Chapter 18: Speaking on Special Occasions - Public Speaking

Speeches of Introduction

Be brief, Accurate, Adapt to the occasion, Adapt to main speaker, Adapt to audience, Create sense of anticipation and drama

Speeches of Acceptance

Be brief, and acknowledge losers and organization

Make sure Remarks are Completely Accurate

Check with speaker ahead of time to make sure your introduction is accurate in every respect

Adapt Your Remarks to the Occasion

Formal occasions require formal speeches

Commencement Address

Graduation speech and focuses on positive future

Types of Speeches

Keynote Address, Commencement Address, and Public Relations Address

Try to Create a Sense of Anticipation and Drama

Leave the audience in suspense about the speaker

Keynote Address

Main Speaker's speech and about 45 minutes to an hour

Adapt Your Remarks to the Main Speaker

Make sure the main speaker is completely comfortable with the speech content

Adapt Your Remarks to the Audience

Make the audience want to hear the speaker on the subject

Commemorative Speeches

Pay tribute to something/someone, inspire audience, arouse emotions and use creative language

Toasts/Wedding Specches

Strive for warmth, don't read of paper, focus on person or couple, and end with toast

Public Relations Address

To inform the audience, discuss needs or problems, anticipate criticism, and positive focus on brand

Be Brief

no more than two to three minutes long or shorter

Eulogies

speech of tribute for deceased, mention achievements, express loss/sadness, and end with encouragement