Case Study: Bissell Brothers Escape - An entrepreneur's story

Noah says that the thing that makes his company different is:

the fact that he and Peter have full control of the company.

Bissell Brothers Brewing Company can be said to be in which of the following two types of industries? Check all that apply.

-Finance -Manufacturing -Wholesaling

Which of the following characteristics would classify Bissell Brothers Brewing Company as a small business? Check all that apply.

-privately owned -operates online -revenues and assets don't influence its environment

Peter Bissell says that one of his big concerns is "How do we stay on the cutting edge, how do we stay innovative and for us the biggest thing is maintaining our flexibility and maintaining our independence." Fast innovation is important to help companies gain which of the following?

A first-mover advantage

Peter points out that one of the things he learned about planning the business is

it doesn't happen linearly.

Peter started his business because he

wanted to work for himself.