Exam 1 Review - INSY 3330

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It is estimated that by 2021, the size of the B2B market will reach:

$7.6 trillion.

In which year can e-commerce be said to have begun?

1995

In the United States, about ________ of Internet traffic now occurs over IPv6.

25%

________ are a kind of middleware software that provides the glue connecting traditional corporate systems to the customer as well as all the functionality needed to conduct e-commerce.

Application servers

________ provides a set of standards for communicating between a browser and a program running on a server that allows for interaction between the user and server.

CGI

Which of the following technologies is used to separate the design and presentation of content from the content creation process?

CMS

Which of the following is an example of C2C e-commerce? - Groupon - Amazon - Go2Paper - Craigslist

Craigslist

Which of the following uses a subscription-based sales revenue model? - eBay - MyPoints - Dollar Shave Club - Yahoo

Dollar Shave Club

Which of the following is an example of a CMS?

Drupal

Which of the following is not one of the basic technological foundations of the Internet? - TCP/IP - packet switching - client/server computing - FTP

FTP

Retail e-commerce in the United States is not expected to continue growing at double-digit growth rates in 2017-2018. T/F

False

Social technologies change industry structure by weakening powerful sales channels and shifts bargaining power to consumers. T/F

False

Storing HTML pages in RAM rather than on a server's hard drive is an expensive way to fine-tune the processing architecture of a website. T/F

False

The ________ is a consortium of corporations, government agencies, and nonprofit organizations that monitors Internet policies and practices.

Internet Society (ISOC)

Which of the following describes the basic web policy of large firms during the Invention period?

Maintain a basic, static website depicting the firm's brand.

________ was the first truly large-scale digitally enabled transaction system in the B2C arena.

The French Minitel

Which of the following statements about the Web is not true? - The Web is the technology upon which the Internet is based. - The Web is both a communications infrastructure and an information storage system. - The Web provides access to pages written in Hypertext Markup Language. - The Web was the original "killer app."

The Web is the technology upon which the Internet is based.

Which of the following statements about the mobile platform is not true? - Over 93% of Americans used a mobile device to access the Internet at least some of the time in 2017. - The size of the mobile app audience greatly exceeds that of the mobile web audience. - The time U.S. adults spend using mobile apps accounts for over 60% of total digital minutes spent. - Retail purchases made on desktops account for almost two-thirds of all online purchases.

The size of the mobile app audience greatly exceeds that of the mobile web audience.

Which of the following is not an element of friction-free commerce?

Transaction costs are high.

A company's strong linkages with its customers increase switching costs. T/F

True

In general, the annual system maintenance cost will roughly parallel the development cost. T/F

True

Interactivity that enables product customization alters industry structure by decreasing the threat of substitutes. T/F

True

Prior to the development of e-commerce, websites primarily delivered static HTML pages. T/F

True

The Internet is a worldwide system of computer networks. T/F

True

The Reinvention period of e-commerce is as much a sociological phenomenon as it is a technological or business phenomenon. T/F

True

The term unfit fitness refers to a situation in which employees of a firm have the wrong skills for the current environment. T/F

True

Ubiquity lowers the cognitive energy required to transact in a marketspace. T/F

True

All of the following are involved in the effort to create standards for IoT except:

W3C.

Which of the following can be considered synonymous with the term e-commerce? - the Internet - the Web - digital commerce - e-business

digital commerce

Which of the following is a characteristic of e-commerce during the Invention period? - extensive government surveillance - disintermediation - earnings and profit emphasis - mobile technology

disintermediation

Which of the following refers to the displacement of market middlemen and the creation of a new direct relationship between producers and consumers?

disintermediation

Innovative entrepreneurs and their business firms that destroy existing business models are referred to as:

disruptors.

All of the following were visions of e-commerce expressed during the early years of e-commerce except: - a nearly perfect information marketspace - friction-free commerce - disintermediation - fast follower advantage

fast follower advantage

Business-to-consumer (B2C) e-commerce in the United States:

has grown at double-digit rates between 2010 and 2017.

Organizations that typically provide an array of services to start-up companies along with a small amount of funding are referred to as:

incubators

Which of the following is not a unique feature of e-commerce technology? - social technology - information asymmetry - interactivity - richness

information asymmetry

Which of the following refers to any disparity in relevant market information among parties in a transaction?

information asymmetry

Which of the following is one of the three primary societal issues related to e-commerce?

intellectual property

Which of the following is not a variation of the e-tailer business model? - market creator - bricks-and-clicks - manufacturer-direct - virtual merchant

market creator

Beginning the e-commerce development process with a mobile presence rather than a desktop website is referred to as which of the following? - AWD - mobile first design - RWD - RESS

mobile first design

Unfair competitive advantages occur when:

one competitor has an advantage others cannot purchase.

Which of the following enables Internet users to communicate with each other, although not in real time? - SMS messaging - VoIP - online forum - mobile messaging

online forum

MySQL is which of the following?

open source database software

The total number of users or customers an e-commerce business can obtain is a measure of which of the following? - interactivity - information density - reach - ubiquity

reach

A ________ refers to a competitive strategy in which firms attempt to achieve lower business process costs.

strategy of cost competition

Which of the following is the best definition of transaction cost?

the cost of participating in a market

The existence of many competitors in any one market segment may indicate:

the market is saturated.

First movers often fail because:

they lack complementary resources needed to sustain their advantages.

The basic value proposition of community providers is:

they offer a fast, convenient one-stop site where users can focus on their most important concerns and interests.

Which of the following features of e-commerce technology is related to the concept of network externalities?

universal standards


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