SPC FINAL
Which organizational pattern is especially effective for persuasive speeches that seeks immediate action by listeners
Monroe's Motivated Sequence MMS
You should think of your persuasive speech as
a kind of mental dialogue with the audience
Which of the following is an instance of persuasive speaking?
a scientist urging the FDA to ban BPA plastic
A fallacy that attacks the person rather than dealing with the real issue in dispute is referred to as
ad hominem
When you give a speech of introduction you should be sure to adapt your remarks to the
all of the above audience occasion main speaker
Persuasive speakers have an ethical obligation to
all of the above make sure goals are ethically sound learn about all sides of an issue present evidence fairly and accurately
What is the first step of MMS?
attention
What is the final step to MMS?
call to action
The two most important factors affecting credibility are:
competence and character
"To persuade my audience that criminalizing recreational drugs has failed to prevent their abuse"
fact
An error in reasoning is called a
fallacy
Research indicates that evidence is usually mote persuasive when it is stated in general rather than specific terms.
false
When trying to persuade a hostile audience, you should be wary of even mentioning objections to your point of view
false
Evidence and reasoning are the two major elements of persuasion that Aristotle called
logos
What is the second step of MMS
need
Persuasive speeches on questions of value are most often organized in what order?
topical
Appeals to audience emotions such as fear, compassion, guilt, or pride are the what kinds of appeal
pathos
"To persuade my audience that colleges should adhere to stricter standards when investigating sexual assault cases"
policy
a fallacy that introduces an irrelevant issue to divert attention from the subject under discussion is called a
red herring
What is the third step of MMS?
satisfaction
The fallacy of tradition assumes that something old is automatically better than something new.
true
The strongest source of emotional appeal in a persuasive speech is the sincerity and conviction of the speaker.
true
"To persuade my audience that is unethical for politicians to accept trips paid for by lobbyist"
value
Persuasive speeches on questions of _____ judge whether something is good or bad, right or wrong, etc.
value
What is the fourth step of MMS?
visualization