e-commerce exam 1

In 2017, almost ________ of Americans only used a mobile device to access the Internet.

15%

In the United States, about ________ of Internet traffic now occurs over IPv6.

25%

Which of the following is an example of an on-demand service company?

Airbnb

Which of the following is an example of e-business?

Amazon's inventory control system

All of the following use a social network marketing strategy except:

Amazon.

The leading web server software is:

Apache.

Which of the following protocols enables the exchange of routing information among different autonomous systems on the Internet?

BGP

Which of the following is an example of a CMS?

Drupal

Which of the following companies uses a transaction fee revenue model?

E*Trade

Which of the following is not an advantage of client/server computing over centralized mainframe computing?

Each client added to the network increases the network's overall capacity and transmission speeds.

Which of the following statements is not true?

Economists take a purely technical approach to e-commerce.

The Internet has shown similar growth patterns as other electronic technologies of the past.

False

Tier 1 ISPs provide Internet access to consumers and businesses.

False

Which of the following statements about Foursquare is not true?

Foursquare has decided to refocus its effort on developing a subscription-based revenue model.

Which of the following is the core communications protocol for the Internet?

TCP/IP

________ was the first truly large-scale digitally enabled transaction system in the B2C arena.

The French Minitel

Which of the following statements about the Web is not true?

The Web is the technology upon which the Internet is based.

Which of the following statements about the mobile platform is not true?

The size of the mobile app audience greatly exceeds that of the mobile web audience.

Which of the following best describes the early years of e-commerce?

They were a technological success but a mixed business success.

The backbone of the Internet is formed by:

Tier 1 ISPs.

TCP/IP operates in which layer of Internet architecture?

Transport Services and Representation Standards layer

In a hybrid cloud computing model, firms use their own infrastructure for their most essential core activities.

True

Interactivity that enables product customization alters industry structure by decreasing the threat of substitutes.

True

Internet2 provides a nationwide 100 gigabit-per-second network.

True

The Jumpstart Our Business Startups (JOBS) Act, and issuance of enabling regulations by the Securities and Exchange Commission, allows a start-up company to use crowdfunding to solicit investors to invest in small and early-stage start-ups.

True

Ubiquity lowers the cognitive energy required to transact in a marketspace.

True

The major technologies used with wireless local area networks are:

Wi-Fi and Bluetooth.

The early years of e-commerce are considered:

a stunning technological success as the Internet and the Web increased from a few thousand to billions of e-commerce transactions per year.

All of the following are methods of improving the processing architecture of a website except:

adding web servers.

Stickiness is an important attribute for which of the following revenue models?

advertising revenue model

You could expect to find all of the following services in a web server software package except:

an RSS aggregator.

A wealthy individual who invests personal funds in a start-up in exchange for an equity share in the business is referred to as a(n):

angel investor.

What are the two most important management challenges in building a successful e-commerce presence?

developing a clear understanding of business objectives and knowing how to choose the right technology to achieve those objectives

Which of the following basic system functionalities is used to display goods on a website?

digital catalog

Which of the following can be considered synonymous with the term e-commerce?

digital commerce

Innovative entrepreneurs and their business firms that destroy existing business models are referred to as:

disruptors.

Which of the following is an example of the subscription revenue model?

eHarmony

Which of the following is not a unique feature of e-commerce technology?

information asymmetry

Which of the following refers to delays in messages caused by the uneven flow of information packets through the network?

latency

In the ________ business model, a web-based business builds a digital environment in which buyers and sellers can meet, display products, search for products, and establish prices.

market creator

Which type of e-commerce is distinguished by the type of technology used in the transaction rather than by the nature of the market relationship?

mobile e-commerce

Unfair competitive advantages occur when:

one competitor has an advantage others cannot purchase.

MySQL is which of the following?

open source database software

Portals primarily generate revenue in all of the following ways except:

sales of goods.

Which of the following are Amazon's primary value propositions?

selection and convenience

Which of the following factors is not a significant influence on a company's competitive environment?

the availability of supportive organizational structures

The existence of many competitors in any one market segment may indicate:

the market is saturated.

A perfect market is one in which:

there are no competitive advantages or asymmetries because all firms have equal access to all the factors to production.

E-commerce is available just about everywhere and anytime. This is known as:

ubiquity.

Which business application is associated with the technological development of local area networks and client/server computing?

workgroup automation (e.g., document sharing)