HFT1000 Chapter 6 Quiz

Which of the following statements about franchising is true?

A "franchisor" is the party granting the franchise.

Which of the following hotel strategies was predominant during the 1980's?

Pamper guests with special amenities and services.

A feasibility study contains:

all of the above

Most of today's center-city hotels are ________ properties operated or managed by ________

full-service; hotel chains

Historically speaking, tourist courts were the forerunners of today's _______ hotels.

highway

Which of the following guest segments usually pays high guestroom rates?

leisure travelers

A timeshare condominium is a type of lodging property in which:

owners, instead of purchasing an entire condominium, purchase a block of time each year during which they own a unit and have the right to stay at the condominium.

The most expensive hotels to operate are ______ hotels.

resort

Which of the following is a hard cost?

the land on which the hotel will be built.

"Guest Mix" refers to the:

variety or mixture of guest segments that stay at a hotel.