FSU: - COM 3150
To choose strong words a. use nouns b. use action verbs c. avoid adjective and adverbs d. all of the above
**** d. all of the above
In business writing, grammatical correctness is very important because? a. errors can damage your credibility b. errors can distract the reader c. errors can confuse the reader d. all of the above
******** d. all of the above
The planning stage should take about?
50% of the time you have to produce the message.
Which of the following reflects providing pertinent information to the audience?
A speaker mentions his tips for writing effective reports to business students at a college.
For what reason would an editor of a political newsmagazine choose to use justified type?
Allowing more text to fit in a given space
________ is the technology used to superimpose computer-generated text, graphics, or sounds onto a user's physical domain, either on a device display or directly onto the physical world itself?
Augmented reality
What term is used to refer to a standard block of text that is reused in multiple documents?
Boilerplate
This consists of one independent clause with one or more subordinate clauses?
Complex Sentence
This consists of two or more independent clauses with no subordinate clauses?
Compound Sentence
Identify the sentence that is NOT in parallel form?`
Creating schedules and to mentor people are the main parts of the job description.
________ are milder synonyms that are sometimes used in place of strong words to convey meaning without carrying negative connotations?
Euphemisms
________ is the richest medium of communication?
Face-to-face communication
A good listener refers to the message in the following sequence: hear, interpret, understand and respond?
False
According to the text, managers generally prefer to communicate by written message?
False
An abstract word stands for something you can touch, see, or visualize?
False
Communication must include a verbal component.?
False
Encoding is the process of converting a message into symbols that people will understand?
False
In organizations, only top managers are sources of messages?
False
Small, numerous, near, and good are all examples of concrete words?
False
Telephone communication is the richest medium?
False
The passive voice creates more direct, shorter sentences and makes your writing easier to understand?
False
The terms verbal communication and oral communications are interchangeable?
False
The words "kick," "increase," "dog," and "desk" are examples of abstract words?
False
What are lines of text or graphics that are repeated at the top of every page in a document?
Headers
Which of the following is true for gathering information for written communication?
Information for simple messages can be gathered using informal techniques
When deciding if your purpose is worth pursuing, ask yourself:?
Is the purpose realistic?
Which of the following is true of the direct approach to presenting information?
It generally starts with the main idea and follows up with the evidence
________ media communicate in the simplest ways, provide no opportunity for audience feedback, and aren't personalized?
Lean
________ is a medium's ability to convey a message through more than one informational cue, facilitate feedback, and establish personal focus?
Media richness
________ are brief printed documents traditionally used for the routine, day-to-day exchange of information within an organization?
Memos
Which of the following allows reports and other documents, that were once distributed on paper, to be transferred as electronic documents?
Which of the following is true of the indirect approach to presenting information?
The main idea is withheld until a logical and persuasive case can be built up
________ must be stated as precisely as possible, identifying which audience members should respond, how they should respond, and when?
The specific purpose
Workplace writers use ________ to address the overall look and feel of a page or screen, including color palettes and background images?
Themes
Amber Consulting decides to organize a public service ad campaign as part of its corporate social responsibility (CSR) initiatives. The company chooses the issue of water conservation and aims to inform people about the problem through its ad campaign. Which of the following will MOST weaken Amber Consulting's decision to start the campaign?
This issue of water conservation has been in the news for the past several months and has been the subject of numerous campaigns
Which of the following is a complex sentence?
Though bullfighting is censured by some, its popularity in Madrid continues unabated.
When might you prefer using the active voice over the passive voice in business communication?
To make your writing more direct and personal
________ sentences, usually the first one in the paragraph, give readers a summary of the general idea that will be covered in the rest of the paragraph?
Topic
By giving communicators the ability to see, hear, and react to each other, oral media are useful for encouraging people to ask questions, make comments, and work together to reach a consensus or decision?
True
Communication is the exchange of information between a sender and a receiver?
True
Concrete words are far more specific than abstractions?
True
Emphatic listing is listening with the intent to understand?
True
Feedback is the receiver's response to the sender's message?
True
Functional illiteracy is not a problem for Canadian management.?
True
Jargon is an efficient way to communicate within the specific groups that understand these terms?
True
Selective perception is the term used to describe when people screen out information that is not consistent with their beliefs or background?
True
The computer industry is an example of a profession that has developed its own jargon?
True
The degree of confidence and trust the receiver has in the sender or the source of the message is called source credibility?
True
The main advantage of written communication is that it provides a permanent record of a message?
True
The mind-mapping technique asks who, what, when, where, why, and how questions to distill major thoughts from unorganized information. Is this statement true or false?
True
The passive voice combines the helping verb "to be" with a form of the verb that is usually the past tense?
True
Written media offer a permanent, verifiable record of communications?
True
Milkman Foods has developed a malted milk powder for children. Which of the following questions is MOST relevant in helping the company identify the target audience for the promotional campaign of this product?
Who makes the buying decisions in households?
Which of the following questions will NOT help determine the audience profile?
Will the message change anything?
Media richness depends on ________?
a medium's ability to facilitate feedback
Use ________ to avoid categorizing or stigmatizing people based on their gender, race, age, ethnicity, level of ability, or other personal characteristics?
bias-free language
All of the following are techniques for selecting the best words except?
choose formal and unfamiliar words
The activities of revising, producing, and proofreading take place in the _____ stage of the message writing process?
completing
When do you step back to review the message to make sure it is clear, concise, and correct?
completing
A sentence that has ONE independent and ONE dependent clause is known as a ________ sentence?
complex
Most business messages today aim for a(n) ________ tone?
conversational
In MS Word, the AutoCorrect feature can ?
correct common typing errors.
When choosing words to convey a message, successful writers pay attention to--?
correctness and effectiveness
The first stage of the writing process includes? a. clarifying your purpose. b. analyzing audience members. c. gathering information. d. all of the above
d. all of the above
The ________ of a word is its literal or dictionary meaning ?
denotative meaning
In which of the following methods of communication are privacy and security concerns the highest?
electronic
A(n) ________ is a statement on your behalf by someone who is accepted by your audience as an expert?
endorsement
Richness is a medium's ability to ________?
establish personal focus
Daniel is a lawyer who has shifted to a new town. He needs to build his credibility with the residents of the town in order to establish a client base. Which of the following methods is most likely to help Daniel build his credibility?
establishing his qualifications and expertise
Which of the following purposes of a business message helps define the overall approach needed, from gathering information to organizing the message, without setting precise goals?
general purpose
A primary advantage of written media is that they ________?
increase control over the message
An example of a specific purpose for a business message would be to ________?
inform employees about the new vacation policy
The general purpose of a business message is to?
inform, persuade, and collaborate with your audience
The term ________ refers to a centralized database that collects the experiences and insights of employees throughout the organization?
knowledge-management system
Matthew heads the HR team at his workplace. Two team members, Alex and Brianna, are involved in a conflict regarding work. Matthew supports Alex, because he and Alex often go bowling together. Hence, Matthew fails to establish credibility. In which of the following characteristics is Matthew lacking?
objectivity
Which of the following is a disadvantage of written media?
offers no opportunity for nonverbal communication
An organization has recently introduced radical changes in its methods of working. Managers of various departments must now ascertain employees' views on the changes and gauge morale. However, there is a concern that employees may not be fully honest about their reactions and may tend to present a positive picture of the situation. Which of the following communication media can managers use to obtain an accurate impression of the situation?
oral media
The second stage of the writing process includes?
organizing your ideas and composing the first draft
If you want to downplay an idea, you must ________?
place it in the middle of the sentence
Which of the following correctly lists the three-step writing process?
planning, writing, completing
One of the drawbacks of using email is its ___________?
privacy risks
In a paragraph, the support sentences ________?
provide examples or evidence for the topic
Which of the following is NOT a way of emphasizing an idea?
putting the idea in the middle of a sentence
To create an effective business writing style, it is a good idea to?
simplify your language
Which of the following is a disadvantage of oral media?
spontaneity
In the indirect approach to drafting a message, ________?
the main idea usually appears towards the end of the message
A travel agency is advertising a new holiday package. Which of the following information about the destination is NOT pertinent for the target audience?
the national income of the country
The best way to convey the "you" attitude is to express your message in terms of?
the needs and interests of your audience
Using the active voice often makes writing more direct, livelier, and easier to read. Passive voice is not wrong grammatically, but it can be cumbersome, lengthy, and vague?
true
Ben needs to send an email to his superior describing the progress of a project. Which of the following styles should Ben use to communicate in a businesslike tone?
use plain language to make messages simpler
Sheila is the HR manager at a firm that sells home appliances. She has to send an email to her boss regarding the change in payscales of employees. Which of the following strategies should she avoid so that she can send out an effective business message?
using an elevated and formal tone
Stephen, an economics professor, is invited by a university to speak on the recession affecting the Spanish economy. Which of the following represents the most ineffective way in which he could fail to establish credibility with the audience?
using hyperbole to discuss his achievements
Which of the following methods will help ensure a conversational tone suitable for business messages?
using plain language
In which of the following cases will a direct approach be the appropriate message strategy?
when the message is extremely long
