Learnsmart Ch.3
Brick-and-Mortar Click-and-Mortar Pure-Play
A business that operates in a physical store without an Internet presence. Example: T.J. Maxx A business that operates in a physical store and on the Internet. Example:Barnes & Noble A business that operates on the Internet only without a physical store. Example:Google
Disruptive technology Sustaining technology
A new way of doing things that initially does not meet the needs of existing customers. Produces an improved product customers are eager to buy, such as a faster car or larger hard drive.
What is a program that runs within another application such as a website?
Applet
B2B B2C C2C C2B
Applies to business buying from and selling to each other over the Internet. Applies to any business that sells its products or services directly to consumers online. Applies to sites primarily offering goods and services to assist consumers interacting with each other over the Internet. Applies to any consumers that sells a product or service to a business over the Internet.
Select 2 terms that represent an online journal that allows users to post their own comment, graphics, and video.
Blog, Web log
Online marketplaces
Bring together buyers and sellers of products and services.
Select the 2 terms that refers to the World Wide Web during the first few years of operation between 1991 and 2003.
Business 1.0, Web 1.0
What is collaborating and tapping into the core knowledge of all employees, partners, and customers?
Collective intelligence
What helps companies manage the creation, storage, editing, and publication of their website content?
Content management systems
Select the 4 characteristics of Web 2.0
Content sharing through open sourcing, User contributed content, Collaboration inside the organization, Collaboration outside the organization.
What is a new way of doing things that initially does not meet the needs of existing customers?
Disruptive technology
__ -com was the original term for a company operating on the Internet.
Dot
What is buying a selling of goods and services over the Internet?
Ecommerce
Select the 4 challenges facing ebusiness
Ensuring consumer protection, Managing consumer trust, Adhering to taxation rules, Identifying limited market segments.
Select 3 ebusiness advantages.
Expanding global reach, Reducing costs, Opening new markets.
Pay per click Pay per call Pay per conversion
Generates revenue each time a user clicks on a link to a retailer's website. Generates revenue each time a user clicks on a link that takes the user directly to an online agent waiting for a call. Generates revenue each time a website visitor is converted to a customer.
Content providers
Generates revenues by providing digital content such as news, music, photos, or videos.
__ markup language links documents , allowing users to move from one to another simply by clicking on a hot spot or link.
Hypertext
What measures the number of people a firm can communicate with all over the world?
Information reach
What refers to the depth and breadth of details contained in a piece of textual, graphic, audio, or video information?
Information richness
__ messaging is a service that enables instant or real-time communication between people.
Instant
__ are agents, software, or businesses that provide a trading infrastructure to bring buyers and sellers together.
Intermediaries
Select 3 terms representing the ability to purchase goods and services through a wireless Internet-enabled device.
Mbusiness, Mcommerce, Mobile business
Portals
Operate central website for users to access specialized content and other services.
Transaction brokers
Process online sales transactions.
Service providers
Provide services such as photo sharing, video sharing, online backup and storage.
Infomediaries
Provide specialized information on behalf of producers of goods and services and their potential customers.
What refers to websites that rely on user participation and user-contributed content, such as Facebook, YouTube, and Digg?
Social media
What maps group contacts (personal and professional) identifying who knows each other and who works together?
Social networking analysis
What is communication that occurs at the same time such as IM or chat?
Synchronous communication
__ knowledge is the knowledge contained in people's heads.
Tacit
What are specific keywords or phrases incorporated into website content for means of classification or taxonomy?
Tags
Select 3 interactivity measurements.
Time spent viewing the ad, Number of pages viewed, Number of repeat visits to the advertisement.
Select 2 terms for content created and updated by many users for many users.
User-generated content, User-contributed content
Select 2 terms representing the next generation of Internet use- a more mature, distinctive communication platform characterized by new qualities such as collaboration sharing, and free.
Web 2.0, Business 2.0
Select 2 terms that blends videoconferencing with document sharing and allows the user to deliver a presentation over the web to a group of geographically dispersed participants.
Web conferences, Webinar
Select 3 Business 2.0 communication and collaboration tools.
Wiki,Mashup,Blog
Information __ is the set if ideas about how all information is given context should be organized.
architecture
Social __ allows users to share, organize, search , and manage bookmarks.
bookmarking
Consumer-to __ applies to any consumer who sells a product or service to a business on the Internet.
business
Select 3 types of clickstream data metrics.
demographics of registered visitors, number of abandoned registrations, length of stay on the website.
A __ is a website or web application that users context from more than one source to create completely new product or service.
mashup
Social __ is the practice of expanding your business and or/ social contacts by constructing a personal network.
networking
Search engine __ combines art along with science to determine how to make URLs more attractive to search engines resulting in higher search engine ranking.
optimization
__ web as a component of Web 3.0 that describes things that computers can understand.
semantic
A(n) __ technology produces an improved product customers are eager to buy, such as a faster car or larger hard drive.
sustaining
An open __ consists of nonproprietary hardware and software based on publicly known standards that allows third parties to create add-on products to interoperate with the system.
system
Social __ describes the collaborative actively of marking shared online content with keywords or tags as a way to organize it for future navigation, filtering, or search.
tagging
A __ allows people at 2 or more locations to interact via 2 way video and audio transmissions simultaneously as well as share documents, data, computer displays, and whiteboards.
videoconference