EXAM 1
An example of a business using information systems to attain operational excellence is A) Wal-Mart's RetailLink system. B) the Mandarin Oriental hotel's customer-preference tracking system. C) Verizon's Web-based digital dashboard. D) Apple Inc.'s iPod.
A
An example of a social complementary asset is A) technology and service firms in adjacent markets. B) training programs. C) distributed decision-making rights. D) all of the above.
A
An example of an organizational complementary asset is A) using the appropriate business model. B) a collaborative work environment. C) laws and regulations. D) all of the above.
A
From a business perspective, raw data is transformed systematically during various stages, transforming it into valuable information, in a process called A) the information value chain. B) the IT value chain. C) information processing. D) feedback.
A
Order data for baseball tickets and bar code data are examples of A) raw input. B) raw output. C) customer and product data. D) sales information.
A
Sociologists study information systems with an eye to understanding A) how systems affect individuals, groups, and organizations. B) how human decision makers perceive and use formal information. C) how new information systems change the control and cost structures within the firm. D) the production of digital goods.
A
The fundamental set of assumptions, values, and ways of doing things that has been accepted by most of a company's members is called its A) culture. B) environment. C) atmosphere. D) values.
A
The use of information systems because of necessity describes the business objective of A) survival. B) improved business practices. C) competitive advantage. D) improved flexibility.
A
Thomas Friedman's declaration that the world was now "flat" meant that A) the Internet has reduced the economic advantages of developed countries. B) globalization is starting to offer less advantage to large corporations. C) the global economy is increasingly commanded by fewer and larger corporations. D) global capitalism is homogenizing culture and business practices throughout the world.
A
Which of the following are key corporate assets? A) intellectual property, core competencies, and financial and human assets B) production technologies and business processes for sales, marketing, and finance C) knowledge and the firm's tangible assets, such as goods or services D) time and knowledge
A
Which of the following constitutes an organizational element in the UPS tracking system described in the chapter? A) the specification of procedures for identifying packages with sender and recipient information B) monitoring service levels C) promoting the company strategy of low-cost, superior service D) the use of handheld computers and networks for managing package delivery
A
Which of the following is not one of the primary environmental actors that interacts with an organization and its information systems? A) sales force B) regulatory agencies C) customers D) suppliers
A
Which of the following would not be used as an input for an information system? A) digital dashboard B) handheld computer C) barcode scanner D) cell phone
A
Which type of system would you use to determine what trends in your supplier's industry will affect your firm the most in five years? A) ESS B) TPS C) MIS D) DSS
A
Information systems literacy describes the behavioral approach to information systems, whereas computer literacy describes the technical approach.
False
The six important business objectives of information technology are new products, services, and business models; customer and supplier intimacy; survival; competitive advantage; operational excellence; and A) improved flexibility. B) improved decision making. C) improved business practices. D) improved efficiency.
Answer: B
________ are private corporate networks extended to authorized users outside the organization.
Answer: Extranets
Knowledge workers assist with paperwork at all levels of the firm.
Answer: FALSE
________ is output returned to appropriate members of the organization to help them evaluate or correct the input stage.
Answer: Feedback
________ is data that has been shaped into a form that is meaningful to human beings.
Answer: Information
Define operational excellence. How can information systems help achieve it?
Answer: Operational excellence is the achievement of higher levels of productivity, efficiency, profitability. Information systems can help achieve operational excellence by improving communications to supplier and optimizing the supply chain. Information systems could help managers communicate with workers more efficiently, enable technological innovation in products, minimize warehouse overhead, streamline distribution.
________ makes long-range strategic decisions about the firm's products and services.
Answer: Senior management
________ is a global network that uses universal standards to connect millions of different networks around the world.
Answer: The Internet
The ________ is a service provided by the Internet that uses universally accepted standards for storing, retrieving, formatting, and displaying information in a page format.
Answer: World Wide Web/Web/WWW
You work for an auto manufacturer and distributor. How could you use information systems to achieve greater customer intimacy?
Answer: You could create a Web site that allows customers to customize cars, communicate with support personnel and other car owners. You could create an automated e-mail service reminding car owners to take their car in for periodic checkups. You could have an information system that tracks customer preferences in local areas, so you can provide cars that reflect local customer needs and desires.
The enormous volume of data generated by Internet activity, such as Web traffic and e-mail, is referred to as ________.
Answer: big data
In a(n) ________ perspective, the performance of a system is optimized when both the technology and the organization mutually adjust to one another until a satisfactory fit is obtained.
Answer: sociotechnical
Computer ________ consists of the detailed, preprogrammed instructions that control and coordinate the computer hardware components in an information system.
Answer: software
An example of a business using information systems for customer and supplier intimacy is A) Wal-Mart's RetailLink system. B) the Mandarin Oriental hotel's customer-preference tracking system. C) Verizon's Web-based digital dashboard. D) Apple Inc.'s iPod.
B
Apple Computer dominates the online legal music sales industry primarily because of a failure of recording label companies to A) invest in technology. B) adopt a new business model. C) invest in complementary assets. D) modernize their information value chain.
B
Converting raw data into a more meaningful form is called A) capturing. B) processing. C) organizing. D) feedback.
B
Disciplines that contribute to the technical approach to information systems are A) computer science, engineering, and networking. B) operations research, management science, and computer science. C) engineering, utilization management, and computer science. D) management science, computer science, and engineering.
B
Enterprise systems are also known as ________ systems. A) resource planning B) enterprise resource planning C) enterprise support D) management information
B
In a hierarchical organization, the upper levels consist of A) managerial and professional employees. B) managerial, professional, and technical employees. C) professional and operational employees. D) managerial, professional, and operational employees.
B
Maintaining the organization's financial records is a central purpose of which main business function? A) manufacturing and accounting B) finance and accounting C) sales and manufacturing D) finance and sales
B
Psychologists study information systems with an eye to understanding A) how systems affect individuals, groups, and organizations. B) how human decision makers perceive and use formal information. C) how new information systems change the control and cost structures within the firm. D) the production of digital goods.
B
The temp agency that you own is having serious difficulties placing temps because few of them are familiar with Internet research. Investing in training software to enhance your workers' skills is an example of using technology to achieve which business objective? A) customer and supplier intimacy B) survival C) competitive advantage D) improved decision making
B
The three principle levels within a business organization hierarchy are A) senior management, operational management, and service workers. B) senior management, middle management, and operational management. C) senior management, operational management, and information systems. D) senior management, middle management, and service workers.
B
Verizon's implementation of a Web-based digital dashboard to provide managers with real-time information such as customer complaints is an example of A) improved flexibility. B) improved decision making. C) improved efficiency. D) customer and supplier intimacy.
B
What is the most important function of an enterprise application? A) increasing speed of communicating B) enabling business functions and departments to share information C) enabling a company to work collaboratively with customers and suppliers D) enabling cost-effective e-business processes
B
Which main business function is responsible for maintaining employee records? A) sales and marketing B) human resources C) finance and accounting D) manufacturing and production
B
Which of the following best describes the primary reason for implementing a new information system, from a business perspective? A) The system enables the firm to create new products and services. B) The system will create new value for the firm, beyond its costs. C) The system will automate key business processes. D) The system is in use by our primary competitors.
B
A corporation that funds a political action committee, which in turn promotes and funds a political candidate who agrees with the values of that corporation, could be seen as investing in which main category of complementary assets? A) managerial B) governmental C) social D) organizational
C
A firm that must invest in new information systems capabilities in order to comply with federal legislation can be said to be investing to achieve which business objective? A) customer intimacy B) operational excellence C) survival D) improved reporting
C
A managerial element in the UPS tracking system described in the chapter is A) taking inventory. B) providing package status reports to customers. C) the decision to use automation. D) in-house package tracking software.
C
All of the following are advantages, for a firm, of cloud computing except A) ability to support mobile computing. B) ability to support remote work C) ability to improve communication. D) ability to rely on markets to build value.
C
An example of raw data from a national chain of automobile stores would be A) an average of 13 Toyotas are sold daily in Kentucky. B) 30 percent increase in Toyota RAV4 sales during September in Kentucky. C) 1 Toyota RAV4 sold March 3, 2008 in Louisville, Kentucky. D) all of the above.
C
Data management technology consists of the A) physical hardware and media used by an organization for storing data. B) detailed, preprogrammed instructions that control and coordinate the computer hardware components in an information system. C) software governing the organization of data on physical storage media. D) hardware and software used to transfer data.
C
Dell Computer's use of information systems to improve efficiency and implement "mass customization" techniques to maintain consistent profitability and an industry lead illustrates which business objective? A) improved flexibility B) improved business practices C) competitive advantage D) survival
C
Engineers, scientists, or architects, who design new products or services for a firm, belong to which level of a business hierarchy? A) middle management B) production workers C) knowledge workers D) data workers
C
Networking and telecommunications technologies, along with computer hardware, software, data management technology, and the people required to run and manage them, constitute an organization's A) data management environment. B) networked environment. C) IT infrastructure. D) information system.
C
The average number of tickets sold daily online is an example of A) input. B) raw data. C) meaningful information. D) feedback.
C
The discipline that focuses on mathematical techniques for optimizing parameters of organizations, such as transportation and inventory control, is A) management science. B) MIS. C) operations research. D) utilization management.
C
The field that deals with behavioral issues as well as technical issues surrounding the development, use, and impact of information systems used by managers and employees in the firm is called A) information systems literacy. B) information systems architecture. C) management information systems. D) information technology infrastructure.
C
The move of retail banking to use ATMs after Citibank unveiled its first ATMs illustrates the use of information systems to achieve which business objective? A) improved efficiency B) customer and supplier intimacy C) survival D) competitive advantage
C
The three activities in an information system that produce the information organizations use to control operations are A) information retrieval, research, and analysis. B) input, output, and feedback. C) input, processing, and output. D) data analysis, processing, and feedback.
C
Which of the following is not one of the current changes taking place in information systems technology? A) growing business use of "big data" B) growth in cloud computing C) development of videopresence software D) emerging mobile platform
C
Which of the following roles in a firm would be least affected by using mobile devices to access firm information systems? A) senior executives B) sales executives C) production workers D) operational managers
C
Which of the following would not be a complementary asset for a solar panel manufacturer? A) international solar equipment certification standards B) government funding for green technology C) centralized hierarchical decision making D) innovation-driven management team
C
An example of a business using information systems to create new products and services is A) Wal-Mart's RetailLink system. B) the Mandarin Oriental hotel's customer-preference tracking system. C) Verizon's Web-based digital dashboard. D) Apple Inc.'s iPod.
D
In a business hierarchy, the level that is responsible for monitoring the daily activities of the business is A) middle management. B) service workers. C) production management. D) operational management.
D
Organizational culture is best described by which of the following statements? A) It encompasses the sum of beliefs and assumptions by all members. B) It enables the organization to transcend the different levels and specialties of its employees. C) It reflects the senior management's perspective on the organization and goals. D) It is a set of assumptions and values accepted by most members.
D
Output A) is feedback that has been processed to create meaningful information. B) is information that is returned to appropriate members of the organization to help them evaluate the input stage. C) transfers data to the people who will use it or to the activities for which it will be used. D) transfers processed information to the people who will use it or to the activities for which it will be used.
D
Which field of study focuses on both a behavioral and technical understanding of information systems? A) sociology B) operations research C) economics D) management information systems
D
Which of the following choices may lead to competitive advantage: 1. new products, services, and business models; 2. charging less for superior products; 3. responding to customers in real time? A) 1 only B) 1 and 2 C) 2 and 3 D) 1, 2, and 3
D
Which of the following objectives best describes the business strategy behind the technologies implemented in Disney's Operational Command Center, as discussed in the chapter case? A) operational excellence B) new products and services C) competitive advantage D) customer support
D
Computers are only part of an information system.
TRUE
Internet advertising is growing at approximately 10 percent a year.
TRUE
The dimensions of information systems are management, organizations, and information technology.
TRUE
A business model describes how a company produces, delivers, and sells a product or service to create wealth.
True
Developing a new product, fulfilling an order, and hiring a new employee are examples of business processes
True
An example of a collaboration tool that supports colocated, asynchronous collaboration is A) a team room. B) e-mail. C) a MUD. D) a wall display.
a
Enabling management to make better decisions regarding organizing and scheduling sourcing, production, and distribution is a central feature of A) SCMs. B) TPSs. C) KMSs. D) ERPs.
a
Which of the following types of collaboration tools allows you to communicate with avatars using text messaging? A) virtual worlds B) screen sharing C) collaborative writing D) large audience Webinars
a
________ systems are designed to help firms manage their relationships with their customers. A) CRM B) MIS C) CLE D) CLU
a
all of the following statements regarding Lotus Notes are true except which one? A) It began as an e-mail and messaging client. B) It is a widely used collaboration tool at larger firms. C) It provides capabilities for wikis and microblogging. D) It provides tools for full version control of all company documentation.
a
A(n) ________ system collects data from various key business processes and stores the data in a single, comprehensive data repository, usable by other parts of the business. A) transaction B) enterprise C) automatic reporting D) management information
b
You work for a highly successful advertiser that is just about to expand nationally. Of utmost importance will be finding a way to store and disseminate their clients' continually updated branding guides, which include multiple image files and text documents, to all of the firm's branches. What system will best serve these needs? A) an intranet with KMS capabilities B) an extranet with KMS capabilities C) a TPS with KMS capabilities D) a CRM
b
________ systems integrate supplier, manufacturer, distributor, and customer logistics processes. A) Collaborative distribution B) Supply-chain management C) Reverse logistics D) Enterprise planning
b
The ________ helps design programs and systems to find new sources of knowledge or to make better use of existing knowledge in organizational and management processes. A) CTO B) CSO C) CKO D) CPO
c
The principal liaison between the information systems groups and the rest of the organization is a(n) A) programmer. B) information systems manager. C) systems analyst. D) CTO.
c
Which types of systems consolidate the relevant knowledge and experience in the firm to make it available to improve business processes and management decision making? A) TPS B) extranets C) KMS D) CRM
c
The key elements of an organization are its people, structure, business processes, politics, and ________.
culture
An example of a highly structured decision is A) creating a new product. B) estimating the effect of changing costs of supply materials. C) calculating the best trucking routes for product delivery. D) granting credit to a customer.
d
Which of the following is not one of the reasons for the increased business focus on collaboration and teamwork? A) the need for creating innovative products and services B) growth of "interaction" jobs C) greater global presence D) the need for more efficient work hierarchies
d
You are planning the launch of your new company, an application service provider that provides an online timesheet and project tracking application. To best communicate with and manage your relationship with your users, you would want to implement a(n) A) extranet. B) intranet. C) KMS. D) CMS.
d
The four major enterprise applications are A) SCMs, CRMs, DSSs, and KMSs. B) SCMs, CRMs, ESSs, and KMSs. C) enterprise systems, SCMs, DSSs, and CRMs. D) enterprise systems, SCMs, CRMs, and KMSs.
d-ESCK
A fully digital firm produces only digital goods or services
false
Business processes are logically related tasks for accomplishing tasks that have been formally encoded by an organization.
false
Information technology (IT) consists of all the hardware that a firm needs to use in order to achieve its business objectives, whereas information systems consist of all the software and business processes needed.
false
There are four major business functions: sales and marketing; manufacturing and production; finance and accounting; and information technology.
false
Intranets allow firms to work easily with third-party suppliers and vendors.
no
Studies have consistently shown that firms that invest greater amounts in information technology receive greater benefits than firms that invest less.
no
In order to understand how a specific business firm uses information systems, you need to know something about the hierarchy and culture of the company.
true
A firm that invests in efficient business processes is making an investment in organizational complementary assets.
yes
A substantial part of management responsibility is creative work driven by new knowledge and information.
yes
Government and private sector standards are examples of complementary social assets required to optimize returns from IT investments.
yes
Investment in IT is over 50% of all invested capital.
yes
The behavioral approach to information systems leaves aside technical solutions to instead analyze the psychological, social, and economic impacts of systems.
yes
UPS's use of Web-based tools that allow customers to embed UPS functions such as tracking and cost calculations into their own Web sites was an information systems solution used to achieve customer intimacy.
yes
