IS 324: Quizzes for Week 1-4 ch. 1 practice quiz

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We're in a golden age of tech entrepreneurship where means a startup can rent the computing resources one previously had to buy at great expense -open source software -the sharing economy and collaborative consumption -"the cloud" (or cloud computing) -big data and business analytics

"the cloud" (or cloud computing)

Many firms are developing so-called "C-level" specialties in emerging areas with a technology focus, such as _____.

CISO

T or F. It is unlikely that Internet giants Uber and Airbnb will ever be displaced because these firms own such large and expensive inventories of infrastructure (e.g. automobiles and hotels).

False

T or F. One sign of the global digital divide is that the slow rate at which electronic banking and financial services have proliferated to nations such as Kenya.

False

Many business students aspire to careers in investment banking. Tech firms may very well influence their careers, given that the tech sector comprises a high number of __________________ and __________________.

IPOs (initial public stock offerings), M&A (mergers and acquisitions) deals

What is considered the most influential piece of open source software was created by of . -Steve Wozniak of apple -Bill Gates of Microsoft -Linus Torvalds of Finland -Sean Parker of Viejo, CA

Linus Torvalds of Finland

Facebook was founded by . -Mark Zuckerberg -Sheryl Sandberg -Tony Hsieh -Catherine Cook

Mark Zucherberg

refers to a technology which can (among other things) can be used to "track your luggage at the airport"

RFID

YouTube was started by and . -Jerry Yang; David Filo -Catherine Cook; Shawn Fanning -Steve Chen; Chad Hurley -Kevin Rose; Mark Zucherberg -Sergey Brin; Larry Page

Steve Chen; Chad Hurley

This piece of U.S. legislation was enacted in the wake of the accounting scandals of the early 2000s. Although often criticized, it is also seen as raising stakes for mismanagement and misdeeds related to a firm's accounting practices.

The Sarbanes-Oxley Act

T or F. Cloud computing and software as a service are turning sophisticated, high-powered computing into a utility available to even the smallest businesses and non-profit organizations.

True

T or F. Digital downloads are booming. Sales in Apple's AppStore, alone, would be big enough to be a Fortune 500 firm if these sales were broken out and ranked as a separate company.

True

T or F. IPO markets need new firms, and the tech industry is a fertile ground that continually sprouts new businesses like no other.

True

Jeff Bezos is credited as the founder of . -Facebook -Amazon -Google -Napster -Zappos

amazon

Another contributor to the easy with which young entrepreneurs can have success is low-cost distribution to massive markets worldwide. This is enabled by: -Esoko and M-Pesa -app stores -legacy systems -big data and business analytics

app stores

are driving discovery and innovation, refining modern marketing, and creating a shifting knife-edge of privacy concerns that can shred corporate reputations if mishandled. -Esoko and Zaad -Legacy systems -Government regulations -Data analytics and business intelligence

data analytics and business intelligence

The Harvard Business Review declared _______________ the "Sexiest Job of the Twenty-First Century."

data scientist

In an effort to promote much-needed industry diversity, many tech firms and heavy users of tech have launched programs specifically targeted at skills development, hiring of women, and hiring of groups that would foster ethnic diversity of their workforce.

false

In recent years, activity has dramatically declined in the areas of intellectual property, patents, piracy, and privacy.

false

T or F. For today's collegiate job seeker, public participation in social media is strongly discouraged.

false

T or F. The founding technology entrepreneurs behind many leading firms, such as Apple, Microsoft, and Facebook, got their start in the early 30s, leveraging university study and knowledge from their first post-college jobs to create disruptive new firms

false

An organization's _____ department ensures that systems get built and keep running. It also takes on strategic roles targeted at proposing solutions for how technology can give the firm a competitive edge.

information systems

Search engine marketing (SEM), search engine optimization (SEO), customer relationship management (CRM), and personalization systems are all central components of the new _____ toolkit.

marketing

Moore's Law corollary that is taking place with people, too. As technology becomes faster and cheaper and developments like open source software, cloud computing, software as a service (SaaS), and outsourcing push technology costs even lower, tech skills are being embedded inside ___________ job functions.

more

The rise of software has lowered computing costs for startups to blue chips worldwide. open source commercial proprietary customized off-the-shelf

open source

Another reason that is fueling the boom in fast-growing technology services is , which, when done right, can virally spread awareness of a firm with nary a dime of conventional ad spending -legacy systems -"the cloud" (or cloud computing) -bitcoin -social media

social media

Which technology is cited as raising the ethics and service bar for modern managers? Bitcoin Outsourcing Cloud Computing Social media

social media

Experts in the area of _____ specialize in technology for competitive advantage.

strategy

Which of the following is a radical change brought by new technologies? -a reduced spending on advertising -the growth of privacy and security concerns -the transformation of ordinary computing into a luxury available only to the largest businesses -a decline in efficient and effective customer service -the proliferation of telecommunications into the hands of a few

the growth of privacy and security concerns

Firms are using social media to generate sales, improve their reputations, better serve customers, and innovate.

true

The tech-centric consulting practices of firms such as Deloitte Consulting and Accenture are larger than the accounting firms where they were initially launched.

true

Technology experts in the area of _____ work to make sure systems are intuitive and easy to use.

user-interface design


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