Chapter 1

Return on Investment (ROI)

A measure of management's efficiency, showing the return on all of an organization's assets

Accounting

A service of business designed to accumulate, measure, and communicate financial information to various decision makers

Model

A simple representation showing how important features of a system fit together

Feudal system

A system of political organization, prevailing in medieval Europe from the 9th to about the 15th century, in which ownership of all and was vested in kings and queens

Host community

A town or a city that welcome visitors and provide them with desired services

mass tourism

A twentieth century trend during which the working and middle classes began traveing in large numbers for leisure purposes

Convenience charges

Additional charges added to basic services that are designed to increase profitability

B. Strategic alliances

Airlines have formed _______________with other airlines (carriers) to provide seamless travel across states, countries, and continents. A. Cooperatives B. Strategic alliances C. Consortiums D. Developmental delivery platforms

Social/cultural, political, environmental, economic, and technological forces

All of the participants, either individually or as a group, are constantly responding to a variety of...

Business

An organization operated with the objective of making a profit from the sale of goods and services

C. Financial information system

An organization's _______________allows it to read its environment and move in the direction of profitable operations. A. Management B. Operations C. Financial information system D. Marketing

Marketing concept

An overall organizational philosophy that is focused on understanding and meeting the needs of customers

needs;all

As organizations plan to meet these differing _____________, they can no longer afford to try to serve the needs of __________visitors.

depicts;economic;political;environmental;sociocultural;technological

As our model ____________________, ____________________, _________________, ___________________, ____________________, and ________________________forces affect all tourism organizations and play a key role in the development of strategic plans.

Dangerous

As the dominance of the Roman Empire crumbled, travel became ______________________.

Peaceful;fed, sheltered, productive, and fulfilled

As we travel and communicate with others, we are discovering that most people want a ______________________ world in which all are...

Yes

Because of civilization became established and spread geographically, has travel became a necessity?

Yes

Did Marco Polo's travels throughout the Far East begin to heighten interest in travel and trade from A.D. 1275-A.D. 1295?

No...it was from 1100 B.C.-800 B.C.

Did Phoenicians develop large sailing fleets for trade and travel throughout their empire from 900 B.C.-200 B.C.?

Yes

Did the European travel on failed religious crusades to retake the Holy Lands from Muslim control introduces these military forces to new places and cultures from A.D. 1096- A.D. 1295?

Yes

Did the Grand Tour Era makes travel a status symbol for wealthy individuals seeking to experience cultures of the civilized world from A.D. 1613-A.D. 1785?

Yes

Did the Greeks develop common language and currency, and traveler services emerge as city-states become destinations from 900 B.C.-200 B.C.?

No...it was from 18th-19th centuries

Did the Industrial Revolution gives rise to technological advances, making travel and trade more efficient and expanding markets; increasing personal incomes make travel both a business necessity and a leisure activity from the 15th-17th centuries?

No...it was from 500 B.C.-A.D. 300

Did the Romans improve roads, the legal system, and inns to further travel for commerce, adventure, and pleasure from A.D. 1096- A.D. 1295?

A. Widespread Internet access

Factors that have discouraged travel do not include... A. Widespread Internet access B. Terrorism C. Health scares D. Rising fuel prices

D. Landforms, water, vegetations, climate, and also people

Geography includes... A. Landforms, water, vegetations, and climate B. Landforms, water, and climate C. Landforms, vegetations, and climate D. Landforms, water, vegetations, climate, and also people

B. France, Italy, and Germany

Grand Tour participants usually found themselves visiting... A. England, Germany, and Russia B. France, Italy, and Germany C. Belgium, Germany, and England D. England, Switzerland, and Germany

Governmental, commercial, educational, religious

In Empire Era time, people began traveling in large numbers for _____________________,_____________________, ____________________, and _______________________ purposes out of both necessity and pleasure.

Egyptian, Greek, and Roman Empires

In the Empire Era, several factors combined to encourage travel during the height of the...

Boat;Nile

In the Empire Era, travel to these locations by ____________ was particularly easy because travelers could use the _________ River.

Military service

In the Modern Era, who forced many people who had never traveled before to do so?

D. 14th-16th centuries

In what centuries did the trade routes develop as commercial activities grow and merchants venture into new territories? A. 12-14th centuries B. 13th-15th centuries C. 24th-28th centuries D. 14th-16th centuries

Increased

Increased security efforts have also meant ____________________ has led and time constraints for travelers at airports, borders, and attractions.

Yes

Is tourist boards an example of tourism promoters?

Egyptian, Eastern Mediterranean, and Roman Empires

It was probably not until the emergence of the _____________________, __________________________,and ________________________ that travel began to evolve into tourism as we know it today.

The weather patterns

Large inland bodies of water can significantly affect what?

C. George Westinghouse

Mass tourism can be traced to the introduction of paid vacation by... A. Henry Ford B. Dennis Tito C. George Westinghouse D. Thomas Cook

World War II

Mass tourism received a additional boost after...

economic

Meeting the needs of travelers by providing tourism-related goods and services has proven to be an attractive form of ___________________development.

Tourism Satellite Account

Methodological framework that uses common classifications and definitions to measure economic impacts of tourism on s national basis

The weather

Mountain ranges, the most significant landforms, affects what?

Profits

Revenues in excess of expenses representing the financial performance and the ultimate measure of the finanacial success of a business

Egyptian Kingdoms

The ___________________________________ were the first known civilization to have consolidated governmental functions at centralized locations.

Industrial Revolution

The ____________________________________ forever changed economic and social structures. (Read first paragraph of page 12)

low

The ability to operate profitability is critical to tourism organizations because they are typically faced with _________ margins, high turnovers, and the need to use leverage (other people's money).

high

The ability to operate profitability is critical to tourism organizations because they are typically faced with low margins, _________ turnovers, and the need to use leverage (other people's money).

Regional geography

The components of geography that focus on regional landscapes, cultural, economics, and political and social systems

Management

The distinct processes of planning, organizing, directing, and controlling people and other resources to achieve organizational objectives efficiently and effectively

Reduced

The growth and development of roads and railroads helped to ____________________ their costs, attracting more and more people to the idea of travel.

Human (cultural) geography

The human activities that shape the face of a location and shared experiences, including the cultural aspects of language, religion, and political and social structures

Physical;human

The level of tourism interest and activity in a specific area often depends on a combination of both ________________ and ___________________geography that comes together.

Physical geography

The natural features of our planet, including such things as climate, land masses, bodies of water, and resources

Political and economic changes

The number of travelers from and to nations also varies dramatically due to...

Services

The performance of actions or efforts on behalf of another

Vacation and leisure travel, visits to friends and relatives (VFR), and business or professional travel

The primary reasons for travel are...(Read page 14 in paragraphs 3 and 4)

Cartography

The science or art of making maps and interpreting mapped patterns of physical and human geography

planning;organizing;directing;controlling

The study of management provides a unified approach to _________________, ________________, _______________, and __________________present and future actions to accomplish organizational goals.

Marketing mix

Those things than an organization can do to influence the demand for its goods and services. It consists of four variables, often called the four Ps of marketing: product, price, place, and promotion

Empire Era

Tourism as an industry probably began to develop during the...

No political, ideological, geographic, or cultural boundaries

Tourism has developed into a truly worldwide activity that knows...

Prerecorded history

Travel begins to occur out a sense of adventure and curiosity in prerecorded history or non recorded history?

Professional travel

Travel by individuals to attend meetings and conventions

VFR

Visits to friends and relatives

Governmental agencies, museums, visitors, and convention bureaus, and hotel associations

What are some of the non-profit organizations?

Internal and external

What are the categories of financial reports?

Accommodation services, railway passenger transport services, water passenger transport services, transport equipment rental services, cultural services, country-specific tourism goods, food and beverages services, road passenger transport services, air passenger transport services, travel agencies and other reservation services, sport and recreational services, and country-specific tourism services

What are the components of the tourism?

Location and accessibility

What are the key factors that will influence the level of tourism activity?

Who are these visitors? Why do they travel? Where do they travel? What are their concerns when they travel? What are their needs when they travel? What forms of transportation do they use? Where do they stay? What do they do when they travel? Who provides the services they need? What impact do they have on the locations they visit? What types of career opportunities are available in this industry?

What are the perspectives in tourism?

Marketing, management, and finance

What are the primary interrelated business functions?

Production, sale, and consumer orientations

What are the three philosophy in marketing?

United Nations World Tourism Organization

What does UNWTO stand for?

World Travel and Tourism Council

What does WCTT stand for?

Terrorism, political and economic instability, and health scares

What factors have discouraged travel?

Physical, human (cultural), and regional

What information provided through the broad categories of geography?

Visitor-service industry

What is another term for tourism?

Time, money, safety, and the desire to travel

What is the factors that is combined to travel usher in a unparalleled period of tourism growth that continues today?

Tourism promoters

What is travel agencies an example of?

A. 4850 B.C.-715 B.C.

When did Egyptians travel to centralized government locations? A. 4850 B.C.-715 B.C. B. 1760 B.C.-1027 B.C. C. 1100 B.C-800 B.C. D. 900 B.C.-200 B.C.

B. A.D. 300-A.D. 900

When did Mayans establish trade and travel and travel routes in parts of Central and North America? A. 500 B.C.-A.D. 300 B. A.D. 300-A.D. 900 C. A.D. 1275-A.D. 1295 D. 4850 B.C.-715 B.C.

C. 1760 B.C.-1027 B.C.

When did Shang Dynasty establishes trade routes to distant locations throughout the Far East? A. 900 B.C-200 B.C. B. 1100 B.C.-800 B.C. C. 1760 B.C.-1027 B.C. D. 4850 B.C.-715 B.C.

D. Bodies of water

Which of the following is not a factor of regional geography? A. Locations B. Climate C. Region D. Bodies of water

C. Finance

Which one is the correct primary interrelated business function for this concept "This concept provide the tools needed to understand, design, and supply profitable levels of visitor services."? A. Marketing B. Management C. Finance

B. Management

Which one is the correct primary interrelated business function for this concept "This concept provides insights into the processes needed to meet societies' and visitors' current and future demands"? A. Marketing B. Management C. Finance

D. Fiscal value

Which one of the followings is not a basic building block that are used to measure financial success? A. Margin B. Turnover C. Leverage D. Fiscal value

Thomas Cook

Who can be credited with finally bringing travel to the general public by introducing the tour package. (Read 4th paragraph on page 12)

George Westinghouse

Who created the paid vacation, believing that annual breaks from work for employees would increase productivity?

Organization mass tourism

Who is the group of travelers that buy packaged tours and follow an itinerary prepared and organized by tour operators?

Individual mass tourists

Who is the group of travelers that visit popular attractions independently but use tourism services that are promoted through the mass media?

Multiple

______________ big changes can effect the tourism industry. (Read last paragraph of page 7 in textbook)

Political;economics

_________________ and ________________conditions can play an important role in the ease of travel, especially across international boundaries.

Geography

_______________________ includes people.

Human geography

____________________________allows travelers to become aware of cultural norms and religious expectations so they do not commit social blunders.

Governments

_______________________can encourage or discourage tourism through passport and visa requirements as well as through policies relating to taxation or the ease of currency exchange.

Marketing

__________________concepts provide insights into why people travel as well as possible approaches to meeting their needs as they travel.

External

_________________financial reports are used by individuals and organizations that have an economic interest in the business but are not part of its management.

Internal

________________financial reports are used by those who direct the day-to-day operations of a business.

Culture

________________is expressed through language, religion, dress, foods and beverages, and other customs. (Read paragraph 4 on page 23)

History

_______________provides important insights into the reasons for travel and the eventual development of tourism.

Tourism

the temporary movement of people to destinations outside their normal places of work and residence, the activities undertaken during their stay in those destinations, and the facilities created to cater to their needs

Leisure travel

travel for personal interest and enjoyment