Three Types of Appeals
qualify
to alter of moddifie a corrding to available evidence
rhetic
using spoken or written communication to persuade.
Bandwagon
The suggestion that you should join the crowd or be on the winning side by using a product.
induction
making a generalization based on numerous facts
deducation
a kind of reason that assumes a general principle.
fallency
a statement which may appear to be an argument but is not logical and may be misleading.
Emotional appeal (pathos)
an appeal based on emotion.Emotional appeals use literary devises such as imagery,sound devices,figurative language,and connotative diction to appeal to the audience's emotions and feelings.
Logical appeal (logos)
an appeal based on logic or reason.Logical appeals use devices such as statistics,facts,research,and reason to persuade the audience.
Ethical appeal (ethos)
an appeal based on the character of the speaker or writer.An ethical appeal relies on the character,reputation,or expertise of the writer to give the argument validity or persuasiveness.
silagzian
dedecation with a major premise a primise and conclusion.
rebutel
final oppostion to an assertain refunction.
Bribery
offers you something "extra".
postion
the opinion of the writer the stance he or she takes on an issue.
Plain folks
the suggestion that the use of the product makes the customer part of an elite group with the luxurious and glamorous lifestyle.