Every Quiz question econ125
Which of the following is the Best way to combat the "endowment effect", referenced in Prototyping in Design Thinking: How to Avoid Six Common Pitfalls?
Start with cheap and fast prototype
T/F: The key to looking for opportunities is looking for change
True
The interactive system for descriptive analytics of student results in the form of a dashboard introduced by Nottingham Trent University is an example of:
Using big data to improve learning experiences
Which of the following questions should not be asked in the testing process:
Would you like to purchase it?
Should you test your prototype on 'extreme' users?
Yes, because extreme users can often be more vocal about their like/dislike for the prototype
When empathy interviewing, should you interview people with extreme opinions on a product or service? Why or why not?
Yes, because they will often have very interesting insights
According to "Leading in The Green Business Boon," which of the following best describes how businesses should look at sustainability investments? a. An opportunity b. As savings c. An additional expense d. Waste of time
a. An opportunity
Which of the following stages comes before ideation in the design thinking process? a. Define b. Prototype c. Test d. None of the above
a. Define
Which of the following is NOT a step in developing a Point of View? a. Define Your Idea b. Define your user c. Express key insights d. Identify needs
a. Define Your Idea
Which of the following descriptions is wrong about brainstorming: a. It allows introverts to stay quiet while extroverts dominate b. We use it in the ideation phase c. We produce a set of potential solutions with it d. Although it seems to be without constraints, we still need house rules to keep on the right track
a. It allows introverts to stay quiet while extroverts dominate
Which of the following was referenced during the giving and receiving feedback video a. Keep a positive mindset b. Effect feedback can sometimes be delivered and feel like a personal attack c. People are often surprised by the negative feedback they receive d. Both a and c
a. Keep a positive mindset
According to the article, "Design Thinking: A 5 Stage Process", which of the following describes the stage "Empathize"? a. Setting aside personal assumptions in order to gain insight into users and their needs b. Analyze your observations and synthesize them in order to define the core problems that you and your team have identified c. Produce a number of inexpensive, scaled-down versions of the product or specific features found within the product d. Identify new solutions to the problem statement you have created, and start to look for alternative ways of viewing the problem
a. Setting aside personal assumptions in order to gain insight into users and their needs
What is NOT cited as a benefit of a conversation partner? a. View them as a key source of future funding b. They are objective and can see your blind spots c. They can give you a completely different viewpoint d. They want the best for you, but have no financial stake
a. View them as a key source of future funding
Which of the following is NOT a travel trend in 2021 based on the article "8 Travel Industry Trends For 2021 (And Beyond)"? a.Longer trips b.Sustainable traveling c.Increased safety precautions d.Local tourism
a.Longer trips
Which of the following was NOT one of the 7 EdTech Market Trends cited? a. Immersive learning is going mainstream b. A-f grading systems c. Subscriptions are taking over the world d. Gamification keeps on engaging students
b. A-f grading systems
According to the article "How to Give Negative Feedback Without Sounding Like a Jerk", which one of the following is NOT a good tip of giving critical feedback? a. Ask your employees for feedback in return b. It is best to use formal reviews to give your feedback c. Make sure the feedback is about the behavior and the consequences. No about the person d. Mold the conversation to the other person's style
b. It is best to use formal reviews to give your feedback
Which of the following is the best way to combat discouragement from failed prototypes? a. Outsource the prototype to someone else b. Reframe the failures as a learning opportunity to propel you forward c. Give up on your venture idea d. Continue sharing the same prototype with more and more people until you find someone who likes it
b. Reframe the failures as a learning opportunity to propel you forward
Which of the following is not an inside source of opportunity? a. Process needs b. New knowledge c. Industry market structure d. The unexpected
b.New knowledge
A prototype is: a. It could be a wall of post-it notes, a gadget you put together, a role-playing activity, or even a storyboard b. Ideally something a user can experience c. All of the above d. Used as a way to prove, or disprove, fundamental assumptions
c. All of the above
Which of the following is an inappropriate question in an empathy interview? a. What do you think about how Covid has affected the college experience? b. Can you say more about that? c. I play tennis, you should try it. Have you ever thought about trying tennis? d. Show me how you use your scheduling app?
c. I play tennis, you should try it. Have you ever thought about trying tennis?
According to the article: "Creativity is a Process, Not a Post-It", what is a big roadblock to creativity? a. Laziness b. Kindness c. Judgment d. Indifference
c. Judgment
Which of the following is NOT one of the seven components of the empathy map? a.Think & feel b.See c.Solve d. Pain
c.Solve
What is not a common prototype? a. Role play b. Mock-up c. Create models d. All of the above are common prototypes
d. All of the above are common prototypes
Which of the following items is NOT cited as a challenge that can be experienced during brainstorming? a. It is not easy to have boundless freedom in your idea development b. Having your team stray off topic to address other problems c. Effectiveness of brainstorming can be limited by initial group awkwardness d. Developing a potential solution through the refinement of ideas discussed
d. Developing a potential solution through the refinement of ideas discussed
Which of the following is NOT core to the methodology when people are using lean startup? a. Validate with a minimum viable product b. Iterate fast c. Pivot d. Experiment with A/B testing
d. Experiment with A/B testing
Which of the following best describes the Tuckman Mode a.Each stage takes the same amount of time b. High performing teams only go through each phase once c. It is a bad sign if your team spends a long time in the storms phase d. High performing teams sometimes have to revisit different phases
d. High performing teams sometimes have to revisit different phases
In the example, Chilean mining crisis, which of the following created the psychological safety? a.Leadership b. Curiosity c. Situational humility d. The combination of situational humility and curiosity
d. The combination of situational humility and curiosity
Which of the following is a key reason to ask neutral questions when conducting an empathy interview? a. To make your customer give you the answers you want b. To avoid confusion with the question you are asking c. To control the flow of the interview d. To avoid implying that there is a correct answer
d. To avoid implying that there is a correct answer
Gabby Brink states than an iterative process allows one to: a. learn if what they have created is being used by people in their lives b. gain validation along the way c. move through concepts more quickly d. all of the above
d. all of the above
Why is it a good idea to encourage wild and wacky ideas? a. They lead to creative leaps, b. They allow us to think about what we really want c. they help everyone feel free to blurt out ideas d. all of the above
d. all of the above
In the article "How to Give Negative Feedback Without Sounding Like a Jerk" which of the following is NOT mentioned as a reason that negative feedback is necessary? a. Offering sound negative feedback yields positive results b. Employees who get negative feedback are on average likely to work harder to improve it c. Most team members want to grow and this is only possible with corrections once in a while d. none of the above
d. none of the above
Which of the following is not correct about CarbonCure? a. It takes the carbon from the cement-making process and reinjects it back into the concrete b .It received a significant investment c. It needs market force for its future progress d.It achieved the goal of reducing carbon 100%
d.It achieved the goal of reducing carbon 100%
In the article "The Discipline of Innovation", which of the following sources of innovation was taken by the Japanese, who now have a great lead in robotics?
demographic changes
T/F: According to the article "Everyone Pivots: The Truth About A Startup Pivot', perseverance involves grinding away at an idea, even if it isn't working.
false
T/F: According to the article "What Google Learned From Its Quest to Build the Perfect Team", in order to establish psychological safety, team members should shy away from emotional sharing, and focus just on efficiency
false
T/F: According to the article you read in the Virtual Session, entrepreneurs are all risk-takers with
false
T/F: In design thinking, once you have gotten through to testing you have finished the process.
false
According to Donna M. De Carolis, to be an entrepreneur means to
innovate
According to the article "The Discipline of Innovation", knowledge-based innovations have the longest lead times.
true
T/F: According to the article "The Discipline of Innovation", knowledge-based innovations have the longest lead times.
true
T/F: More consumers said they were going to spend more on wellness than those who said they would spend less.
true
T/F: Prototype testing should not just focus on the average user.
true
T/F: Team members should maintain a level of ambiguity and avoid presenting solutions when asking How Might We questions.
true
T/F: With empathy interviews, particularly in the early stages, the goal is to understand users by having an open conversation, not to confirm an idea.
true
Which of the following was NOT one of the 6 wellness trends discussed in the readings? a. more personalization b. use of augmented reality device c. involvement of influencers d. natural and clean product lines
use of augmented reality devices
In the article Prototyping: the Design Process to Pressure Test Ideas, which of the following was included as part of the description about Step #2: "Make It Real"?
Keep prototypes rough and simple to start
The purpose of creating a Minimum Viable Product is to
Learn more about and validate a prototype with few resources
Which one of the following doesn't belong to the design thinking process?
Promote
What is the first step for an entrepreneurial idea:
Prove/Disprove the fundamental assumptions
Fill in the blanks with the correct options below. "Always prototype as if you know you're ____, but test as if you know you're _____."
Right, wrong
T/F: As we grow up and learn to accept others' opinions, the ability of creativity grows.
False
T/F: You should conduct empathy interviews before deciding on your team's opportunity area.
False
Which of the following is not a rule of effective brainstorming
Float off topic
Which of the following is NOT an aspect of psychological safety?
Having an agenda and keeping meetings on track
What should the flow of the empathy interviews feel like?
Having an open conversation with a friend
Which of the following was NOT provided as a reason for why to create a Team Charter:
Identify who should, and should not, be included in the team
Which of the following best describes the process for developing a Point of View:
Define your user, identify needs, express key insights
Which of the followings is NOT what Dr. Land referenced when talking about using the right and left brain in the creative process: A. The more schooling and education we receive, the more our convergent and divergent thinking dual B. With focus it is possible to effectively use convergent and divergent thinking at the same time C. When we're busy judging our ideas, there's no room for the weird, wild, or original thoughts to occur D. We often simultaneously try to come up with new ideas and judge them at the same time
B. With focus it is possible to effectively use convergent and divergent thinking at the same time
Which of the following is not one of the characteristics of an entrepreneur that Prof Goldstein mentioned in the video:
Being a business person
Which of the following was a key step GE took when designing their prototype? A. Making sure they chose the right characters B. Acquiring all of the resources necessary for a fully-functioning product C. Putting themselves in the child's shoes by going through the test themselves D. Designing matching coloring books
C. Putting themselves in the child's shoes by going through the test themselves
Based on the reading, which of the following is a good practice for developing How Might We (HMW) questions? A. Brainstorm about potential solutions as the starting point before developing HMW questions B. As a starting point, you should be seeking to develop 2-3 HMW questions for your Point of View C. Seek to balance being narrow enough to give some focus to brainstorming, but broad enough to allow for exploring wild ideas D. Always aim for specific questions that will enable the ability to easily identify clear solutions
C. Seek to balance being narrow enough to give some focus to brainstorming, but broad enough to allow for exploring wild ideas
In the video discussing the Chilean mining crisis, what does Amy Edmunson NOT mention when she is discussing the teamwork that led to saving the trapped miners? A. curiosity about what others bring B. humble in the challenge ahead C. all of the above were mentioned D. willingness to take risks to learn quickly
C. all of the above were mentioned
Which of the following is NOT one of the 4 stages of teaming according to the Tuckman model? A. forming B. storming C. touring D. norming
C. touring
Which of the following is NOT something the organization Bill Gates founded called Breakthrough Energy hopes to accomplish: A. Directly commercialize some of its carbon-zero products B. Provide a road map for creating some type of "artificial market structure that may have a public-private mechanism to spur demand C. Fund pilots that are designed to help lower the costs of these large-scale clean-energy technologies D. Fund lots of smaller, early stage environmentally focused companies in the hopes that a few will be successful and result in a large valuation and IPO (Initial Public Offering)
D. Fund lots of smaller, early stage environmentally focused companies in the hopes that a few will be successful and result in a large valuation and IPO (Initial Public Offering)
According to the article, "Tell It Like It Is: Radical Candor Is the Feedback Method Your Startup Needs", it is important that feedback is: A. specific B. objective C. actionable D. both a and c
D. both a and c
According to one of the videos in the virtual session, a big reason people find providing a teammate negative feedback hard is:
A belief that constructive criticism will harm a relationship
According to the article "Define and Frame Your Design Challenge by Creating Your Point Of View and Ask 'How Might We'", which one of the following is important to creating a POV?
All of the above ( delete if none of us have this)
Which of the following is one of the criteria for the Solution Lifecycle Framework? A. Desirability B. All of the above C. Feasibility D. Reliability
B. All of the above
What is a sign that you have designed the right thing and can start developing a high fidelity prototype?
B. People are happy with the general idea and start giving you feedback on smaller details
Which of the following did Google's Project Aristotle find to be the most crucial aspect of a successful team: A. Like-minded individuals B. Psychological safety C. Clearly defined team goals D. Strong communication
B. Psychological safety
Which of the following concepts is NOT part of the principle "Bias Towards Action" A. In-person teamwork and collaboration B. Using google docs to replace team meetings C. Getting out and talking to people D. Learning by Doing
B. Using google docs to replace team meetings
