telegraph

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when was APRA created

1958

between the mid-1970s and the late 1980s, how did AT&T fight to influence the internet

AT&T wanted to end-to-end control of the internet like it had in telephony

which of the following was not a technical innovation of web 2.0?

HTTP protocol

what was ARPA and what kind of network did it shape

advanced research project agency and it shaped the early packet-switching network

what is algorithms mine users data for purpose of marketing and influence

algorithms users use data for purpose of marketing and influence

how do the ideas of surveillance shape the way we understand the internet and its role in society?

associated with state or corporate power, facilitated by communication technologies, we participate in things on the internet where we know we are being watched

what term does ryan use to characterize the TCP/IP internet protocols

centrigual

Which term best describes the "culture of the Internet" that Ryan claims developed alongside its architecture?

collaborative and open

dystopian vision

commercialization of social interactions, personalized reality construction, governance by global companies, companies willing to censor

what is packet-switching network?

datagram for digital info broken into smaller units called packets. very efficient and fast

what is the idea of anti-surveillance

decentralized: openness and collaboration can defeat, like Big Brother 1984 Super Bowl ad for the apple mac "control your destiny"

how does the digital format of the internet influence how it communicates

faster communication, interactive not passive, digital info allows for complexity

how is the internet network different from the telegraph network

interactive not passive, no single network entity

meanings of interactivity

interactivity is an idea of democracy, enlightenment, and addiction

what is the difference between internet and the world wide web

internet: global system of interconnected computer system on the internet world wide web: an interactive information system on the internet

what does the case of YouTube tell us about tensions between cultural expression and commerce in social media?

it's a way for YouTubers to make money, but telling us they don't want to rip us off. They do it because it's what they love.

how do the ideas of interactivity shape the way we understand the internet and its role in society?

key ideology of internet, it's a 2 way flow of communication, rapidness of response, vast information at your fingerprints, access to information, allows us to be more knowledgeable

how does the world wide web change the way that the internet works as a medium?

point-to-point and point-to-mass communication are combined, centralized points of distribution and access

what are 4-5 characteristics of the internet as a medium?

point-to-point network, speed, secrecy, space-biased, digital quality of it and unique decentralized network design

utopian vision

powerful tools for self-expression, means of connecting with others, site for democratic organization, regulation in the public market

according to Kaplan and Haenlein, which of the following is NOT of the of 6 categories of social media?

search engines

what are 4 takeaways from this course

social institutions and ideologies shape media, media expand and extend what we can do as individuals and as societies, media are used to build monopolies of knowledge, critical users of media can challenge those monopolies

what are key characteristics of social media and what kinds of communication do they enable?

social media defined: group of interest-based applications that build on the ideological and technological foundations of web 2.0, allow creation/exchange of UGC, communication through social presence/media richness, self

what are the layers of the internet

social media, web 2.0, world wide web, internet

what are three-four ways that social media platforms and users make money?

subscribers pay a fee: netflix, product placement and promotion

according to ryan, what inspired the creation of ARPA in the department of defense in 1958?

the need for basic research to complete military with the soviet union

what is the essence of the internet according to ryan

the protocols, young collaborators developed these protocols set the tone for the future development of the internet culture

which of the of the following is the best definition of User Generated Content according to authors?

the sum of all the ways people use social media

what are internet protocols and why are they important

they tie together diverse networks and govern communication between all computers on the internet. important because it connects all networks together

how do Kaplan and Haenlein define user generated content

user generated content can be seen as the sum of all ways in which people make use of social media

according to Kaplan and Haenlein, which of the following social media scores highest on social presence and media richness?

world of warcraft


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