SPC FINAL

Which organizational pattern is especially effective for persuasive speeches that seeks immediate action by listeners

Monroe's Motivated Sequence MMS

You should think of your persuasive speech as

a kind of mental dialogue with the audience

Which of the following is an instance of persuasive speaking?

a scientist urging the FDA to ban BPA plastic

A fallacy that attacks the person rather than dealing with the real issue in dispute is referred to as

ad hominem

When you give a speech of introduction you should be sure to adapt your remarks to the

all of the above audience occasion main speaker

Persuasive speakers have an ethical obligation to

all of the above make sure goals are ethically sound learn about all sides of an issue present evidence fairly and accurately

What is the first step of MMS?

attention

What is the final step to MMS?

call to action

The two most important factors affecting credibility are:

competence and character

"To persuade my audience that criminalizing recreational drugs has failed to prevent their abuse"

fact

An error in reasoning is called a

fallacy

Research indicates that evidence is usually mote persuasive when it is stated in general rather than specific terms.

false

When trying to persuade a hostile audience, you should be wary of even mentioning objections to your point of view

false

Evidence and reasoning are the two major elements of persuasion that Aristotle called

logos

What is the second step of MMS

need

Persuasive speeches on questions of value are most often organized in what order?

topical

Appeals to audience emotions such as fear, compassion, guilt, or pride are the what kinds of appeal

pathos

"To persuade my audience that colleges should adhere to stricter standards when investigating sexual assault cases"

policy

a fallacy that introduces an irrelevant issue to divert attention from the subject under discussion is called a

red herring

What is the third step of MMS?

satisfaction

The fallacy of tradition assumes that something old is automatically better than something new.

true

The strongest source of emotional appeal in a persuasive speech is the sincerity and conviction of the speaker.

true

"To persuade my audience that is unethical for politicians to accept trips paid for by lobbyist"

value

Persuasive speeches on questions of _____ judge whether something is good or bad, right or wrong, etc.

value

What is the fourth step of MMS?

visualization