HFT1000 Chapter 6 Quiz
Which of the following statements about franchising is true?
A "franchisor" is the party granting the franchise.
Which of the following hotel strategies was predominant during the 1980's?
Pamper guests with special amenities and services.
A feasibility study contains:
all of the above
Most of today's center-city hotels are ________ properties operated or managed by ________
full-service; hotel chains
Historically speaking, tourist courts were the forerunners of today's _______ hotels.
highway
Which of the following guest segments usually pays high guestroom rates?
leisure travelers
A timeshare condominium is a type of lodging property in which:
owners, instead of purchasing an entire condominium, purchase a block of time each year during which they own a unit and have the right to stay at the condominium.
The most expensive hotels to operate are ______ hotels.
resort
Which of the following is a hard cost?
the land on which the hotel will be built.
"Guest Mix" refers to the:
variety or mixture of guest segments that stay at a hotel.