Unit 15 - Methods of Persuasive Speaking

What is the primary role of evidence in persuasive speaking? 1 - Evidence builds audience support. 2 - Evidence builds credibility. 3 - Evidence appeals to emotion and logic. 4 - Evidence provides context.

2 - Evidence builds credibility.

When a speaker suggests to audience members that they do not care enough, are too selfish, or have it easy, the speaker is employing which of the following manipulative techniques? 1 - Vilifying the victim 2 - Guilt tripping 3 - Shaming 4 - Playing the victim

2 - Guilt tripping

After showing how the speech topic applies to the psychological needs of the audience members, the speaker must then... 1 - Present an action plan. 2 - Solve the issue. 3 - Provide a visual. 4 - Get the audience's attention.

2 - Solve the issue.

Emotional appeals are effective as a rhetorical device but considered a logical fallacy because... 1 - They are associated with pathos, ethos, and logos. 2 - They often appeal to the prejudices of listeners rather than offer logical assessments. 3 - They are used to develop the foundation of an appeal to fact-based arguments. 4 - None of these answers

2 - They often appeal to the prejudices of listeners rather than offer logical assessments.

Which of the following is NOT one of the 16 basic motivators the text identified? 1 - Family: the need to raise children 2 - Tranquility: the need to be safe 3 - Anger: the need to get upset 4 - Order: the need to be organized

3 - Anger: the need to get upset

Who is an example of a political figure who used emotional manipulation? 1 - Adolf Hitler 2 - Military personnel 3 - Thomas Jefferson 4 - Martin Luther King Jr.

1 - Adolf Hitler

According to the text, there is inductive reasoning and deductive reasoning. What is the third type of reasoning the text addresses? 1 - Associative Reasoning 2 - Informative Reasoning 3 - Productive Reasoning 4 - Selective Reasoning

1 - Associative Reasoning

You are a government official speaking to an audience of senior citizens about changes in their government-sponsored health care benefits. Which of the following would be a good way to establish your credibility with that audience? 1 - Summarize what you know about the audience's health care concerns and provide information that addresses those concerns. 2 - Emphasize how the changes will not increase their out-of-pocket expenses. 3 - Describe what your job is and how you were trained to do it. 4 - Begin your speech with a story about your grandmother.

1 - Summarize what you know about the audience's health care concerns and provide information that addresses those concerns.

Ethos is a type of appeal to an audience based on... 1 - The speaker's personal credibility. 2 - The audience's emotional involvement in the argument. 3 - Logic and reason. 4 - The audience's understanding of a universal morality.

1 - The speaker's personal credibility.

A woman gives a press conference because her daughter has been kidnapped. The woman cries and begs for her daughter to be returned. This exemplifies which type of appeal? 1 - Logical 2 - Logos 3 - Pathos 4 - Evidential

3 - Pathos

The dog is panting and the cat is sleeping, therefore the cat sleeps because the dog pants. This is an example of a logical fallacy known as... 1 - Converse fallacy of accidental or hasty generalization. 2 - Straw man. 3 - Two events co-occurring is not causation. 4 - A formal fallacy.

3 - Two events co-occurring is not causation.

Which of the following must a public speaker do to ensure that the evidence in his or her speech withstands audience scrutiny? 1 - The speaker must convince the audience of something that he or she believes to be true. 2 - The speaker must allow others to criticize his or her viewpoints. 3 - The speaker must consider the viability of opposing viewpoints before rejecting them. 4 - All of these answers.

4 - All of these answers.

When crafting a speech, speakers must consider which of the following to ensure their evidence is accurate? 1 - Ensure web sources are partial and biased. 2 - Ensure a comprehensive understanding about the knowledge base of the audience. 3 - Ensure the evidence is relevant to the argument. 4 - Ensure that facts, statistics, and personal testimony come from credible sources.

4 - Ensure that facts, statistics, and personal testimony come from credible sources.

The following appeal is allowed in a court of law. 1 - Eye witness appeal 2 - Emotional appeal 3 - Credible appeal 4 - Evidential appeal

4 - Evidential appeal

According to Maslow, which of the following must be met on the Hierarchy of Needs before satisfying self-esteem, recognition, and achievement? 1 - Safety and security needs 2 - Self-actualization needs 3 - Physiology needs 4 - Love and friendship needs

4 - Love and friendship needs