EHS Intro to Business Final

A promotion can be in the form of

All of these answers

Psychographic segmentation can be best defined as

Classifying consumers on the basis of individual lifestyles

The four P's of marketing

Product, Price, Place, Promotion

An employee would exercise their stock options if:

The market price is higher than the call price

The FLSA does not regulate which of the following

The number of hours employees 16 years or older may work in any workweek

Determining the price of a good or service by the benefit that the customer receives is often referred to as

value-based pricing

Which of the following is not included in the value a firm delivers to its customers

all of these are part of value

What is the most effective medium of promotion

it depends on the product

A method to discover the differences and similarities among jobs is called

job analysis

All of the following are benefits of a retail kiosk EXCEPT

large inventory

Consider the auto industry is a perfect example representation of the laws of supply and demand. If car manufacturers increase the amount of cars in the market and consumers demand remains unchanged then there will be

lower equilibrium price and higher quantity

The strategy behind intensive distribution includes which of the following

increased sales volume

Which of the following situations would be exempt from FLSA protections

independent contractor

The purpose of private sector accounting is different than that of the public sector, in that private sector accounting

is focused solely on profit

Which of the following is not true about the indirect method

it converts each item on the income statement to a cash basis

If a company is not a pioneer what type of growth strategy should it consider

it depends on the firm and industry

Market share is a beneficial metric of evaluating the success of a business because

it is less dependent upon macro-environmental variables

Which of the following is not a characteristic of the commercialization stage

it is the penultimate stage of new product develpment

Having a formalized sales process is important because:

it mitigates risk for both buyer and seller

Niche marketing is fundamentally different than most other forms of advertising because

it targets a specific group

Assume that the total debt for Bounded Inc. was 9,000 instead of 6,500. How would this affect the implications of the debt ratio

risk would increase

the biggest waste of effort and money in new product develpment is

screening out a worthwhile idea

Travel expenses for sales force would be placed under what category of the income statement

selling expenses

To be considered running at peak efficiency, the material handling system should be

set up so that items are touched the least amount possible

In many countries other than the united States, the profit calculated for tax purposes is

similar to the profit defined by all GAAP

Which of the following methods of promotion has the most potential for good and for harm

social media

Which of the following is not a characteristic of a marketing channel

the channel institutions are solely under the control of the producer

Accounting information gained wide popularity due to

the development of joint stock companies

Which of the following would be considered an intrinsic feature of the brand BMW

the driving performance

The Taft-Hartley act amended the NLRS in that it gave the right for

the federal government to legally break strikes

Which of the following is not an implication of high debt ratio

the firm has a lot of debt

Which one of the following best explains the relationship between the marketing concept and market concept

the market concept is used to fulfill the goals of the marketing concept

Media relations can best be explained as

the relationship that a company or organization develops with journalist

Which of the following is not a purpose of financial accounting

to organize information for management

Around the time of its enactment, the Labor Management Relations Act was called all of the following, EXCEPT:

"An important piece of legislation"

The peak of labor union involvement occurred in what year

1954

An interview during which the interviewer asks the applicant to reflect on past experiences is referred to which of the following:

Behavioral Interview

In which of the following situations is it not legal to take "secondary actions"

US non farm laborers

What is the cheapest method of word of mouth promotion

brand advocates

In general, the cheapest form of transportation is

sea

In what type of factoring does the factor make no advance on the purchased accounts

maturity factoring

Which of the following is not a benefit from direct selling

Controlled marketing campaign

Assuming you own a small business with a low budget for advertising. What type of agency might you employ?

Design-only agency

Which of the following is not a characteristic of non-store retailers

E-commerce is a shrinking channel of retail

Job design that is focused on changing individual work to group work is called

socio-technical systems

Suppose a car company has achieved a level of branding so that a consumer associates the brand with phenomenal steering control . This is an example of:

strategic awareness

In the Steel Workers Trilogy, the supreme court concluded

that grievance arbitration was a preferred technique

Cost of goods sold is recognized when

the asset is created by the company

Analyzing which financial statement will tell you about the financial health of a firm?

the balance sheet

Given the history of the U.S. stock market, one would need what percentage of the initial portfolio each year in order to continue financing their lives?

4%

Which of the following is not an advantage of on the job training

It allows people to concentrate thoroughly on the training itself

The civil rights act of 1964 was important because

It ended racial discrimination for voting

Which of the following is not true about revenue

It is excluded from the income statement

Which of the following is not true about income statements

It represents a single moment in time

The NLRA was criticized by employers for

Its expansive definition of employee

Among the various approaches to profession development, one approach calls for solving practical dilemmas relating to instruction through participation with other professionals in examining practice. This approach is called

Lesson study

Which of the following is not a federal agency that enforces the ADA

Mine safety and health administration

White male privilege is most prevalent in which type of organization?

Monolithic

The typical punishment for false advertising is:

None. The goal is to prevent, not punish.

Which of the following statement is not true about increasing financial leverage

a leveraged firm is definitely more risky than an unleveraged firm

The main role of distributers is

to bridge the gap between buyer and seller

A wage payment system in which more efficient workers receive higher rewards is called

differential piece work system

The first step of efficient warehouse management is:

designing the container of a producty

In which of the following sectors has there been a rise in labor unions membership

US public sector

Which of the following best defines a balance sheet

a snapshot of a companies financial situation at a point in time

A workers strike in which workers perform their task as is but no better is called

a work-to-rule

The information in the statement of cash flows allows people to understand

all of these answers

The process of destroying a target's reputation through PR

all of these answers

Which of the following is a potential effect on a victim of sexual harrassment

all of these answers

Which of the following is the goal of using CRM software

all of these answers

While holding on to too much inventory at once can pose a loss to the company, it is important to keep inventory on hand because:

all of these answers

The benefits of employing a wholesale broker include all of the following except

brokers take title to the merchandise being marketed

Suppose the management at Hilton hotels was using profit optimization to better address the needs of market segments. In particular, they were focused on how to optimize the booking of a floor of hotel rooms. This level is called

by group of goods

Before deciding on using the sampling technique for new product introduction, marketers should

define the objectives of the sampling program

Which type of store retailer saw a strong increase in popularity post WWII due to the growth of suburbs

discount houses

Which of the following is not a reason for passing the equal pay act of 1963

discrimination is not morally right

The original NLRA defined five unfair labor practices. Which one of the following is not one of those stated practices

discrimination of wages with regard to gender and race

In answering questions of shipping, delivery, and transport, supply chain management is addressing what type of problem

distribution strategy

Which stock performance ratio is the fraction of net income a firm pays to its stockholders in dividends?

dividend payout ratio

The process of an order being passed to the manufacturer and then shipped directly to the consumer is called

drop shipping

Which of the following is not an aspect of brand management

each company uses one ad agency for all products

Which of the following is not required by ERISA

employers establishing pension plans

One of the best ways to help employees tolerate drug testing is to

explain its importance in regard to safety

According to Nagel and Holden, buyers are more sensitive to the price of a product when the price is outside what they deem to be acceptable this effect is called

fairness effect

What is it called when a product or brand is imbedded in entertainment

guerrilla advertising

Which of the following is not an action of a labor union

helping individuals get hired

Suppose the employees of a manufacturing company went on strike. Assuming that the company policy is not to negotiate with strikers, the company would most likely:

hire replacement workers

The process of progressing an initial idea from birth to maturation can best be classified as

idea genessis

The important basis for creating a competitive advantages is to

increase value

Which of the following is not a characteristic of cost plus pricing

most profitable

Suppose your role at an insurance firm is to enlist 100 individuals per year in health insurance. You would most likely be classified as a

order-getter

Monitoring customers satisfaction is most important in what type of market

perfect competition

Which of the following is not an example of a promotion

pricing at a premium

Which channel would most likely be used for an office stapler

producer to industrial distributer to industrial user

The marketing role that identifies customers needs, and develops new product is called

product planning development

According to most sales theory, salespeople are taught to view targets as

prospective customers

Newspaper and Magazine articles/reports, tvs and radio presentations are all examples of what type of promotions

public relations

Which one of the 3 forms of marketing has been most changed due to technology

relationship marketing

Which of the following is not a situation in which premium pricing is not used to maximize profit

when the seller can achieve economies of scale by producing at high volume

Which of the following is an accurate depiction of the last 60 years of the American labor movement

while the male involvement in labor unions had declined, female involvement is higher than ever