MISY Test 3

In the United State alone, _______ million people are expected to shop online in 2018.

219

ERP implementation overruns averaged ________ percent over budget.

24

In this video dramatization, organizational guidelines for all of the following social media behaviors are described EXCEPT _____.

Abstain

Which of the following provides the final certification that the system is ready to be used in real situations?

Acceptance testing

UPS focused on ____________ development when it decided to break down a data transformation project into a series of small subprojects using iteration and continuous feedback.

Agile

What are the two main mass-market retailing drivers of mobile e-commerce?

Amazon and Apple

In the Star Wars movies, C-3PO is a robot that emulates human behavior and thought, which is called ________________.

Artificial intelligence

The phenomenon of perceived demand that changes as it passes across the supply chain is called the ________________ effect.

Bullwhip

Which of the following occurs when information about product demand gets distorted as it passes from one entity to the next across the supply chain?

Bullwhip effect

According to the video, which of the following describes the identify guideline of social media behavior?

Clarify if views are personal or if they represent a company

Which term refers to the social commerce feature that creates an environment to discuss, view, and text about products?

Collaborative shopping

____________ is a software development strategy that incorporates commercially available tools into the process, which increases efficiency and requires less custom programming.

Component-based development

a.Companies can increase brand loyalty using a _____marketing strategy where a company asks customers to generate, then review and rate, suggestions about a company issue, such as what their next product should be.

Crowdsourcing

___________________ is based on using multiple layers of neural networks to help identify​ patterns, relationships, and meaning in data.

Deep learning

Using a software product like SAP to help determine customers' demand for a company's products is called ____________ planning.

Demand

According to the discussion in the video, which of the following is the primary concern regarding organizational feasibility?

Determining if key stakeholders are in favor of updating the system

Which type of conversion would be riskiest for the firm because the new system would completely replace the old one on an appointed day?

Direct cutover

According to the information presented in this video, which of the following describes the refrain guideline of social media behavior?

Don't use company resources such as logos, photos, and company email without permission

In the video, _____ is described as a set of integrated software modules that support nearly all of an organization's business processes.

ERP

Which statement about ERP systems is FALSE?

ERP systems collect and organize firmwide data that must be passed to other applications for executive decision making.

Although not a replacement for traditional systems, ____________ allow individuals with no formal assistance to create simple information systems using tools such as Excel or Access.

End-user development

Some companies sell tools to enable ____________, which allows for creating web pages and other simple information systems without requiring a programming background.

End-user development

As explained in the video, _____ systems support activities in multiple departments and span an organization.

Enterprise

According to this video, which of the following statements is true regarding enterprise resource planning systems?

Enterprise resource planning systems integrate data with a centralized database

In the video's depiction of a new inventory tracking system discussion, the study is described that included consideration of which three dimensions of feasibility?

Financial, technical, and organizational feasibility

With regard to ERP implementation, which of the following is FALSE?

Firms immediately see operating efficiencies and associated profits when first implementing an ERP application.

Microsoft Project provides a __________ tool to help track project activities including start and completion dates.

Gantt chart

_____________ are used to find an optimal solution for specific problems by examining a very large number of alternative solutions for that problem.

Genetic algorithms

Which of the following involves using your mobile phone and global positioning systems to identify where your friends are meeting for dinner?

Geosocial services

In the video, the company is implementing an ERP system to achieve which business objective?

Improve decision making

Which of the following statements comparing digital markets to traditional markets is FALSE?

In traditional markets, sellers can dynamically change prices quickly and inexpensively; in digital markets, dynamically pricing goods is delayed and expensive.

Enterprise systems provide value and help managers make better decisions by doing which of the following?

Increasing operational efficiency and providing firmwide information

Which of the following would LEAST likely be a process supported by a firm's enterprise system?

Instructional technology processes

Which component of the decision-making process consists of discovering, identifying, and understanding organizational problems?

Intelligence

While many intelligent systems require human interaction to utilize and achieve a solution, _____ are built to run in the background of systems and make decisions without human intervention.

Intelligent agents

The key element of ____________ is that all constituents are brought together in an interactive meeting to hammer out the design of the system.

JAD

Which of the following is a set of metrics that enables executives to understand how the company is doing?

Key performance indicators (KPI)

According to the video, which of the following is a significant risk of using social media?

Loss of privacy

Facebook uses ____________ to locate patterns and relationships in very large datasets to better estimate the probability that a specific user will click on an advertisement.

Machine learning

______________ are supported by enterprise systems that include procurement and inventory management.

Manufacturing and production processes

Which of the following is the fastest growing type of business-to-consumer e-commerce?

Mobile

_____________________, also called e-hubs, are industry-owned intermediaries between buyers and sellers.

Net marketplaces

_____________ identify patterns within massive amounts of data by building models and then making adjustments to improve those models.

Neural networks

a.Which social commerce feature creates an environment that allows friends and advertisers to send notifications to social users' home pages?

Newsfeed

Education, exposure, and branding are typical activities that would most likely be associated with which type of e-commerce presence?

Offline media

In this video, Katie describes a decision that can be made by following a predetermined set of steps. According to Leila, this type of decision is most often made at the _____ level of an organization.

Operational

_______________ are useful to graphically depict a project and specifically how task dependencies and relationships interact.

PERT charts

Some Web marketplaces focus on indirect goods. Which of the following would be the best example of an indirect good?

Paper used to print paychecks

According to the information presented in this video, in a _____ conversion, the new system runs alongside the old one until it becomes fully operational.

Parallel

Using parts of CRM software to help maximize efficiencies with selling partners relates to which of the following?

Partner relationship management

The ___________ conversion strategy tests the new system in a limited area such as a single department.

Pilot study

What is the first phase of the e-commerce presence timeline?

Planning

When developing information systems, creating a _______________ helps users refine their understanding of their information requirements.

Prototype

According to information in the video, which acquisition strategy would require standardizing some of the firm's business processes?

Purchasing an existing inventory tracking system

A just-in-time strategy means which of the following?

Raw materials arrive exactly when needed to be transformed into products, which are shipped as soon as completed.

A ____________ is a document provided to potential external vendors to help establish a consistent methodology for determining who can best provide the needed software or software service.

Request for Proposal (RFP)

Micropayment systems would most likely be found with which revenue model?

Sales

_____________ is currently the market leader for cloud-based customer relationship management (CRM).

Salesforce.com

Identifying the ____________ of a project is important to specifically determine what is or is not included in a project.

Scope

Some companies prefer to use a​ ______ so different systems can be evaluated as a single score making it easier to determine priorities in allocating resources.

Scoring model

A company's marketing managers meet to create a new marketing plan. According to Leila, this is an example of _____ decision making.

Semi-structured

Connecting customer conversations in social media sites, such as Twitter, to CRM processes is called ____________.

Social CRM

Which phase of the e-commerce presence timeline includes creating a Twitter presence?

Social media implementation

A college admission decision that is entirely based on a mathematical formula is called a(n) __________________ decision.

Structured

According to the information presented in this video, determining how many workers are needed to produce 1,000 units of a product in a given work week is an example of a(n) _____.

Structured decision

____________ involves providing specific examples of desired inputs and outputs to improve the performance of the machine learning system.

Supervised learnig

_________________ tracks and coordinates the flow of products through distribution centers and warehouses and maintains associated financial information.

Supply chain execution system

Which of the following adds complexity to implementing enterprise applications because firms become very dependent on chosen vendors?

Switching costs

Which area of information systems involves identifying systems needs and challenges, gathering data, and then determining the best solution for the organization?

Systems analysis

According to Leila, which types of decisions are made at the executive level of an organization?

Unstructured

According to the information presented in this video, a company's decision to introduce a new product is an example of _____ decision making.

Unstructured

Deciding on where to go to lunch based on what sounds good at the time is called a(n) ________________ decision.

Unstructured

______ use interactive graphics to create simulations that are very close to real-world situations.

Virtual reality systems

Most systems development life cycles are analogous to a(n) _____________ because each stage is completed before the next stage begins.

Waterfall

Which phase of the e-commerce presence timeline includes search engine optimization?

Web implementation

A quick report created by the user that is based on his or her own SQL code is called a(n) __________ report.

ad hoc

You enjoy coin collecting and you notice more and more banner ads related to this hobby appearing on websites you visit. Companies are using _______________ to improve ad placement and effectiveness.

behavioral targeting

The infrastructure for warehousing, integrating, reporting, and analyzing data to help with decisions and plans is called _____________.

business intelligence

Purchasing aftermarket tickets from Stubhub is an example of a __________________ electronic commerce model.

business-to-consumer

Enterprise systems have a set of integrated software modules and a(n) _______________ by which business processes and functional areas throughout the company can ________ data.

central database; share

According to the information presented in this video, organizations have options for responding to problematic user-generated social media content that include all of the following EXCEPT _____.

changing it

The ________ measures the number of customers who stop purchasing products or using a firm's services.

churn rate

eBay is a major organization that allows individuals to sell products to other individuals. This business model is called __________________.

consumer-to-consumer

Apple's iTunes.com business is considered a successful _________________.

content provider

In many cases, the Internet has enabled customers to see what merchants have paid for products. This is called _____________.

cost transparency

As this video dramatization describes, the ________ component of an ERP system consolidates data from sales, marketing, and service departments.

customer relationship management (CRM)

Creating visual representations of data through charts, graphs, and dashboards is formally called ____________________.

data visualization

For an automobile manufacturer, steel is considered a(n) _______________ because it is directly involved in the production process.

direct good

A majority of businesses working with other businesses (e-commerce) use __________________ to enable company systems to share invoices, shipment schedules, and purchase orders.

electronic data interchange

A ____________ study is important to see if a new systems project is achievable from a financial, technical, and organizational perspective.

feasibility

The business processes supported by enterprise systems most closely related to financial statements and reporting include _________________.

financial and accounting processes

One of the unique features of e-commerce is information density, which refers to ________.

how storage and communication costs plummet while accuracy and timeliness skyrocket

Customer relationship management typically focuses on three key elements of the customer relationship: ________.

marketing, sales, and service

Analytical CRM applications are based on data from _____________________.

operational CRM systems

Identifying the most profitable customers would utilize the _____________ function of a CRM system.

sales force automation

Developing a marketing plan is best characterized as a(n) ________.

semi-structured decision by middle management

Procuring materials and refining those materials into finished products to distribute to retail outlets are activities handled by a firm's ________________.

supply chain

ERP implementations introduce _____, which are large expenses associated with jumping from one vendor to another when implementing an ERP system.

switching costs

Interactions are critical when working to improve customer relations. Specific interactions with customers are called ____________.

touch points

Shopkick helps retailers with m-commerce by ________.

using location-based services to deliver coupons to mobile users when they are near a store