Chapters 1-4 - Study Guide
Categorization
Cognitive process we use to organize information by placing it into larger groupings of information
Schema
Cognitive structures that help us organize information
Cultural Communication
Communication patterns within a specific community
Rhetoric
Communication that is used to influence the behavior of others; the art of persuasion
Critical Approach
Concerned with how societal forces influence and interact with individual forces
Social Science Approach
(Behaviorist Approach) Focused on the individual
Interpretive Approach
(Rhetorical study) the interpretive approach focuses on the individual, but interpretive communication researchers have goals and assumptions that differ from those who use the social science paradigm.
Ethical Issues of Identity
- How you communicate with people whose identities are more, or less, valued - Language that denigrates or puts down others based on their identities
Social Science - Methods
- Observing subjects in either a laboratory or a naturalistic setting - Surveys - Interviews - Quantitative Method
3 communication processes involved in identity construction
- Reflected Appraisals - Social Comparisons - Self fulfilling Prophecies
3 processes that compose perception
- Selection - Organization - Interpretation
3 major approaches in communication discipline
- social science - interpretive - critical
Why are ethics important?
- they sustain professional success - vital to personal relationships
Behaviorism
A branch of psychology that focuses on observable behavior
Age Identity
A combination of self-perception of age along with what others understand that age to mean
Role of Historical Time Period
A person's awareness of social comparison, the historical period in which one grows up and lives influences perception and communication. For instance, people who lived through the Great Depression may perceive resources as being scarcer than others do
National Identity
A person's citizenship
Perception
A sense-making procedure where we attempt to understand our environment so we can respond to it appropriately
Theory
A set of statements that explains a particular phenomenon
Humanism
A system of thought that celebrates human nature and its potential
Outlook
A tendency to view and interpret the world in consistent ways; optimist & pessimist
Synergetic Model of Communication
A transactional model that, like most previous models, depicts communication as occurring when two or more people create meaning as they respond to each other and their environment
Human Communication
A transactional process in which people generate meaning through the exchange of verbal and nonverbal messages in specific contexts, influenced by individual and societal forces and embedded in culture
Perception Checking
A way of communicating that allows you test your assumptions about what another person has said or done
Effectiveness
Achieving one's goals successfully
Social Class Identity
An informal ranking of people in a culture based on their income, occupation, education, dwelling, child-rearing habits, and other factors
Demand - withdrawal
An interaction pattern in which one partner criticizes or tries to change the other partner; who responds by becoming defensive or disengaging either psychologically or physically
Religious Identity
Aspect of identity defined by one's spiritual beliefs
Context
Context includes the setting, or aspects of the physical environment, in which an interaction occurs. It also includes which and how many participants are present, as well as the specific occasion during which the interaction unfolds
Critical Approach - Method
Cultural studies
Methods
Describe the specific ways in which scholars collect and analyze data, the results of which are used to support or disprove their theoretical claims
Social Science - Goals
Describe, predict, and explain human behavior with the ultimate goal of discovering universal laws that apply across situations and contexts
Cognitive Representation
Describes the human ability to form mental models, or cognitive maps, of the world we live in
Ego - Defensive Function
Describes the role prejudice plays in protecting individuals' sense of self-worth
Attributional Bias
Describes the systematic errors people make when they evaluate or try to find reasons for their own and others' behaviors
Characteristics
Each person's unique mix of personality, temperament, and experience also influences how they interpret and respond to sensory information
Physical Difference
Each person's unique physical capabilities affect what they perceive and how they understand it
Role of Culture
Every culture has its own sensory model, which means that each culture emphasizes a few of the five senses. Moreover, what a culture emphasizes affects what its members pay attention to and prefer
Attribution Theory
Explains the cognitive and verbal processes we use to judge our own and others' behavior
Appropriateness
Following the rules, norms, nd expectations of a situation or relationship
Interpretive Approach - Goals
Goal of interpretive researchers is to understand and describe individual human communication behavior in specific situations, from the perspective of the communicator.
Gender Identity
How and to what extent one identifies with the social construction of masculinity and femininity
Ethnic Identity
Identification with a particular group with which one shares some or all of these characteristics: national or tribal affiliation, religious beliefs, language, and/or cultural and traditional origins and background
Ability Identity
Identification with physical and mental impairment that substantially impacts everyday life
Emotional State
If you are feeling happy or optimistic, you will tend to interpret and respond to sensory input differently than if you are feeling depressed, angry, or sad
Inferences
Inferences are conclusions that we draw or interpretations we make based on the facts
Interpretive Approach - Method
Interpretive researchers generally use qualitative methods for analysis
Social Comparisons
Judgments of one's own appearance, abilities, and behavior in relation to those of others
Qualitative Research
Methods in which researchers study naturally occurring communication rather than assembling data and converting it to numbers
Quantitative Research
Methods that convert data into numerical indicators, which are then analyzed using statistics to establish relationships among the concepts
Over attribution
Occurs when you select one or two obvious characteristics (such as an individual's sex, ethnicity, or age) and use them to explain almost anything that person does
Knowledge
Our knowledge of specific topics also influences our perceptions, communication, and decision making
Mindfulness
Refers to a clear focus on the activity one is engaged in, with attention to as many specifics of the event as possible
Cognitive Complexity
Refers to how detailed, involved, or numerous a person's constructs are
Role of Social Role
Refers to the specific position or positions that an individual holds in a society. Social roles include job positions, familial roles (such as mother or father), and positions in society
Ethnographic
Relating to studies where the researchers actively engage with participants
Roles of Prejudice
Researchers believe that prejudice is common and pervasive because it serves specific functions, the two most important of which are ego-defensive functions and value-expressive functions
Role of Social Comparison
Social categorization—or categorizing people—leads us to specific expectations about how others should or should not behave. These social categories and the expectations associated with them typically arise out of our culture and where we are positioned in the culture
Mutable
Subject to change
Self-serving Bias
Te tendency to give one's self more credit than credit is due when good things happen and to accept too little responsibility for things that go wrong
Communication Competence
The ability to adapt one's communication to achieve one's goals. Composed of 2 elements: appropriateness and effectiveness
Interpretation
The act of assigning meaning to sensory information
Frames
The assumptions and attitudes we use to filter perceptions to create meaning
Altruism
The belief in or practice of disinterested and selfless concern for the well-being of others:
Relativism
The belief that moral behaviors vary among individuals, groups, cultures, and certain situations
Role Expectations
The expectation that one will perform in a particular way because of the social role occupied
Reflected Appraisals
The idea that people's self-images arise primarily from the ways that others view them and from the many messages they have received from others about who they are
Culture
The learned patterns of perceptions, values, and behaviors shared by a group of people
Prototype
The most representative example of a person or concept. For example, many people's prototypical idea of a professor is a person who is male, has white hair
What societal aspects influence communication?
The political, historical, economic, and social structures of a society influence this value hierarchy
Organization
The process by which one recognizes what sensory input represents
Selection
The process of choosing which sensory information to focus on
Identity Performance
The process or means by which we show the world who we think we are
Fundamental Attribution Error
The tendency to attribute others' negative behavior to internal causes and their positive behaviors to external causes
Primacy Effect
The tendency to form a judgement or opinion based on the first information received
Role of Ethnocentrism
The tendency to view one's own group as the standard against which all others are judged
Self-concept
The understanding of one's unique characteristics as well ass the similarities to and differences from others
Multifaceted Approach
The use of all 3 (social science, interpretive, and critical) approaches to study communication
Critical Approach - Goal
Ultimate goal of changing society
Rhetorical Analysis
Used by researchers to examine texts or public speeches as they occur in society with the aim of interpreting textual meaning
Self-fulfilling Prophecies
When an individual expects something to occur' the expectation increases the likelihood that it will, as the expectation influences behavior
Role of Stereotypes
When you hold these types of beliefs and expectations, they tend to erase the stereotyped person's individual characteristics
Sexual Identity
Which of the various categories of sexuality one identifies with
Role of Power
Your relative position of power or lack of power influences how others perceive you, how you perceive others, and how you interpret events in the world
Script
a relatively fixed sequence of events expected to occur that functions as a guide or template for how to act in particular situations
Paradigm
belief system that represents a particular worldview
7 parts of human communication
message creation meaning creation setting participants channels noise feedback
Stereotype Threat
process in which reminding individuals of stereotypical expectations regarding important identities can impact their performance
Identity
who a person is, composed of individual and social categories a person identifies with, as well as the categories that others identify with that person