Predictive Analytics

Machine learning

A branch of artificial intelligence.

Statistical Analysis System

A software suite developed for advanced analytics, business intelligence, data management, and predictive analytics.

Predictive analytics

A variety of techniques from statistics, modeling, machine learning, and data mining.

Data-driven knowledge

Approach to knowledge extraction that is based on data.

Linear Regression

Attempts to model the relationship b/t two variables by fitting a linear equation to observed data.

Neural Networks

Biologically inspired machine learning.

Factor analysis

First reduces the number of variables and second detects the structure in the relationships.

Customer Relationship Management

Involves constructing a holistic view of the customer no matter where their information resides in the company.

Drill-down analysis

Makes data smaller and smaller until the answer is found.

Cross-sell

Offering multiple products for the purpose of gathering and selling customer data.

Forecasting

Process of making statements about events whose actual outcomes have not yet been observed.

Business analytics

Refers to the skills, technology, applications, and practices for exploration of past business performance.

Business intelligence

Set of theories, methodologies, architectures, and technologies that transform raw data into meaningful information.

Text mining

analysis of multiple text documents

Trend

general course or prevailing tendency