ISMN EXAM 3
Amazon's recommender system is an example of _____________.
cross-selling
Which SDLC phase is the requirements document created?
Analysis
_____________ is a disadvantage of ERP.
Cost
________ is the marketing of additional related products to customers based on a previous purchase.
Cross-selling
______________ is a decisional role.
Disturbance handler
___________ are/is a customer-touching CRM application.
FAQs
_________________ is an interpersonal role.
Figurehead
________ refers to erratic shifts in orders up and down the supply chain.
The bullwhip effect
Companies can buy or lease prewritten applications.
True
If your organization collects transactions and processes them at night, this is called __________.
batch processing
You want to implement an ERP system, but you do not want to buy something from SAP or Oracle. Since you are building an ERP system from scratch, this is called a(n) _________ approach to ERP implementation.
custom
Distribution is a(n) ________ activity.
downstream
The pull model is also called ________ which means the production process begins with a ________.
make-to-order; customer order
Organizations must have a strategy for managing all the resources that are involved in meeting customer demand for their product or service. This strategy is developed in the ________ component of SCM.
plan
A single software package rarely satisfies all of an organization's needs.
true
Being an informed user will help you take advantage of custom development.
true
Data from customer-facing and customer-touching applications are the inputs for analytical CRM systems.
true
Sourcing and procurement from external suppliers are __________ activities.
upstream
________ is when a business sells a group of products or services together at a lower price than their combined individual prices.
Bundling
In class, I said the Analysis phase of SDLC is the most likely time for scope creep.
False
Only IT people are involved in the SDLC.
False
Scope creep is necessary even though it is really expensive because it allows users to request things they really need.
False
___________ is a benefit of ERP.
Flexibility
_______________ is the customer's potential revenue stream over a number of years.
Lifetime value
Which is NOT a benefit of implementing SaaS?
Physical Access to the Data Center
_______________ analytics answers the question "what could happen?"
Predictive
_______ reports are produced at scheduled intervals.
Routine
_________ is a cloud-based ERP system
SaaS
If you are consulting for a small company that only has a few employees and mostly work from home. Which software hosting options would be best for them to consider?
SaaS and Cloud
_____________ is an informational role.
Spokesperson
________ is a strategy in which the salesperson provides customers with the opportunity to purchase related products or services of greater value in place of, or along with, the consumer's initial product or service selection.
Upselling
You southern region is not doing very well. You want to know why, so you ask for a special report showing the numbers for the southern region compared to the northern, eastern, and western regions. This is a(n) _____________ report
ad hoc
The push model is also called _________ which means the production process begins with a__________.
make-to-stock; forecast
The optimal result of the organization's CRM efforts is to ________ the number of high-value repeat customers while ________ customer churn.
maximize; minimizing
You would use linear, multiple, or logistic regression as statistical procedures for __________ analytics.
predictive
EDI increases _________.
productivity