BIS 3233- Exam 3
Cloud computing has the following benefit for companies:
- Cost - Effieciency
The characteristics of ERP systems include which of the following?
-Provide information necessary to control the business processes of the organizations -Integrate the planning, management, and use of all resources of the organization -Include a set of interdependent software modules -May force companies to change existing business processes to fit predetermined business processes of the ERP packages
The complete data set on a customer is called a:
360- degree view
Analytical CRM systems provide ________ by analyzing customer behavior and perceptions.
BI
________ is when a business sells a group of products or services together at a lower price than their combined individual prices
Bundling
A call center is an _______.
CIC
________ is a CRM operation in which organizational representatives use multiple channels to communicate with customers.
CIC
Which of the following does NOT help with managing supply chain information?
CRM
________ systems are important because customers are _________ powerful than ever; these systems pull the intimacy back into customer service.
CRM; more
________ is NOT an important technology in analytical CRM systems.
Campaign management
________ is the most recent evolution of the modern IT infrastructure.
Cloud computing
________ is a disadvantage of ERP.
Cost
_______ is the marketing of additional related products to customers based on a previous purchase.
Cross-selling
________ is an extended ERP module.
Customer relationship management E-business Business intelligence Supply chain management
A(n) ___________ is software that helps companies acquire and retain customers.
Customer relationship management system
Examples of ________ include sensitivity, what-if, and goal-seeking analyses.
DSS
__________ can perform two basic operations: 1) identifying previously unknown patters and 2) predicting trends and behaviors.
Data mining
______ is the first step in data reduction.
Descriptive
__________ analytics answers the question "what has happened".
Descriptive
_________ is a capability of dashboards that gives the user the ability to go to details at several levels by a series of menus or by clicking on a portion of the screen that can be expanded.
Drill down
______ is a communication standard that enables business partners to exchange routine documents electronically.
EDI
ERP systems that include administrative, sales, marketing, and HR processes are referred to as _________.
ERP II
________ systems are interorganizational ERP systems that provide web-enabled links among a company's key business systems and its customers, suppliers, distributors, and other relevant parties.
ERP II
__________ is a capability of dashboards that highlights deviations larger than certain thresholds.
Exception reporting
______ are/is a customer-touching CRM application.
FAQs
________ flows involve money transfers, payments, credit card information and authorization, payment schedules, e-payments, and credit-related data.
Financial
________ is a benefit of ERP.
Flexibility
_____ analysis attempts to calculate the value of the inputs necessary to achieve a desired level of output.
Goal-seeking
________ computing makes scalability easy.
Grid
_________ users install their operating system and their application software on the cloud computing provider's computers.
IaaS
_______ flows consist of data related to demand, shipments, orders, returns, and schedules, as well as changes in any of these data.
Information
_______ is NOT a stage in IDC.
Information
________ delivers the precise number of parts to be assembled into a finished product at precisely the right time.
JIT
_________ is a capability of dashboards that are specific measures of CSFs.
KPI
__________ involves "slicing and dicing" data stored in a dimensional format, "drilling down" in the data to greater detail, and "rolling up" the data to greater summarization (less detail).
OLAP
Most organizations design TPS to process transactions as soon as they occur. This is called _________.
OLTP
__________ CRM systems are hosted by an external vendor in the vendor's data center.
On-demand
_________ systems support the front-office business processes, which directly interact with customers.
Operational CRM
In the ________ model, customers rent servers, operating systems, storage , a database, software development technologies, and network capacity over the internet.
PaaS
Which of the following cloud computing characteristics allows a dynamic assignment of computing resources based on customer demand?
Pools computing resources
_______ analytics examines recent and historical data to detect patterns and predict future outcomes and trends.
Predictive
_________ analytics answers the question "what could happen?"
Predictive
_______ analytics answers the question "what should we do".
Prescriptive
________ clouds provide IT activities and applications as a service over an intranet within an enterprise.
Private
Which of the following cloud computing characteristics gives customers elasticity and flexibility because it allows customers to access needed computing resources automatically?
Providing on-demand self-service
_________ cloud services may be free or offered on a pay-per usage model.
Public
________ reports are produced at scheduled intervals.
Routine
_________ is the component of an operational CRM system that automatically records all of the components in a sales transaction process.
SFA
The vendor manages the most with ________.
SaaS
With the ________ model, customers do not control either the software or the infrastructure.
SaaS
________ is a cloud-based ERP system.
SaaS
________ is the most widely used service model.
SaaS
_________ decisions are partially routine and partially complex.
Semistructured
________ CRM systems use social media technology and services to enable organizations to engage their customers in a collaborative conversation in order to provide mutually beneficial value in a trusted and transparent manner.
Social
___________ decisions deal with routine and repetitive problems.
Structured
_______ are inputs for _________.
TPS; FAIS
________ refers to erratic shifts in orders up and down the supply chain.
The bullwhip effect
_______ decisions deal with "fuzzy", complex problems.
Unstructured
________ is a strategy in which the salesperson provides customers with the opportunity to purchase related products or services of greater value in place of, or along with, the consumer's initial product or service selection
Upselling
Which of the following cloud computing characteristics represents the organization's ability to access its computing resources using any device?
Uses broad network access
________ computing allows service providers to make computing resources and infrastructure management available to customers as needed and then charges them for its specific usage rather than a flat rate.
Utility
________ clouds allow you to build cloud infrastructure and applications more multiple businesses in an industry.
Vertical
________ is a business strategy in which a company purchases its upstream suppliers to ensure that its essential supplies are available as soon as the company needs them.
Vertical integration
______ is a business strategy in which a company purchases its ________ suppliers to ensure that its essential supplies are available as soon as the company needs them.
Vertical integration; upstream
______ analysis attempts to predict the impact of changes in the assumptions (input data) on the proposed solution.
What-if
Information systems for accounting and finance incorporate the following functions: (answer with ALL THAT apply) -Budgeting -Logistics and materials management -Financial planning and forecasting -Auditing -Customer relationship management -Supply chain management -Planning production and operations -Inventory and quality management
budgeting, auditing, financial planning and forecasting
_________ is a set of related steps or procedures designed to produce a specific outcome.
business process
Verification/testing of the proposed solution and picking an option occur in the _____ phase of the IDC.
choice
You would use OLAP and DSS as statistical procedures for ________ analytics.
descriptive
Validation of the model and answering the question "what are my options" occur in the _____ phase of the IDC.
design
Distribution is a(n) _________ activity.
downstream
____ integrate the planning, management, and use of all of an organization's resources and are designed to tightly integrate the functional areas of the organization.
enterprise resource planning systems
T or F: The three common cross functional business processes supported by an ERP system are procurement, production and reporting.
false
Operational CRM systems support _________-office business processes or processes that _________.
front; directly interact with customers
Organizational transactions are typically _________ volume, __________, and therefore _________ to computerize.
high; repetitive; easy
CRM systems are ________ systems.
interorganizational
Businesses use customer ________ to create highly individualized offers that customers are more likely to accept.
intimacy
A(n) ________ report summarizes the performance of critical activities.
key indicator
Cloud computing costs _______ and is ________ flexible than an on-premise system.
less; more
In the __________ component of SCM, supply chain managers schedule the activities necessary for production, testing, packing, and preparation for delivery.
make
The pull model is also called ________ which means the production process begins with a ________.
make-to-order; customer order
The pull model is also known as ________ which is closely aligned with mass ________.
make-to-order; customization
Considering the nature of decision, acquiring and using resources efficiently in accomplishing organizational goals is
management control
The optimal result of the organization's CRM efforts is to ________ the number of high-value repeat customers while________ customer churn.
maximize; minimizing
EDI decreases _________.
message length
To effectively manage by exception (i.e., use exception reports), the company must first create
performance standards
Organizations must have a strategy for managing all the resources that are involved in meeting customer demand for their product or service. This strategy is developed in the ________ component of SCM.
plan
You would use optimization or simulation for ______ analytics.
prescriptive
Security is greatest when using a _______ cloud.
private
Key features include:
processing capability, reliability, & dependability
During which of the common cross functional business processes does a company purchase goods from vendors?
procurement process
Which of the following is NOT a function of functional area information systems?
providing data from business events to the corporate database
Productivity is a
ratio between the inputs and outputs for which a manager is responsible.
In the _______ component of SCM, supply chain managers create a responsive and flexible network for receiving defective, returned, or excess products back from their customers, as well as for supporting customers who have problems with delivered products.
return
_________ is the component of an operational CRM system that automatically records all the aspects in a sales transaction process.
sales force automation
In the _______ component of SCM, supply chain managers develop pricing, delivery, and payment processes with suppliers, and they create metrics to monitor and improve their relationship with their suppliers.
source
In the ________ component of SCM, organizations choose suppliers to deliver the goods and services they need to create their product or service.
source
Methods that organizations use to interact with their customers are called:
touch point
A ________ is any business event that generates data worthy of being captured and stored in the organization's database.
transaction
Sourcing and procurement from external suppliers are ________ activities.
upstream