CIS 2700 Midterm

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The ________ rule of thumb is that ________ percent of individuals contribute ________ percent of the content.

20-80; 20; 80

________ is a collection of related files or tables containing data.

A database

Six Sigma is a popular _________ technique.

BPI

_________ integrates disparate BPI initiatives to ensure consistent strategy execution.

BPM

Many organizations find _________ too difficult, too radical, too lengthy, and too comprehensive.

BPR

_________ uses a "clean sheet" perspective.

BPR

_________ represents a huge challenge for IT departments because it means IT loses the ability to fully control and manage employee devices.

BYOD

Social computing has vastly altered both the expectations of customers and the capabilities of corporations in the area of _________.

CRM

________ modem services share bandwidth among subscribers in a locality, so speeds can decrease significantly when large numbers of neighbors access the Internet at the same time.

Cable

Your professor hands you a piece of paper with the number 75 on it. This is ________.

Data

________ refer to an elementary description of things, events, activities, and transactions that are recorded, classified, and stored but are not organized to convey any specific meaning.

Data

________ attempt to duplicate work of human experts by applying reasoning capabilities, knowledge, and expertise within a specific domain.

ES

________ is NOT a problem caused by computers.

Ergonomics

If you grew up using IT, you are an informed user.

False

Only computer science majors can become CIOs.

False

Your professor hands you a piece of paper with the number 75 on it and tells you this is your current average in the class. This is ________.

Information

________ is organized so that it has meaning and value to the recipient.

Information

_________ are materials, services, and information that flow through and are transformed as a result of process activities.

Inputs

Which of the following increases supplier power?

Integrated Supply Chains

The ________ layer of TCP/IP is responsible for addressing, routing, and packaging data packets.

Internet

Your professor hands you a piece of paper with the number 75 on it and tells you this is your current average in the class. Since this is your fourth year as a college student, you know you could work hard to bring that average up to a B by the end of the semester. This is ________.

Knowledge

NICs allow devices to physically connect to the _______'s communications medium.

LAN

A network stretching across New York City would be a ________.

MAN

________ are/is a tool for democratizing higher education.

MOOCs

BI systems provide computer-based primarily support _________.

Middle managers

________ make tactical decisions, which deal with activities such as short-term planning, organizing, and control.

Middle managers

Which of the following is NOT an example of excellent alignment?

Organizations allow IT employees to develop overarching goals for the business.

Which of the following is NOT a benefit of IT?

Quantity of leisure time

________ is a program or collection of programs that enable the hardware to process data.

Software

________'s platform helps enterprises to manage the consumer experience at every interaction; the company provides social media marketing, social media monitoring, social advertising, content management, collaboration, and advocacy for large companies.

Sprinklr

Customers want to be heard and to know whether other customers agree with them, so retailers should allow customers to post reviews and ratings for the best social computing results.

True

It is possible to damage your own reputation on LinkedIn.

True

________ does NOT use a peer-to-peer business model.

Twitter

The ________ is a system of universally accepted standards for storing, retrieving, formatting, and displaying information through a ________ architecture.

WWW; client/server

Many experts believe ________ is the solution to the challenge of making money from social networking sites and social commerce sites.

advertising

In the _________ phase of BPI, the BPI team examines the "as is" process map and the collected data to identify problems with the process and their root causes.

analysis

When you figure out that customer orders are delayed because you do not have enough employees picking orders in the warehouse, you are in the _________ phase of BPI.

analysis

The ________ coordinates and manages new systems development projects.

applications development manager

_________ is an example of efficiency.

automating order entry

Bandwidth is stated in ________ per second.

bits

Social computing increases _________.

buyer power

________ marketing is when companies use social computing tools to obtain feedback from customers.

conversational

Which of the following is NOT an organizational response to business pressures?

creating a digital divide

_________ is the result of optimizing and aligning business processes to fulfill customers' needs, wants, and desires.

customer satisfaction

_________ is the result of optimizing the manufacturing and logistics processes.

cycle and fulfillment time reduction

In the _________ phase of BPI, the BPI team documents the existing "as is" process activities, process resources, and process inputs and outputs.

define

The correct order of the BPI phases is ___________.

define, measure, analyze, improve, and control

You have to offer online banking if you want to operate a bank. This is a(n) ________.

entry barrier

________ is a common LAN protocol.

ethernet

An/The ________ connects networks of multiple organizations so they can communicate securely.

extranet

________ offer limited accessibility to the ________ of participating companies.

extranets; intranets

Any LinkedIn page is better than nothing.

false

If a company is getting a lot of negative posts on its Wall, it is best to turn off features that let customers post comments without company approval.

false

Social media is a reliable method for communicating about emergencies, so emergency responders use social media in conjunction with the 911 system as much as possible.

false

The best thing about blogs is that they accurately reflect the opinions of customers.

false

Users had passive involvement with Web 2.0 websites. Web 3.0, on the other hand, facilitates more interactive social computing.

false

Which of the following Internet services is typically NOT available in rural areas?

fiber-optics

________ are user-generated classifications that use ________ to categorize and retrieve web pages, photos, videos, and other web content.

folksonomies; tags

Organizations do NOT typically use wikis to _________.

follow consumers' social networking comments

Organization's use Porter's competitive forces model to design _________ strategies; they use the value chain model to identify _________ activities to make the greatest impact.

general; specific

LinkedIn's main market segment is _________.

high-skill jobs

Supplier power is _________ when buyers have few choices from whom to buy and _________ when buyers have many choices.

high; low

The threat of new competitors will enter your market is _________ when entry is easy and _________ when there are significant barriers to entry.

high; low

A(n) ________ is an intraorganizational system.

human resources system

When you decide to start automating order entry by creating a website instead of forcing people to call into Inside Sales to place orders, you are in the _________ phase of BPI. Question options:

improve

________ is an example of effectiveness.

increasing customer satisfaction

The IS function has become ________ strategic within organizations, so a growing number of CIOs are coming from________.

increasingly; other business units

________ is a broadcast medium.

infrared

Car and technology companies are currently competing over who can offer the first self-driving car. This is an example of a(n) _________ strategy.

innovation

The NBA's use of virtual reality indicates they are using Porter's __________ strategy for competitive advantage.

innovation

Social ________ is the monitoring, collection, and analysis of socially generated data to make strategic decisions.

intelligence

An/The ________ is a network of networks.

internet

BPI is typically performed by ___________.

knowledge workers

Buyer power is high when buyers have _________ choices from whom to buy and low when buyers have _________ choices.

many; few

________ feature remixable applications and data.

mashups

_________ is the current strategy for many manufacturers where a company produces a large quantity of items but customizes them to match the needs and preferences of individual customers.

mass customization

________ advertising is a sales pitch that fits into the flow of information being shown.

native

________ is an operating model under which ISPs must allow customers equal access to content and applications, regardless of the source or nature of the content.

network neutrality

_________ is an example of a primary activity for most firms.

operations

________ is an advantage of telecommuting.

productivity

_________ is the result of optimizing the design, development, and production processes.

quality

_________ are people and equipment that perform process activities.

resources

United Airlines originally apologized only for the "overbook situation" that caused Dr. Dao physical harm. After two days, United Airlines changed its public responses due to ________.

social media backlash

The digital divide is an issue associated with a _________ pressure.

societal

A(n) ________ is an interorganizational system.

supply chain system

_________ are the costs, in money and time, imposed by a decision to buy elsewhere.

switching costs

A(n) ________ interfaces between users and programmers and determines information requirements and technical specifications for new applications.

systems analyst

Information overload is a _________ pressure.

technology

Managing information systems in modern organizations is a difficult and complex task. Which of the following factors does NOT contribute to this?

technology is getting cheaper to acquire, operate, and maintain

The music and newspaper industries were hurt primarily by _________.

threat of substitutes

A filter bubble is a result of a search in which a website algorithm guesses what a user would like to see based on information about the user.

true

A wiki is a website made up entirely of content posted by users.

true

Businesses must respond to customers more quickly and appropriately than they did prior to social computing.

true

Companies listen to consumers in the blogosphere who express their views on the companies' products. This is consumer-generated media.

true

Social computing empowers customers and enables them to become business advocates and influencers.

true

Social marketplaces act as online intermediaries that harness the power of social networks for introducing, buying, and selling products and services.

true

________ is the greatest concern in the peer-to-peer economic model.

trust

________ marketing is word-of-mouth advertising.

viral

________ are an example of harnessing collective intelligence.

wikis

The "_______ Effect" sometimes drives physicians to provide care that patients do not actually need as a way of trying to make the patients happy.

yelp


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