Instagram- Chapter 5
Posts with at least 1 hashtag get _____ percent more engagement than those with no hashtags.
12.6
How long did it take Instagram to reach 1 million users?
2 months
No one in the "65+" age group uses Instagram.
False
True or False: Captions are not used on Instagram.
False
True or False: To be effective on Instagram, all you need to do is snap a great photo and post it to your account.
False
What are the five different types of Instagram ads?
Photo, Video, Carousel, Story, Slideshow
True or False: Fostering engagement is key to increasing your growth on Instagram.
True
True or False: Instagram unveiled "Sponsored Photos / Videos" to bring in revenue for Facebook.
True
advertising campaign
collection of advertisements created to accomplish a shared goal
user-generated content (UGC)
content that is created and shared by customers
What is the first step in creating a business strategy?
determining your objectives
sponsored photos / videos
posts that have been turned into ads to reach more viewers
What does the acronym UGC stand for?
user-generated content
