Chapt 8

A company is considered to be a single-business firm when at least _________ percent of revenues are generated by the dominant business. A. 50 B. 95 C. 80 D. 99

95

Each stage of the vertical value chain typically represents: A. A distinct industry. B. A type of product. C. The distinct process being applied. D. The type of material being used

A. A distinct industry.

When a firm is fully vertically integrated: A. All activities are conducted within the boundaries of the firm. B. It is a single-business organization. C. It is a conglomerate. D. It is still reliant on certain suppliers along the industry value chain

A. All activities are conducted within the boundaries of the firm.

If a firm wants to have more ownership of the activities closer to product inputs or design, then it should: A. Backward vertically integrate. B. Forward vertically integrate. C. Forward horizontally integrate. D. Use a single-business diversification

A. Backward vertically integrate.

Which of the following is NOT a strategic advantage of backward integration? A. Better access to end users B. Ability to secure critical supplies C. Ability to produce higher-quality products D. The potential to reduce costs

A. Better access to end users

A tool that helps managers evaluate how the firm's core competencies can support certain diversification strategies is the: A. Core competence-market matrix. B. Diversification matrix. C. Acquisition matrix. D. Competency leverage matrix

A. Core competence-market matrix.

If a firm wishes to expand beyond a single market and grow through being active in several different countries, it is pursuing the _______________ diversification strategy. A. Geographic B. Global C. Multi-country D. Market expansion

A. Geographic

___________ is a form of long-term contracting that is generally used in the manufacturing sector and which enables a firm to commercialize intellectual property like patents. A. Licensing B. Franchising C. Contracting D. An equity partnership

A. Licensing

When a firm uses many links (common resources and competencies) among its businesses, it is engaging in a(n) _________ diversification strategy. A. Related-constrained B. Dominant business C. Linked business D. Single-business

A. Related-constrained

If a firm wishes to bridge the gap between being fully integrated ("make") and transacting in the marketplace ("buy"), it can enter into a(n) ______________, which is a contractual arrangement to obtain inputs for a time period of generally a year or less. A. Short-term contract B. Joint venture C. Equity alliance D. Licensing agreement

A. Short-term contract

__________ assets are assets like special equipment that are required to be co-located and used by a firm, such as mineral extraction equipment and bauxite mines. A. Site specificity B. Channel specificity C. Process specificity D. Firm specificity

A. Site specificity

____________ allow a firm to enter into a voluntary arrangement with another firm with the intent of sharing knowledge and resources to develop processes, products, or services together. A. Strategic alliances B. Short-term contracts C. Fully integrated contracts D. Networked contracts

A. Strategic alliances

___________ firms are often unable to achieve additional value creation. A. Unrelated diversified B. Related-constrained C. Related-linked D. All diversified

A. Unrelated diversified

When Anheuser-Busch InBev sold Busch Entertainment (including SeaWorld and Busch Gardens), it was doing all of the following EXCEPT: A. Weakening its position. B. Restructuring the organization. C. Raising capital for more strategically relevant assets. D. Engaging in portfolio planning

A. Weakening its position.

_____________ such as paying salaries and setting up a shop floor are internal transaction costs. A. Administrative costs B. Process costs C. Explicit costs D. Market costs

Administrative costs

Human-asset specificity is the form of an asset that a firm invests in to create the human capital with knowledge about the specific routines and procedures needed to support a firm's vertical integration strategy. These routines and procedures bring competitive value to the firm because: A. They organize the firm's work processes. B. They are not transferable to a different employer. C. They are not easily imitated. D. All of these

All

Topic: What Is Corporate-Level Strategy? Which of the following is NOT an example of a firm benefiting from economies of scope? A. Kleenex Corporation using paper products for both its facial tissue and paper towel businesses B. Anheuser-Busch spreading its fixed costs over millions of gallons of beer produced each year C.Amazon leveraging its core competencies in IT systems into a wide range of online services, from retailing to cloud computing D. Honda using flexible manufacturing systems for quick and low-cost switching from one product to another

Anheuser-Busch spreading its fixed costs over millions of gallons of beer produced each year

Transaction costs: A. Help determine the scope of the firm. B. Are all costs associated with an economic exchange. C. Are both internal and external. D. Are all of these.

Are all of these

Today, many companies use PeopleSoft and EDS to manage their human resources. By doing this, these firms: A. Are engaging in strategic outsourcing. B. Are reducing their level of vertical integration. C. Are leveraging their competencies. D. Are doing all of these.

Are doing all of these

Which of the following is NOT a strategic advantage of forward integration? A. Better access to end users B. Ability to secure critical supplies C. More control of after-sales service D. Better planning and response to changes in demand

B. Ability to secure critical supplies

In 2009, Oracle, a software company, acquired Sun Microsystems, a hardware company. Around the same time, Dell purchased Perot Systems, and Xerox bought the IT services company ACS. These diversification events could be based on the _____________, which occurs when firms copy the moves of their industry rivals. A. Imitator effect B. Bandwagon effect C. Diversification effect D. Groupthink effect

B. Bandwagon effect

Executives determine the scope of the firm in order to enhance the firm's ability to gain and sustain competitive advantage. In that attempt, they formulate and execute corporate-level strategy by using all of the following dimensions EXCEPT: A. Vertical integration. B. Cultural integration. C. Horizontal integration. D. Global scope.

B. Cultural integration.

When the stock price of highly diversified firms is valued less than the sum of its individual business units, a(n) _________ occurs. A. Competitive discount B. Diversification discount C. Conglomerate efficiency D. Diversification efficiency

B. Diversification discount

If a firm wants to have more ownership of activities closer to the end product or customer, it should: A. Backward vertically integrate. B. Forward vertically integrate. C. Forward horizontally integrate. D. Use a single-business diversification strategy

B. Forward vertically integrate.

If a firm wishes to bridge the gap between being fully integrated ("make") and transacting in the marketplace ("buy"), it can enter into a(n) _________ agreement which grants the right to an individual or group to use the firm's trademark and business processes to sell goods and services that carry the firm's brand name. A. Licensing B. Franchising C. Contracting D. Equity partnership

B. Franchising

Political maneuvering by managers to influence resource and capital allocation can result in firm inefficiencies in a related-diversified firm. These costs are called: A. Fixed costs. B. Influence costs. C. Sunk costs. D. Opportunity costs

B. Influence costs.

As noted in Strategy Highlight 8.1, when Toyota wanted to secure a long-term supply of lithium, it had to create a bond of trust with the Argentinean firm Orocobre before the company would invest several hundred million dollars in specialized equipment to supply the lithium to Toyota. What did Toyota do to instill this trust? A. It offered Orocobre exposure to Toyota's proprietary information. B. It made a credible commitment by taking an equity stake in Orocobre. C. It promised to help Orocobre expand its market presence globally. D. It offered Orocobre franchising opportunities to sell hybrid vehicles

B. It made a credible commitment by taking an equity stake in Orocobre.

All of the following are fundamental elements of an industry value chain EXCEPT: A. Raw materials. B. Support activities. C. Marketing and sales. D. Final assembly of goods

B. Support activities.

The two alternatives to vertical integration that provide similar benefits while reducing the risks to the firm are _________ and ____________. A. Incremental integration; horizontal integration B. Taper integration; strategic outsourcing C. Horizontal integration; outsourcing D. In-house supplying; intermediate integration

B. Taper integration; strategic outsourcing

Which of the following is the most salient problem with GE losing its AAA bond rating? A. It hurt their reputation. B. The higher cost of money. C. It dragged GE into the financial crisis. D. It had no major impact.

B. The higher cost of money.

Industry value chains consist of all of the processes that transform raw materials into finished goods and services. These value chains are also called: A. Horizontal value chains. B. Vertical value chains. C. Circular value chains. D. Flattened value chains.

B. Vertical value chains.

A drawback for a firm engaging in a short-term contract is: A. It usually takes at least a year for processes between organizations to get in sync. B.The supplying firm has no incentive to make additional transaction-specific investments to increase performance or quality. C. There is no competitive bidding process with short-term contracts. D. Short-term contracts offer less planning opportunity than individual market transactions

B.The supplying firm has no incentive to make additional transaction-specific investments to increase performance or quality.

Which of the following acquisitions would be considered the LEAST related? A. A baking company purchasing a sugar company B. A chain of hotels acquiring a golf course C. A toy manufacturer acquiring a coffee company D. A steelmaker acquiring a kitchen utensils company

C. A toy manufacturer acquiring a coffee company

Firms use related diversification strategies in order to: A. Horizontally integrate the firm's operations and processes. B. Increase revenue from the dominant business of the firm. C. Benefit from economies of scale and scope. D. Improve the chances of being acquired by a similar firm.

C. Benefit from economies of scale and scope.

_____________ are additional costs that are attached to the related-diversification strategy because of managing the number, size, and types of businesses that are linked to one another. A. Opportunity costs B. Specified costs C. Coordination costs D. Sunk costs

C. Coordination costs

The Boston Consulting Group (BCG) matrix is a tool that helps with: A. Analyzing mergers and acquisitions. B. Quality improvement. C. Corporate portfolio planning and restructuring. D. Cost reduction initiatives.

C. Corporate portfolio planning and restructuring.

In order for a diversification strategy to enhance firm performance, it must do any of the following EXCEPT: A. Provide economies of scale and reduce costs. B. Exploit economies of scope and increase value. C. Create diversification discounts. D. Reduce costs and increase value.

C. Create diversification discounts.

When a firm that follows the unrelated diversification strategy allocates capital from internal sources, it can create value by doing all of the following EXCEPT: A. Using more efficient budgeting processes than the external market. B. Discovering privately which business units provide the highest return to invested capital. C. Disregarding its debt rating and investing large amounts of capital in projected growth areas. D. Accessing capital at a lower cost

C. Disregarding its debt rating and investing large amounts of capital in projected growth areas.

As noted in Strategy Highlight 8.3, in 2008 ExxonMobil reported the highest profits ever recorded by any company. Exxon receives the majority of its profits from petroleum-based products. Due to the political and regulatory climate and the global movement toward cleaner energy sources, Exxon purchased the natural gas company XTO Energy in 2009 as a low-carbon alternative to petroleum. Exxon then became the world's largest producer of natural gas. All of the following are true about Exxon's strategic move EXCEPT: A. Exxon horizontally integrated when it purchased XTO Energy. B. Exxon is using its core competencies for corporate diversification. C. Exxon is pursuing an unrelated diversification strategy. D. Exxon is investing in more ecologically sound resources

C. Exxon is pursuing an unrelated diversification strategy.

Dow Corning is owned jointly by Dow Chemical and Corning. Dow and Corning have entered into a __________, which is a special form of strategic alliance whereby two or more partners create and jointly own a new organization. A. Conglomerate venture B. Diversified venture C. Joint venture D. Joint contract

C. Joint venture

Under the core competence-market matrix, the most difficult diversification strategy is combining __________ with ________, because core competencies must be built. However, this creates the potential for "mega opportunities" and significant future growth opportunities for a firm that achieves this. A. New core competencies; existing markets B. Existing core competencies; existing markets C. New core competencies; new markets D. Existing core competencies; new markets

C. New core competencies; new markets

Which of the following is NOT a risk of vertical integration ("make")? A. Less exposure to market competition leads to higher costs. B. Organizational complexity increases with integration. C. Organizational planning often improves when a firm integrates. D. Less contact with the external market diminishes learning and experience effects

C. Organizational planning often improves when a firm integrates.

The ________________ relationship is the closest to a firm being fully integrated. In this relationship, transaction costs typically arise from political turf battles between the corporate office and the standalone business. A. Owner-partner B. Conglomerate-alliance C. Parent-subsidiary D. Business-stakeholder

C. Parent-subsidiary

PepsiCo sells a wide variety of beverages and food products in 190 countries. It is clearly engaging in ______________ to achieve continuous growth. A. Product diversification B. Geographic diversification C. Product-market diversification D. Multimarket diversification

C. Product-market diversification

Research indicates that when it comes to the diversification-performance relationship: A. Single-business strategies tend to be the highest performing. B. The less related the businesses are, the higher the performance of each. C. Related-constrained and related-linked strategies are associated with higher firm performance. D. No specific level of diversification outperforms another.

C. Related-constrained and related-linked strategies are associated with higher firm performance.

Which of the following corporate diversification strategies most closely describes Disney? A. Single-business B. Related-constrained C. Related-linked D. Unrelated diversification

C. Related-linked

When a firm vertically integrates along the industry supply chain and invests in specific assets in order to support its activities, it has invested in: A. Fixed assets. B. Firm assets. C. Specialized assets. D. Required assets.

C. Specialized assets.

The more "constrained" the relatedness of diversification: A. The fewer the linkages between the businesses owned by the firm. B. The wider the variation in the portfolio of businesses owned by the firm. C. The more links there are among the businesses owned by the organization. D. The higher the proportion of total organizational revenue is derived from the dominant business

C. The more links there are among the businesses owned by the organization.

Long-term contracts such as licensing and franchising offer an advantage over short-term contracts because: A. They cost less. B. The competitive bidding process is extended. C. There is more incentive for transaction-specific investments. D. Licensing transfers ownership; short-term contracts do not.

C. There is more incentive for transaction-specific investments.

All of the following are reasons why a firm seeks to diversify EXCEPT: A. Shareholder pressure for continuous growth. B. To expand the international markets of the firm. C. To determine how to compete in current markets. D. To leverage core competencies

C. To determine how to compete in current markets.

Under the Transaction Cost Economics framework, when it would cost the firm more to pursue an activity in-house than obtaining that activity in the external market, the firm should: A. Consider horizontally integrating instead. B. Perform the activity in-house anyway in order to gain core competencies. C. Consider options such as short-term contracts or strategic alliances. D. Divest that particular business

Consider options such as short-term contracts or strategic alliances.

Both Apple and Nike produce their products and own retail outlets. They also rely on independent distributors to sell their offerings. Apple and Nike are utilizing _________ to partially rely on outside-market firms while supporting their forward vertical integration strategy. A. Strategic alliances B. Strategic outsourcing C. Horizontal integration D. Taper integration

D. Taper integration

Equity alliances are forms of strategic alliances that do all of the following EXCEPT: A. Signal greater commitment to the partnership. B. Allow one partner to take partial ownership of the other partner's company. C. Encourage specialized investments for future performance. D. Temporarily allow one partner to use the other's trademark and business processes.

D. Temporarily allow one partner to use the other's trademark and business processes.

All of the following are true about conglomerates EXCEPT: A. They follow the unrelated diversification strategy. B. They are able to overcome institutional weaknesses such as a lack of capital markets in emerging economies. C. Less than 70 percent of their revenues come from a single business. D. They are likely acquisition targets for large single-business firms

D. They are likely acquisition targets for large single-business firms

When a firm like GE has few if any linkages among its businesses, it is pursuing a(n) ________ diversification strategy. A. Slightly-related B. Comprehensive C. Broad-based D. Unrelated

D. Unrelated

Topic: What Is Corporate-Level Strategy? Management of a firm must decide what range of products and services the firm should offer. This determines the firm's horizontal integration, or: A. Consolidation. B. Diversification. C. Categorization. D. Implementation.

Diversification

When it is cheaper for a firm to produce two or more outputs or services together rather than separately through using the same resources and technology, then _________ occur. A. Economies of scope B. Transaction economies C. Economies of scale D. Output economies

Economies of scope

A(n) _____________ is where the transformation of raw materials into finished goods and services occurs along distinct vertical stages. A. Production value chain B. Process value chain C. Industry value chain D. Business value chain

Industry value chain

One way to overcome the principal-agent problem is to: A. Flatten the organization. B. Micromanage the management team. C. Make managers owners through stock options. D. Increase the scope of management's responsibilities.

Make managers owners through stock options.

Markets often provide higher-powered incentives than firms when it comes to employee motivation for economic transaction because: A. Transacting in the market provides a higher degree of job security. B. Markets provide incentives like IPOs for individual work efforts. C. Transacting in the market requires less time and effort than working for a firm. D. There is typically less economic risk to an individual when they are no longer bound to a firm.

Markets provide incentives like IPOs for individual work efforts.

When one firm makes a credible commitment to another firm, it is doing all of the following EXCEPT: A. Creating trust between the firms. B. Making a long-term strategic decision. C. Offering a promise that it will perform in the future. D. Sharing the risk and costs

Offering a promise that it will perform in the future

A type of specific asset that has physical and engineering properties that were specifically created to satisfy a particular customer (for example, the bottles for PepsiCo) are which form of asset specificity? A. Human-asset B. Physical-asset C. Market-asset D. Growth-asset

Physical-asset

When an employee of a firm follows his or her own interests such as pursuing managerial perks when performing activities on behalf of the owner of the firm, a(n) _______________ problem occurs. A. Delegation excess B. Principal-agent C. Authority-excess D. Agent efficiency

Principal-agent

Economies of scope often occur when a firm is using the ______________ diversification strategy because the firm is able to pool resources and leverage competencies. A. Single-business B. Related C. Dominant business D. Unrelated

Related

An alternative perspective to the transaction cost economics framework concerning the make-or-buy decision is the _____________ view of the firm, which focuses the firm less on transaction costs and more on its capabilities and knowledge and what it does well. A. Achievement-based B. Resource-based C. Entrepreneurial-based D. Competitive-based

Resource-based

Corporate strategy is concerned with determining the boundaries of the firm among geographic, vertical, and product/service dimensions. This is referred to as: A. Economic scope. B. The scope of the firm. C. Multidimensional mapping. D. Boundary spanning.

SCope of the firm

A disadvantage to a firm when transacting in the market rather than owning its own production and distribution activities involves the costs associated with searching for and selecting suppliers. These types of costs are referred to as: A. Search costs. B. Investigative costs. C. Resource costs. D. Exploratory costs.

Search costs

Topic: What Is Corporate-Level Strategy? Managers wishing to diversify the firm must remember that: A. A single-business diversification strategy generally works best. B. Forward integration is more successful than is backward integration. C. Successful diversification must be aligned with and strengthen a firm's business strategy. D. It is competitively advantageous to shrink the size and scope of most firms.

Successful diversification must be aligned with and strengthen a firm's business strategy.

Topic: Transaction Cost Economics and the Scope of the Firm Vertical integration involves all of the following EXCEPT: A. The level of ownership by a firm of production or service inputs. B. The level of ownership by a firm of the channels for the distribution of outputs. C. The expansion by the firm into different product lines and markets. D. Being more efficient internally than the external market.

The expansion by the firm into different product lines and markets.

Topic: Corporate Strategy: Combining Vertical Integration and Diversification ChapterCase 8 highlights the corporate-level strategy of General Electric. As noted, CEO Jeffrey Immelt decided to refocus GE's portfolio of businesses and leverage the firm's core competencies in industrial engineering while pursuing future-growth industries. The two industries CEO Immelt had decided will provide strategic importance to the firm are ___________ and ____________. A. Home appliances; entertainment B. The green economy; health care C. Capital markets; information technology D. Consumer electronics; education

The green economy; health care

Topic: Transaction Cost Economics and the Scope of the Firm Advantages to organizing economic activity within the firm ("make") include all of the following EXCEPT: A. The coordination of highly complex tasks. B. The principal-agent problem. C. Creating an internal community of knowledge. D. The ability to make command-and-control decisions.

The principal-agent problem

Topic: What Is Corporate-Level Strategy? Applying the ______________ framework helps managers make economic decisions namely; what activities to pursue within the firm and which to obtain from the external market. A. Transformational analysis B. Economic investment analysis C. Appropriation economics D. Transaction cost economics

Transaction cost economics

The costs associated with the "make or buy" question when determining the scope of the firm are: A. Investment costs. B. Transaction costs. C. Diversification costs. D. Scale costs.

Transaction costs

Topic: Transaction Cost Economics and the Scope of the Firm The costs associated with searching for economic agents with whom the firm contracts, negotiates, and enforces contracts with are: A. Transaction costs. B. Fixed costs. C. Procedural costs. D. Implicit costs.

Transaction costs

Topic: What Is Corporate-Level Strategy? All of the following are decisions that managers must make when formulating corporate strategy EXCEPT: A. What stages of the industry value chain to participate in. B. What range of products and services should be offered. C. Where globally the company should compete. D. Whether the company should compete through differentiation or cost leadership.

Whether the company should compete through differentiation or cost leadership.

Information asymmetries occur when: A. Certain departments within the firm keep information from other departments. B. There are gaps in technological skills between employees of a firm. C. A firm transacts in the market with a seller who has better information about the product or service. D. All of these.

A firm transacts in the market with a seller who has better information about the product or service.

A liquidity event is all of the following EXCEPT: A. An opportunity for an individual to potentially become financially secure for life. B. An initial public offering (IPO). C. An opportunity for the firm to offer low-powered incentives to employees. D. An incentive for an individual to transact economic activity in the market instead of a firm.

An opportunity for the firm to offer low-powered incentives to employees.

Which of the following is NOT part of the BCG matrix? A. Stars B. Dogs C. Strangers D. Cash Cows

C. Strangers

Companies that pursue related diversification often receive a diversification premium, leading to a stock price valuation that is higher than the sum of their individual business units. This premium indicates that investors: A. Are hedging their bets that at least a few of the related businesses will experience high performance. B. Believe that firms with related diversification strategies are more likely to be restructured in the future. C. Are experiencing the bandwagon effect when it comes to investment choices. D Understand that firms with related diversification strategies are more likely to improve their . performance than other diversified firms

D Understand that firms with related diversification strategies are more likely to improve their . performance than other diversified firms

When a firm is active in several different product markets, it is pursuing a(n) ____________ diversification strategy. A. Market B. Process C. Multipoint D. Product

D. Product

All of the following are forms of strategic alliances EXCEPT: A. Long-term contracts. B. Equity alliances. C. Joint ventures. D. Short-term outsourcing.

D. Short-term outsourcing.

When it would cost the firm less to pursue an activity in-house than obtaining that activity from a supplier in the external market, then the firm should: A. Enter into a joint venture. B. Execute a short-term contract. C. Vertically integrate. D. Strategically outsource.

Vertically integrate

Which of the following questions is the most relevant for corporate-level strategy? A. How to compete? B. When to compete? C. Where to compete? D. Why to compete?

Where to compete?