INTL BUS FINAL EXAM
Marketers know that the product is A) more than a physical object B) less than the sum of its parts C) designed with obsolescence in mind D) replaceable if it fails in a new product introduction
A
Pirating a brand name involves A) the name being registered in a foreign market by someone who hopes to profit by selling it back to the originating firm B) a firm's brand name being registered by another firm, which is employing it for its own product's name C) the name being used by a competitor in advertisements D) reselling the name by hackers to unsuspecting local business people
A
Which of the following are true about the spouses of expatriates? A) Many experience stages of grief, similar to the loss of a loved one, due to career effects of the assignments B) They are able to legally work in the host nation, although their pay and benefits may face limits C) Nearly one-quarter of spouses were employed during the course of the expat assignment D) About one-half of expats are accompanied by a spouse or partner E) Nearly two-thirds of expat spouses were working prior to their partner's assignments
AC
A policy of hiring and promoting based on the parent company's home-country frame of reference is A) a geocentric policy B) an ethnocentric policy C) a regiocentric policy D) a polycentric policy
B
Countries put limitations on the convertibility of their currency when they are concerned that A) there is too much domestic spending B) their foreign reserves could be depleted C) there is not enough domestic spending D) foreigners will hold control of their monetary policy
B
Economies of scale, which reduce costs, can be achieved through A) careful supervision of the manufacturing process B) standardization C) localization D) employing the learning curve
B
Nonequity modes of entry include A) joint ventures and licensing B) exporting, licensing, and franchising C) subsidiaries and franchising D) a publicly held company
B
The balance part of the BOP is explained by A) actions governments take to achieve the balance B) the accounts being double-entry, so they are always balanced C) imbalances showing immediately D) none of these options
B
Training and development of potential candidates for expatriate assignments A) is unnecessary with home-country nationals B) depends on whether the candidates is a home-, host-, or third-country national C) is only necessary for third-country nationals D) is unnecessary with host-country nationals E) wastes company resources because management is an art form, not a skill
B
Cultural provlems and technical difficulties cause problems A) in the collection of secondary data B) when preparing for field trips C) in the collection of primary data D) during the economic / financial screening
C
As stated in the text, the major motivation for immigration is a A) more stimulating environment B) safer, more secure environment C) chance to leave urban areas for a rural lifestyle D) better economic situation
D
A recent study reported that 77 percent of companies considered that cross-cultural training was highly valuable and required such training for their expats or their families
F
Exchange rate forecasting is an advanced science; with the correct data, we can predict with accuracy exchange rate movements
F
Imports to a country can be a good indicator of the potential demand for a new product
F
The balance of payments (BOPs) is a record of a country's transactions with only its major trading partners
F
The controlling mechanism for a gold-based exchange system and a floating rate system are the same
F
If freely floating currencies are allowed to fluctuate against one another, at times the fluctuations might be quite large
T
Luxury items such as perfume can often be sold without adaptation in many different foreign markets
T
Sources of successful managers for international company (IC) activities include the home country, the host country, or a third country
T
There is a trend toward treating third-country nationals the same as home-country expatriates in terms of their compensation plans
T