cosa 30 domain 6.0 research fluency
search opitmization (SEO) is a set of stratsm techniques, and practices used to increase the amount of visitors to a specific website by getting a high ranking placemnet in the search engine
engine
elly want to find social media postings regarding base jumping over the snake river. she should use search
hashtag
google inamge searches
image searches- nearly all search engines allow users to find images. use type image description and click "images" for example - bing google or yahoo just type pepperoni pizza and click on the picture
checking how current the info is on a website helps to ensure . Out of date info can be an indicator that the site may not be the best resource.
relevance
SEC
search engine company
an internet search engine can perform which tree basic taks:
search the indexes for info based on the search cirteria entered by the user -indexing of key words that are found. -display the location of the info stored int the indexes
how search engines work?
search the internet for info above no search criteria
advances search tools
search tools: allow user to be more specific than just using keywords or hashtags AND- shows result with both keywords. -banana AND pudding OR-shows result for either keywords -banana OR pudding quotation- shows result for phrases -"banana pudding" parentheses- allows specificity -recipe AND ("banana pudding OR" "nila wafer")
whols lookup
show domain name or website owner -useful for reference citations can show if a domain name is being used easywhols.com
keywords and hashtages
tell search engine what to display *Cowboys or keyword Cowboys" will both display into on Dallas cowboy. Differences *display social media feeds (twitter, instagram) *not all news outlets our social media, so some articles might not be displayed
how to use HTML objects when searching?
*anchor- clickable text, usually blue, that hyperlinks to another web-page-e.g jungle hours: anchors to a Coasta Rica jungle tour site *image-finds webs pages containg images- e.g sloth image: Amazon rainforest *link displays web pages about the search topic with links included- e.g MCGawHill Connect link:MH.com *site- displays web pages about search criteria on specific site
evaluating websites - validity and authenticity
*if using a website for research purposes - research the publisher's qualification *check the author's background -who published the author's work -what is the relationship between author and publisher? -are references included? investigating the URL can also indicate validity.
evaluating websites - reliability and relevance
*reliability - look for errors in facts spelling, or language use. if many errors are prevent question the validity a site *relevance how current is the info? out of ate info can be an indicator that the site may not be the best source
SEO - search engine optimization
*set of strats used to increase the amount of visitors to a specific website. *attempt to get a high ranking placement in the search engine. *help to ensure that a website is known by search engines
evaluating websites
-reliability -relevance -authenticity -objectivity -bias
boolean operators are the words " ", "OR" and "NOT"
AND
Boolean operators
AND, OR and NOT ( all caps, in between to things) *AND- searches both keywords in the same web page or article *NOT- searches for pages without the keyword. *OR-searches web pages with either keyword
use when you are searching for docs including one or another of your search words.
OR
you should evaluate websites based on which 2 of the following criteria?
bias n objectivity
which of the following should you consider when evaluating a website for research purposes?
check to se the author;s background,who published the authors work, and what is the relationship between the aurthor and publisher. if you are using website for research purposes you should research the publisher's qualifications. You can find most o f the info about a published by visting the ABOUT US, corporate Profile, n background sections of the site,
search engine databases
data info is determined by how each, specific company records URL info. *website owners usually to submit URL and associated info the search engine company sec *sec stores the info and execute it own indexing search
most search engines use similar tech to execute an inetnet search. the search engine uses a of internet urls, each record in the database contains info including the site url. description and tille, and keywords included in the site.
database
select what's true about using the Boollean operators "OR" and "NOT"
you can also use/^ to execute an OR search use "NOT" if you want to exclude certain results from your search use "OR" when you are searching for docs including one or another of your search words.