Ch 3 Practice tets

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Competitive parity

competitive consequences for a capability that is valuable but is not rare nor costly to imitate and is possibly substitutable

Now that more people have easy access to photo and video apps through their personal electronic devices, the demand for the services offered by Picture This has lessened and the business is earning lower-than-average returns.

core competencies that have become core rigidities

Ultimately, the source of above-average returns for a firm is

creating value for the customers

core rigidity can

gernerate inerteus and stifle innovation


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