Attitudes AP Psychology

elaboration likelihood model

a model suggesting that attitude change can be driven by an evaluation of the content of a persuasive message (central) or irrelevant persuasion (peripheral)

attitude

a predisposition toward a particular cognitive, emotional, or behavioral reaction to objects

cognitive

a set of beliefs (measured by a questionnaire)

affective

a set of feelings ( heart rate)

cognitive dissonance theory

a theory asserting that attitude change is driven by the efforts to reduce tensions caused by conflicting attitude and behavior

self-perception theory

a theory that suggests that attitudes change when people reflect upon their behavior in certain situations and infer what their attitudes must be

behavioral

actions taken ( directly observed behaviors)

perceived control

the belief that a person has the ability to take an action