telegraph
when was APRA created
1958
between the mid-1970s and the late 1980s, how did AT&T fight to influence the internet
AT&T wanted to end-to-end control of the internet like it had in telephony
which of the following was not a technical innovation of web 2.0?
HTTP protocol
what was ARPA and what kind of network did it shape
advanced research project agency and it shaped the early packet-switching network
what is algorithms mine users data for purpose of marketing and influence
algorithms users use data for purpose of marketing and influence
how do the ideas of surveillance shape the way we understand the internet and its role in society?
associated with state or corporate power, facilitated by communication technologies, we participate in things on the internet where we know we are being watched
what term does ryan use to characterize the TCP/IP internet protocols
centrigual
Which term best describes the "culture of the Internet" that Ryan claims developed alongside its architecture?
collaborative and open
dystopian vision
commercialization of social interactions, personalized reality construction, governance by global companies, companies willing to censor
what is packet-switching network?
datagram for digital info broken into smaller units called packets. very efficient and fast
what is the idea of anti-surveillance
decentralized: openness and collaboration can defeat, like Big Brother 1984 Super Bowl ad for the apple mac "control your destiny"
how does the digital format of the internet influence how it communicates
faster communication, interactive not passive, digital info allows for complexity
how is the internet network different from the telegraph network
interactive not passive, no single network entity
meanings of interactivity
interactivity is an idea of democracy, enlightenment, and addiction
what is the difference between internet and the world wide web
internet: global system of interconnected computer system on the internet world wide web: an interactive information system on the internet
what does the case of YouTube tell us about tensions between cultural expression and commerce in social media?
it's a way for YouTubers to make money, but telling us they don't want to rip us off. They do it because it's what they love.
how do the ideas of interactivity shape the way we understand the internet and its role in society?
key ideology of internet, it's a 2 way flow of communication, rapidness of response, vast information at your fingerprints, access to information, allows us to be more knowledgeable
how does the world wide web change the way that the internet works as a medium?
point-to-point and point-to-mass communication are combined, centralized points of distribution and access
what are 4-5 characteristics of the internet as a medium?
point-to-point network, speed, secrecy, space-biased, digital quality of it and unique decentralized network design
utopian vision
powerful tools for self-expression, means of connecting with others, site for democratic organization, regulation in the public market
according to Kaplan and Haenlein, which of the following is NOT of the of 6 categories of social media?
search engines
what are 4 takeaways from this course
social institutions and ideologies shape media, media expand and extend what we can do as individuals and as societies, media are used to build monopolies of knowledge, critical users of media can challenge those monopolies
what are key characteristics of social media and what kinds of communication do they enable?
social media defined: group of interest-based applications that build on the ideological and technological foundations of web 2.0, allow creation/exchange of UGC, communication through social presence/media richness, self
what are the layers of the internet
social media, web 2.0, world wide web, internet
what are three-four ways that social media platforms and users make money?
subscribers pay a fee: netflix, product placement and promotion
according to ryan, what inspired the creation of ARPA in the department of defense in 1958?
the need for basic research to complete military with the soviet union
what is the essence of the internet according to ryan
the protocols, young collaborators developed these protocols set the tone for the future development of the internet culture
which of the of the following is the best definition of User Generated Content according to authors?
the sum of all the ways people use social media
what are internet protocols and why are they important
they tie together diverse networks and govern communication between all computers on the internet. important because it connects all networks together
how do Kaplan and Haenlein define user generated content
user generated content can be seen as the sum of all ways in which people make use of social media
according to Kaplan and Haenlein, which of the following social media scores highest on social presence and media richness?
world of warcraft