Chapter 8 Review

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Whenever Valerie experiences intense feelings of fear, she is overwhelmed with childhood memories of her abusive parents. Valerie's experience best illustrates:

mood- congruent memory

Jamaal has to make an important phone call. Unfortunately, his cell phone is not charged so he has to use his landline, which does not store phone numbers. To make the call, he has to get the number from his cell phone and remember it long enough to dial it on his landline. For this task, which memory is most important?

working memory

Our ability to recognize material can make us feel _____, which might lead to poorer performance on certain tests.

overconfident

Ivan recently suffered a severe stroke and is no longer able to remember events from his childhood. His memory problems are related to:

retrieval failure

Our tendency to recall the last and first items in a list is known as:

serial position effect

Ceci and Bruck's study of children's memories showed that ________ percent of the children who had not received genital examinations from a pediatrician still pointed to either genital or anal areas when asked about their examinations.

55

Tameka is reading a novel. When the phone rings, she looks up to see if her husband is going to answer it. When he does, she returns her attention to the book, going back to the exact spot on the page where she left off. Tameka is able to effortlessly return to her reading because:

automatic processing of space

Imagine a study in which participants are shown 2,000 slides of houses and storefronts, each for only 10 seconds. Later, these same participants are shown 300 of the original slides paired with slides they have not seen before. According to research, these participants would be able to recognize ______ percent of the slides they had seen in the first round of viewing.

90

Our memory of facts and experiences that we consciously know and can easily recite is known as:

explicit memory


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chapter 13 - retailing & wholesaling

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