MIS Final

The ________ rule of thumb is that ________ percent of individuals contribute ________ percent of the content.

20-80; 20; 80

________ cellular networks use digital signals and can transmit voice and data at different speeds based on how fast the user is moving; it supports video, web browsing, and instant messaging.

3G

LTE is ________ cellular technology.

4G

The 80/20 rule means that if the software meets _________ percent of the company's needs, then the company should modify _________ percent of its business processes to use the software.

80; 20

Analytical CRM systems provide ________ by analyzing customer behavior and perceptions.

BI

Bandwidth is stated in ________ per second.

Bits

________ is a short-range wireless network.

Bluetooth

_________ determines the point at which the cumulative dollar value of the benefits from a project equals the investment made in the project.

Breakeven analysis

_________ organizations are purely physical.

Brick-and-mortar

________ systems are important because customers are ________ powerful than ever; these systems put the intimacy back into customer service.

CRM; more

________ is NOT an important technology in analytical CRM systems.

Campaign management

_________ organizations have physical and online dimensions.

Clicks-and-mortar

________ cables are made of copper.

Coaxial

________ is a disadvantage of ERP.

Cost

________ is an extended ERP module.

Customer relationship management

Examples of _______ include sensitivity, what-if, and goal-seeking analyses.

DSS

__________ can perform two basic operations: 1) identifying previously unknown patters and 2) predicting trends and behaviors.

Data mining

__________ analytics answers the question "what has happened".

Descriptive

________ is a disadvantage of fiber-optic cable.

Difficult to work with

ERP systems that include administrative, sales, marketing, and HR processes are referred to as _________.

ERP II

Social networks are only useful for active job seekers.

False

________ cables are made of glass.

Fiber-optic

Only a few ________ satellites are needed for global coverage.

GEO

_____ analysis attempts to calculate the value of the inputs necessary to achieve a desired level of output.

Goal-seeking

________ defines how messages are formulated and how their receivers interpret them.

HTTP

________ is NOT an advantage of twisted-pair wire.

High bandwidth

________ is an advantage of coaxial cable.

High bandwidth

________ was developed because we have run out of IP addresses in the original IP addressing scheme.

IPv6

An/The ________ is a network of networks.

Internet

The ________ layer of TCP/IP is responsible for addressing, routing, and packaging data packets.

Internet

________ delivers the precise number of parts to be assembled into a finished product at precisely the right time.

JIT

A network that is restricted to a single building is a ________.

LAN

Satellite telephone services are provided through ________ satellites.

LEO

________ satellites are used to run the GPS system.

MEO

________ is the correct evolution of POM planning.

MRP -> MRP II -> ERP

________ is a broadcast medium.

Microwave

________ transmission systems transmit data through electromagnetic waves.

Microwave

If you analyze a data cube, this is an example of using

OLAP

Most organizations design TPS to process transactions as soon as they occur. This is called _________.

OLTP

The _________ identifies the firm's overall mission, the goals that follow from that mission, and the broad steps required to reach these goals.

Organization strategic plan

______ analytics require _______ analytics.

Prescriptive; predictive

Which of the following is FALSE of QR codes?

QR codes are larger than bar codes because they store information both horizontally and vertically.

__________ allows anyone to syndicate any content to anyone who has an interest in subscribing to it.

RSS

________ transmission systems have signals that pass through walls but they are susceptible to snooping unless encrypted.

Radio

Which of the following is NOT a basic function of TCP/IP?

Responsible for disassembling, delivering, and reassembling data during transmission

________ reports are produced at scheduled intervals.

Routine

________ transmission systems can have a large coverage area but their signals experience propagation delay.

Satellite

______ analysis examines the change in an output given the change in a particular input while keeping all other inputs constant.

Sensitivity

________ networks are an emerging technology that is becoming increasingly important to help organizations manage their data flows across their enterprise networks.

Software-defined

________ is the protocol of the Internet.

TCP/IP

A(n) ________ supports the monitoring, collecting, storage, and processing of data from the organization's basic business transactions, each of which generates data.

TPS

Companies listen to consumers in the blogosphere who express their views on the companies' products. This is consumer-generated media.

True

________ is the greatest concern in the peer-to-peer economic model.

Trust

________ is a cable medium.

Twisted-pair

_________ are employees from all functional areas and levels of the organization who interact with the system, either directly or indirectly.

Users

________ marketing is word-of-mouth advertising.

Viral

_________ organizations are only online.

Virtual

The Internet is a ________.

WAN

Which of the following is the correct order of networks from largest to smallest?

WAN, MAN, LAN, PAN

______ analysis attempts to predict the impact of changes in the assumptions (input data) on the proposed solution.

What-if

The entire business analytics process starts with

a business problem

Your southern region is not doing very well. You want to know why, so you ask for a special report showing the numbers for the southern region compared to the northern, eastern, and western regions. This is a(n) ________ report.

ad hoc

Many experts believe ________ is the solution to the challenge of making money from social networking sites and social commerce sites.

advertising

In ________, vendors ask partners to place logo on the partner's website and then pay that partner a commission.

affiliate marketing

The primary purpose of the systems _________ stage is to gather information about the existing system to determine the requirements for an enhanced system or a new system.

analysis

If your organization collects transactions and processes them at night, this is called _________.

batch processing

Your cable company sells you package deal with internet, phone, and TV. This is an example of __________.

bundling

Social computing increases _________.

buyer power

A ________ system tracks all communications between the company and the customer, the purpose of each communication, and any necessary follow-up.

contact management

________ is a disadvantage of cloud-based ERP systems.

control

________ marketing is when companies use social computing tools to obtain feedback from customers.

conversataional

Amazon's recommender system is an example of ________.

cross-selling

If a company wants to write all new computer code, it would choose to ________.

custom-write an entire application

If a company wants to write some computer code, it would choose to ________.

customize a prewritten application

A transaction is any business event that generates ________ worthy of being captured and stored in a database.

data

If you want to know what items customers typically buy together so that you can place them next to each other on the shelf, you would be using

data mining

The ________ component of SCM is often referred to as logistics.

deliver

A(n) ________ report displays a greater level of detail.

drill-down

You get a sales report every month to show the products sold from each state. You notice the sales from California are down from last month, so you click on the state to get more detailed information on each sales person. You notice one salesperson sold 10% of what he did the previous year. This is an example of a(n) ________ report.

drill-down

Organizations do NOT typically use wikis to _________.

follow consumers' social networking comments

In _________ auctions, sellers solicit bids from many potential buyers; these auctions result in _________ prices over time.

forward; higher

A(n) ________ report summarizes the performance of critical activities.

key indicator

The ________ component of SCM is the most metric-intensive part of the supply chain in which organizations measure quality levels, production output, and worker productivity.

make

The pull model is also called ________ which means the production process begins with a ________.

make-to-order; customer order

The push model is also called ________ which means the production process begins with a ________.

make-to-stock; forecast

The optimal result of the organization's CRM efforts is to ________ the number of high-value repeat customers while ________ customer churn.

maximize; minimizing

You use your smartphone to look up how much money you have in your bank account. This is an example of _________ commerce.

mobile

Your company decides to implement the manufacturing module of SAP before implementing payroll. This is an example of _________ conversion.

phased

With ________, customers use the internet to self-configure products or services.

product customization

In _________ auctions, one buyer wants to purchase a product or a service; these auctions result in _________ prices over time.

reverse; lower

SaaS is a method of delivering _________ in which a vendor hosts the applications and provides them as a service to customers over a network, typically the internet.

software

An electronic _________ is a website the represents a single store.

storefront

Stockpiling is most likely to occur with ________.

the bullwhip effect

The ________ layer of TCP/IP provides communication and packet services.

transport

According to the textbook, ________ is the most widely available cable medium.

twisted-pair

You want to buy a 65" TV, but a sales representative talks you into the 70" TV because it is only a little more expensive and will still fit nicely into that spot on your wall. This is an example of ________.

upselling

Sourcing and procurement from external suppliers are ________ activities.

upstream

If a company doesn't want to write any computer code, it would choose to ________.

use a prewritten application

With the ________ approach to on-premise ERP implementation, a company implements a standard ERP package using the package's built-in configuration options.

vanilla

In ________, recipients of your marketing notices send information about your product to their friends.

viral marketing