9,10,11

In 1525, with the advent of moveable type, ________ created a unified alphabet that could be mass-produced. Albrecht Dürer Henri de Toulouse-Lautrec David Carson Paul Rand Norman Rockwell

Albrecht Dürer

Graphic design used to be known as ________ art. commercial trade conceptual studio guild

Commercial

Which graphic design team developed the familiar set of symbols used today to communicate information across language barriers to international travelers? Cook and Shanosky Spiekermann and Schwartz Holley and Barnett Vladimir and Georgii Stenberg Carson and Cuffaro

Cook and Shanosky

The Lumière brothers: collaborated with Thomas Edison in making short films. invented the first recorded film soundtrack. originated the concept of the auteur in filmmaking. invented the first workable film projector. None of these answers are correct.

NOOOOTTT originated the concept of the auteur in filmmaking.

Dada collage artist Hannah Höch used "found" photographs to express: disgust with a civilization that allowed the slaughter of World War I. None of these answers are correct. artistic composition. All of these. the overwhelming experience of the mechanized city.

NOOOT disgust with a civilization that allowed the slaughter of World War I.

W. Bradford Paley's TextArc program uses an entire text of a book and: creates illustrations based on its characters and narratives. displays all of the text on screen, allowing users to explore relationships between its words. bases fractal patterns on its structure. helps graphic designers to choose the most appropriate typeface for it. translates it.

NOTT bases fractal patterns on its structure.

One of the most celebrated 19th-century artists, Henri de Toulouse-Lautrec, created posters for the famous dance hall called: Valentin. La Goulue. the Odeon. the Unvanquished. the Moulin Rouge.

NOTTT VAlentin

Andy Warhol's film Empire: is a film about watching time pass. cast thousands of actors from Italy. is noted for its epic battle scenes. is the seminal film in the use of models and special effects. is an ingenious comic dialogue.

NOTTTT is an ingenious comic dialogue.

Nam Jun Pak is best known for: photojournalism. Internet art. stop motion photography. video art. Pop art.

NOTTTT photojournalism.

Contrapposto (meaning counter poise or counterbalance) was developed by ________ as a pose for sculptures of the human figure. 18th-century artists of the Ivory Coast ancient Greeks 12th-century Japanese artists ancient Egyptians artists of the Renaissance

NOTTTTTTT ancient greeks

Man Ray created mysterious images, called _________, that looked like ordinary photographs but did not require a camera to record them. collage photography silver gelatins Albumen print chromogenic color print Rayograms

Rayograms

What is the key difference between the process of lost-wax casting as practiced in ancient times and that same process today? There is no difference between the modern and the ancient methods. Today's sculptors do not use the lost-wax method. The modern method no longer uses wax. Today, multiples can be created from the process. The lost-wax process did not exist in ancient times.

Today, multiples can be created from the process.

The Dada movement was formed as a reaction to: television and video art. engineering and machinery. pictorialism and photography of the American West. the American Civil War. World War I.

WWI

A designer's blueprint for books and magazines and other works in print is called: a lithograph. a logo. a collection. an illustration. a layout.

a layout

Although symbols convey information and embody ideas: their meaning is invented by cultural use. All of these. they have no meaning in themselves. None of these answers are correct. those ideas may change radically with time.

all

Minimalists: rev: 07_16_2013_QC_32384 None of these answers are correct. did not believe in trying to influence people through images. attempted to offer a pure experience by letting the materials they used speak for themselves. All of these are the case. favored industrial and construction materials.

all

Relief sculpture is: not meant to be viewed in the round. None of these answers are correct. All of these. not finished on all sides. often used to decorate architecture.

all of these

The artworks of Christo and Jeanne-Claude are intended: All of these answers are correct. to bring together a temporary community of people focused on a particular idea. to be temporary and transitory. as self-financing works. as works that have as the subject matter the entire process of the project.

all of these

The carving method: is more direct than casting. is more aggressive than modeling. All of these. None of these answers are correct. is a subtractive process.

all of these

An image created to accompany words is called: an illustration. a serif. a hieroglyph. a logo. an icon.

an illustration.

Casting is known as ________ method. a subtractive an additive an assemblage a modeling an indirect

an indirect

________ is a sculptural process of bringing together individual pieces, segments, or objects to form a sculpture. Assemblage Collage Contrapposto Cire perdue In-the-round

assemblage

A(n) _________ is a director whose films are marked by a consistent, individual style and is closely involved in conceiving the idea for the film's story and writing the script. Dadaist photojournalist filmmaker auteur videographer

auteur

The additive process of sculpture includes: assembling. carving. both carving and modeling. modeling. both assembling and modeling.

both assembling and modeling.

In 1888 the Kodak camera changed the history of photography: by making photography easily accessible to the general public. with the invention of the daguerreotype. when the "snapshot" replaced art photography. All these answers are correct. when George Eastman invented color film.

by making photography easily accessible to the general public.

The subtractive process involves: carving. welding. None of these answers are correct. modeling. assembling.

carving

Sculptors will often create a "sketch" out of ________ to test ideas before proceeding to their medium of choice. bronze clay gilding fresco All of these answers are correct.

clay

The development of ________ in the 19th century introduced the widespread use of color in posters. All these answers are correct. the printing press color lithography water color broadsides

color lithography

A daguerreotype was an early photographic method created using a: plate of glass. gelatin silver print. copper plate covered with silver iodine. rayogram. carte de visite.

copper plate covered with silver iodine

Serpent Mound and Spiral Jetty are known as: lost-wax moldings. high-relief sculptures. earthworks. installations. sculptures in the round.

earthworks

In 1878, Eadweard Muybridge photographed a galloping horse and discovered that: light-sensitive materials of that day could not stop action. racing horses keep at least one hoof on the ground at all times. racing horses resemble hobby-horses with legs stretched forward and backward. galloping horses occasionally have all four hooves off the ground. off-track betting is an easy way to make a living.

galloping horses occasionally have all four hooves off the ground.

According to the author, graphic design as we know it today has its roots in two developments. They are: the printing press and motion pictures. the discovery of the Rosetta Stone and the printing press. the printing press and the Industrial Revolution. the discovery of the Rosetta Stone and the invention of the camera obscura. motion pictures and television.

he printing press and the Industrial Revolution.

High-relief sculpture is different from low-relief sculpture in that: high-relief projects boldly from the background. high-relief projects boldly from the background, and elements of high-relief may be in the round, unattached to the background. elements of high-relief may be in the round, unattached to the background. All these answers are correct. high-relief is installed high upon the wall of a building.

high-relief projects boldly from the background, and elements of high-relief may be in the round, unattached to the background

he Indian sculpture Durga Fighting the Buffalo Demon is an example of: high-relief sculpture. collage. assemblage. low-relief sculpture. bronze casting.

high-relief sculpture.

Which of the following concepts conceives of a space and everything in it as a work of art? Installation art Bas-relief Pop-art High relief Contrapposto

installation art

Cassidy Curtis's Graffiti Archaeology is organized by ________ to effectively display its subject. artist and style location and time style and time location and style location and style

location and time

A ________ is often the first and key element in creating a complete corporate identity. broadside layout composite title logo

logo

The ________ process dates back to the 3rd millennium B.C.E. rev: 07_16_2013_QC_32387 subtractive gilding bas-relief None of these answers are correct.

lost-wax

The works of Henry Peach Robinson and Andreas Gursky exemplify the photographer's: editorial approach to photography. None of these answers are correct. intention to make the viewer become part of the photograph as he or she moves through it. commitment to unmanipulated, "straight" photography. manipulation and combination of different photographic images in one work.

manipulation and combination of different photographic images in one work.

Four basic methods for making a sculpture are: None of these answers are correct. casting, turning, rolling, and modeling. casting, stacking, rolling, and carving. modeling, firing, lashing, and casting. modeling, casting, carving, and assembling.

modeling, casting, carving and assembling

Designing for the Web adds the potential for ________ reactions to choices made by a visitor to the site. research and technology None of these answers are correct. surfing and chatting composing and editing motion and interactivity

motion and interactivity

Andy Goldsworthy uses ________ materials to create sculptures that are ________. natural; ephemeral artificial; permanent artificial; ephemeral natural; permanent imaginary; conceptual

natural; ephemeral

Carved in a broad style of plain surfaces and subtle modeling, Colossal Head is thought to represent ________ rulers. Greek Italian Indian Egyptian Olmec

olmec

The Farm Security Administration of the U.S. Department of Agriculture: sponsored photography classes in high schools across the country. paid photographers to document the Great Depression. hired filmmaker Alfred Hitchcock to make a film about crop dusting. owned controlling shares of the Eastman Kodak Company in 1929. encouraged Future Farmers of America to photograph activities related to dairy farming and everyday rural life.

paid photographers to document the Great Depression.

The American graphic designer who created some of the most memorable logos for IBM, UPS, and ABC is: Milton Glaser. David Carson. Joan Dobkin. Norman Rockwell. Paul Rand.

paul rand

The creation of a photographic body of work around an event, place, or culture is known as: Dada and surrealism. editorial photography. photojournalism. abstraction. solarization.

photojournalism.

Julia Margaret Cameron is renowned for her: portraits. pop-art films. video art. photojournalism. surrealist photographs.

portraits.

The ________ first made it possible to devise a notice that could be reproduced in large numbers and distributed widely. printing press Rosetta Stone computer feudal system camera obscura

printing press

Artists primarily used the camera obscura to: produce naturalistic drawings of the world. protect their unexposed photographic plates from the sun. None of these answers are correct. spy on their neighbors. develop photographic film in total darkness.

produce naturalistic drawings of the world.

Graphic design has as its goal the communication of some __________ message to a group of people. artistic underlying specific composite title

specific

Fired clay is sometimes called: 3-19-2013, rev: 11_22_2013_QC_41352, 04_12_2014_QC_48061 haut relief. ceramic. rococo. pewter. terra cotta.

terra cotta

The use by artists of the camera obscura (literally dark room) began in: the mid-19th century. the Italian Renaissance. the court of Louis XVI. classical Greece. the Industrial Revolution.

the Italian Renaissance.

A major difference between the work of a "pure" or "straight" photographer, such as Alfred Stieglitz, and the work of a documentary photographer, such as Dorothea Lange, is: the era in which the photographers worked. the cost of hiring models. the choice of subject matter. the invention of the digital camera. the different intentions of each photographer.

the different intentions of each photographer.

Despite an enthusiastic public acceptance, the success of the daguerreotype was limited by: the invention of the motion picture. painters who believed photography was not art. the cost of silver. the inability to make multiple images from one negative. a strict international patent.

the inability to make multiple images from one negative.

Early examples of art photography often imitated: the Dada photographic collages of Hannah Höch. the narrative form of painting. Leonardo da Vinci's painting of The Last Supper. film stills from grade-B Hollywood movies. the brush strokes of Renaissance painters.

the narrative form of painting.

One of the most effective and easiest ways for a company to change its image is: to roll out an expensive advertising campaign. None of these answers are correct. to redesign its logo. to change from print to television advertisements. to change its name.

to redeisgn its logo

Artists like Peter Campus became interested in video because: video signals could be electronically manipulated into interesting images. it allowed them to develop their animated-film technique. it was an easier medium to master. of its emphasis on narrative content. it enabled them to use commercials to finance their art.

video signals could be electronically manipulated into interesting images.

The ancient symbol from Chinese philosophy that embodies a worldview of mutual interdependence is the ________ symbol. sans-serif swastika yin-yang Shiseido Sanskrit

yin-yang