information systems in modern organizations is a difficult and complex task. Which of the following factors does NOT contribute to this?
technology is getting cheaper to acquire, operate, and maintain
The music and newspaper industries were hurt primarily by _________.
threat of substitutes
A filter bubble is a result of a search in which a website algorithm guesses what a user would like to see based on information about the user.
true
A wiki is a website made up entirely of content posted by users.
true
Businesses must respond to customers more quickly and appropriately than they did prior to social computing.
true
Companies listen to consumers in the blogosphere who express their views on the companies' products. This is consumer-generated media.
true
Social computing empowers customers and enables them to become business advocates and influencers.
true
Social marketplaces act as online intermediaries that harness the power of social networks for introducing, buying, and selling products and services.
true
________ is the greatest concern in the peer-to-peer economic model.
trust
________ marketing is word-of-mouth advertising.
viral
________ are an example of harnessing collective intelligence.
wikis
The "_______ Effect" sometimes drives physicians to provide care that patients do not actually need as a way of trying to make the patients happy.
yelp
