Ch 6: Speech

Which are three ways speakers can ensure they are being audience-centered?

By making their ideas clear interesting and persuasive to the audience, by considering the audiences' backgrounds interests knowledge and attitudes, and by opening the speech with a noncommittal position

Which statements are true of a situational audience analysis?

It considers the size of the audience, is should be used in conjunction with demographic analysis, and it considers the physical setting

Assessing how audience members will receive the opinions or information you are going to present in your speech is important. What is this type of situational audience analysis measuring?

Listener attitude

When giving a speech for a school rally, what is the most important factor to consider for audience analysis?

The occasion

Which three questions to keep in mind when developing an audience-centered speech?

What do I want them to know believe or do as a result of my speech?, to whom am i speaking?, and what is the most effective way to compose my speech to accomplish my aim?

Which three kinds of messages motivate people to listen to a speech?

messages that address their own beliefs, messages that affect their own well-being, and messages that touch on their own values

Rachel was the only person in her speech class who was a member of a sorority. For her demonstration speech, Rachel showed her class how to make a sorority paddle (a wooden decoration containing the name of a sorority). Although Rachel's speech was clear and thorough, it was met with glazed stares. What should Rachel have done differently?

Rachel should have thought about her listeners' experiences

During speech preparation, a speaker who analyzes the size of the audience and the attitude of the audience toward the subject, speaker, and occasion is said to be doing a or an Blank______ audience analysis.

Situational