NMIX 2020e: Last Test

According to Steve Jobs "Design is" not just what something looks like and feels like "it's"

*How it works How it is marketed The materials that compose the object How it is received

The percentage of audio listening time spent listening to podcast is approximately ____________ that of the time spent listening to the radio.

1/25

Text messages are limited to ________ characters because of Friedhelm.

160

In what the decade the electric television invented?

1920s

The iPhone was released in _____: the first Android device was released in _____.

2007 2008

Today about 3 billion people are online with 2 billion of them using smartphones, 2020 about_____billion people will be online with about _____billion of them using smartphones.

4 4

Approximately ______ percent twitter, ________ percent instagram and _____ percent facebook.

40, 60, and 70.

Approximately _______ of the U.S. population hasn't heard of podcasting.

50

Approximately, what percentage of U.S. adults get news via social media?

60

Though digital advertising spending has continued increase rapidly journalism organizations have not been the primary beneficiaries. In fact, compare with a year ago, even more of the digital ad revenue pie __________ is swallowed up by just 5 tech companies.

65

Google's core source of revenue is

Advertising

___________ development is the process through which startups create ________ products.

Agile, minimum viable

Benefits of email newsletters include:

Allowing publishers to target readers with specific interests by offering multiple topical newsletters. Allowing consumers to read their news in a single convenient message in a place they already habitually check. By also creating a consistent daily relationship between publication and reader.

In August 2015, Google was recognized as a subsidiary of the newly- formed company _______.

Alphabet

For businesses, benefits of using cloud services include all of the following except

Always having direct physical control over an across to server hardware in a location they control Include: not having to maintain their own server hardware being able to scale their server capacity rapidly and without purchasing additional hardware Not having to purchase their own server hardware

AWS stands for ______ and was make available in______

Amazon Web Services, 2006

Which of the following is not a business Elon Musk founded or co-founded?

Amazon.com (Founded: PayPal, SpaceX, and Tesla).

_______created Android, which was acquired by Google in ______

Andy Rubin, 2005

Gmail was launched on_______ and today boasts over ______ users.

April 1, 2004. 1 billion

Apple was founded on______and was originally called_________

April 1,1976, Apple Computer inc.

Texting is a form of ______ mobile communication, meaning messages

Asynchronous

Which of the following isn't one of the four major categories of commerce?

B 2 C (These are: C 2 B: Consumer to Business, C 2 C: Consumer to consumer, B 2 B: Business to Business).

Dot com is short for ___________ and was one of the seven TLD announced in ___________.

Commercial, 1985

The phenomenon of social media wide and unknown audiences causing difficulties for social media posters knowing what to say and how to say it is known as _________.

Context Collapse.

Which of the following was not a radical new feature of the original iPhone at the time of its introduction?

Copy and paste for text were new features; rendering web pages in a desktop type browser visual voicemail multitouch gestures

Where is Apple's headquarters?

Cupertino California

According on the article on the startups, business plans rarely survive first contact with __________.

Customers.

Which of the following wasn't a core innovation of original iTunes music store?

DRM (digital rights management free music). These were: integration with ipod music player, micropayments, and enabling the purchasing of individual tracks, being the first legal digital music store to surpass the ease of pirating digital music).

Versions of the Android operating system are named after

Desserts

_______ transmission systems like most social media transmit from many sources to many receivers while _______ transmission systems including most traditional media transmit from one sources to many receivers.

Dilogic and monologic.

Incidental readership describes the fact that most who read an article on a website _________.

Do not read any articles on that site in a given month.

_______was the CEO of Google from 2001-2011, ushering it through a period of explosive growth.

Eric Schmidt

Existing companies ________ a business model while startups _______ one.

Execute, look for.

Since its inception, Apple has prided itself on making the "the whole widget" integrating

Hardware and software

In a startup, burn rate is _______.

How quickly you spend cash.

Which of the following isn't 7 building blocks of the honeycomb framework of social media?

Inanity. (These are: reputation, sharing and identity).

Who was depicted in Apple's original logo?

Issac Newton

Which is true about the CD?

It was invented by James T Russell, it was the fi --was not the first audio format

Google was founded by _______ at _________

Larry Page and Sergey Brin, Stanford University

Phonographs and vinyl records were first introduced in?

Late 1800s.

MP3 stands for

MPEG Audio Layer 3

In 1992, the first SMS was sent. The content read ___________.

Merry Christmas.

All the following are major mobile payment providers except:

Microsoft Windows Wallet

Obama's 2012 election victory was partially attributed to a big data effort called Project

Narwhal

Apple acquired _______in ___________, bringing Steve Jobs back to the company he founded, along with technology that would become to core of Apples operating systems

NeXT, 1997

_____uses approx. _______ of all peak time internet traffic in North america

Netflix, 1/3

Google's line of "pure" Android phones is called

Nexus

Google acquired Youtube in ______ for _______, a seemingly-outrageous amount at the time that in retrospect seems like a bargain.

October 2006, $1.6 billion

In 2014, ________ conducted over 1 million transactions in _______.

Overstock, bitcoin.

Which of the following doesn't involve cloud services

Pairing your phone with your car Does involve cloud services: email syncing across multiple devices Dropbox AWS Amazon Web Services

A startup runs into problems with a given business model in decides to continue operating but with a different focus or a plan. This process is called __________.

Pivot.

Which of the following isn't a real cloud service acronym?

Programming as a Service This are: Platform as a service infrastructure as a service software as a service

Which of the following Paul Graham call essential?

Rapid Growth.

Which of the following are challenges facing e-commerce?

Regulation, language, cultural differences, and currency.

Which of the following its not true of the original Macintosh

Released in 1982 was true: was the first mass market computer use GUI was one of the first products to be promoted by an expensive Super Bowl commercial was the first mass market computer ti be mouse based

________ pioneered the SaaS business model in _______.

Salesforce.com, 1999

_______ is the largest manufacturer of Android phones.

Samsung

Showrooming is ____________.

Seeing or inspecting an item in a store in purchasing it online.

According to some accounts, the first online commercial transaction involved ____________.

Selling of marijuana.

_______ is the current CEO of Google.

Sundar Pichai

The features or elements that make a business or a product uniquely attractive to consumers are ____________.

The value proposition.

Which of the following isn't true about compressed audio files?

They are perfect reproductions of the original digital audio recording. (These are true: They constitute the majority of digital audio files average consumers listen to and the formats of MP3 and AAC, they offer smaller file sizes that uncompress recordings).

which of these people were not in the founding group of Apples creators

Tim Cook was not Steve Wozniak Ronald Wayne Steve Jobs were

Google's mission statement is

To organize the world's information and make it university accessible and useful

Which of the following is not a a form of ephermeral messaging?

Twitter direct messages. (Examples: Snapchat, phone calls).

A privately held company valued at 1 trillion or more is referred to as a _________.

Unicorn.

Which of the following is not one of 3 Vs of big data

Vector This are 3 Vs of big data Velocity Variety Volume

With the increasing role technology companies are placing in the news business ________ and __________ are the two industry roles largely left to news organizations.

Writing and original reporting

Big data can be used for

business marketing medicine

All of the following that are current smartphone operating systems

iOS Android Not: webOS Symbian