INTERVENTIONS
HEALTH-RELATED COMMUNITY SERVICE STRATEGIES
- Reduce barriers to the services -be mindful of affordability, accessibility. - Referrals and follow-ups are important; link with priority population's health care providers
COMMUNITY MOBILIZATION STRATEGIES
- Seven different ways of advocating for health and health education: - Influencing voting behavior - Electioneering - Direct lobbying - Integrating grassroots lobbying into direct lobbying efforts - Use of Internet - Media advocacy —newspaper letters to the editor and opinion-editorial (op-ed) articles - Media advocacy —acting as a resource person
Intervention
- a set of activities that help to achieve health outcomes. - Occurs over a variable period of time - should be effective and efficient - Multiplicity-number of components or activities
LIMITATIONS OF INTERVENTIONS
-Theory of minimal effects -even good persuasive messages produce minimal changes - However, even minimal effects matter (e.g., 6% rule)
GUIDELINES FOR SUCCESSFUL HEALTH PROMOTION PROGRAMS
1.Addressing one or more risk factors of the priority population 2.Being theory-driven 3.Being based on the best possible evidence; 4.Adhering to professional ethical standards; 5.Being culturally appropriate; 6.Being consistent with professional/scientific criteria, guidelines, or codes of practice; 7.Using resources efficiently 8.Including an evaluation component.
Te n g e n e r a l p r i n c i p l e s o f l e a r n i n g
1.Appeal to multiple senses (e.g., seeing, hearing, speaking). 2.Get the learner active in the learning process. 3.Limit distractions. 4.Make sure they are ready to learn. 5.Make the subject relevant to the participants. 6.Use repetition. 7.Make sure learning is recognized and encouraged. 8.Move from simple to complex concepts. 9.Make concept applicable to several settings, generalize. 10.Find an appropriate pace.
HEALTH EDUCATION STRATEGIES
1.Gain attention 2.Present stimulus material / messages 3.Provide guidance (use trustworthy models to demonstrate) 4.Elicit performance and provide feedback 5.Enhance retention and transfer
The five communication channels include:
1.Intrapersonal 2.Interpersonal 3.Organizational 4.Mass media 5.Social media
TYPES OF INTERVENTION STRATEGIES
1.health communication 2.health education 3.health policy/enforcement 4.environmental change 5.health-related community service 6.community mobilization
OTHER STRATEGIES
Organizational Cultural Activities Social Support Activities - ex: Support groups (e.g., Weight Watchers, Alcoholics Anonymous) - "Buddy" systems; contracts - Social gatherings (e.g., seniors)