MGMT 680 Ch 13 (Strategic Entrepreneurship_
Entrepreneurial opportunities
conditions in which new goods or services can satisfy a need in the market
using a strategic perspective
more established firms generally excel at...
not seeing the blind spot
barrier to entrepreneurial mindset...
1. each department has their own way of solving problems 2. organizational politics (departments competing over resources)
barriers to internal innovation
internet
because of the _______________, companies are able to get into more niche products, thus stretching the long tail
1. trying to mitigate false starts and failures (miss out on learning experiences) 2. resisting challenging assumptions, work practices, and skills 3. investing too many lavish resources on new ventures
3 obstacles to corporate entrepreneurship (DON'T want to do these things)
radical
Dollar Shave Club's subscription razor model was a(n) ______________ innovation in business model
incremental
Gillette's gradual increase in the number of blades in their razor cartridges were ______________ innovations
radical
Gillette's invention of the safety razor was a(n) _____________ innovation in business model at the time
internal innovation
R&D, forming internal corporate ventures
strategic entrepreneurship
__________________ tries to envelop all of the strategic management process and turn it into competitive advantage
autonomous strategic behavior
a bottom-up process in which product champions pursue new ideas, often through a political process, by means of which they develop and coordinate the actions required to innovate and to bring the innovation to the market
international entrepreneurship
a process in which firms creatively discover and exploit opportunities that are outside their domestic markets
Entrepreneurship
a process used by individuals and groups to identify entrepreneurial opportunities without being immediately constrained by the resources they control
innovation
a process used to create a commercial product from an invention; follows invention in that invention brings something new tinto being while this brings something new into use
product champion
an individual with an entrepreneurial mind-set who seeks to create support for developing an innovation
architectural innovation
bring existing technology into a new market
incremental innovation
bring existing technology into existing market
disruptive innovation
bring new technology into existing market
radical innovation
bring new technology into new market
incremental innovation
building on existing knowledge bases and provides small improvements in current products; exploit an existing technology to provide an improvement over a current product
1. hyper-competition 2. environmental turbulence 3. creative destruction 4. technological development and change
challenges of the 21st century (4)
strategic dimension of strategic entrepreneurship
determining the best way to competitively manage the firm's innnovation efforts
hypercompetition
driven by continuous innovation
entrepreneurship dimension of strategic entrepreneurship
identifying opportunities to exploit through innovations
entrepreneurs
individuals, acting independently or as part of an organization, who perceive an entrepreneurial opportunity and then take risks to develop an innovation to exploit it
strategic entrepreneurship
involves taking entrepreneurial actions using a strategic perspective
increases
likelihood of discontinuity ________________ as technology approaches physical limit (s curves)
Novel (breakthrough) Innovations
provide significant technological changes (breakthroughs) and create new knowledge; typically use new technologies to serve newly created markets
to continuously find new opportunities and quickly develop innovations to exploit them
purpose of strategic entrepreneurship
internal corporate venturing
set of activities firms use to develop internal inventions and especially innovations
assessing resources & capabilities
starting point in entrepreneurial process for existing firms
opportunity
starting point in entrepreneurial process for new ventures
shorter
subsequent innovations sustain competitive advantage for a _________ time frame
invention
the act of creating or developing a new product or process
imitation
the adoption of a similar innovation by different firms
the long tail model
the majority of sales comes from a smaller selection of very popular traditional products; there are lots of niche products that have similarly low popularity
slow
the razor industry is a relatively ________-cycle market, but it is being disrupted
1. autonomous strategic behavior 2. induced strategic behavior
the two forms of internal corporate venturing
Corporate Entrepreneurship
the use or application of entrepreneurship within an established firm
1. internal innovation 2. cooperative strategies 3. acquisitions
three basic approaches used to produce innovation
1. opportunity 2. resources & capabilities 3. entrepreneur & entrepreneurial team
three elements of the entrepreneurial process
1. invention 2. innovation 3. imitation
three types of innovative activity
induced strategic behavior
top-down process whereby the firm's current strategy and structure foster innovations that are closely associated with that strategy and structure
entrepreneurial mind-set
values uncertainty in markets and seeks to continuously identify opportunities in those markets that can be pursued through innovation
taking entrepreneurial actions
younger entrepreneurial ventures generally excel at...