ISM Quiz 9
Realtree, Inc. is in the process of launching a new knowledge management system and needs to capture tacit knowledge from its employees that has been gained through years of experience but unfortunately never documented. What strategies should Realtree consider when trying to get employees to share information they have acquired over the years of working for the company?
Implementing incentives such as monetary awards and public or private recognition
Organizations are increasingly using e-learning approaches to train employees and help build intellectual capital. Which of the following is FALSE about e-learning?
Technological glitches are reduced because employees use their own computers.
Projects focused on explicit knowledge and structural capital, much of which is in electronic form and scattered across different formats and media types, are hampered by the ease of copying and editing electronic files so that different versions contain inconsistent information. This problem is referred to as ________.
redundancy
Which is a part of the XML family of standards that is used to describe online resources and their properties for the semantic web?
resource description framework
Knowledge management is a broad term used by organizations, academic institutions, and governments to describe which of the following?
A set of strategies and practices organizations use to become more systematic about managing intellectual capital
James Key is a corporate trainer at Regions Bank in Atlanta. The bank is developing a new business intelligence department and will using Web-based analytics to track customer use of online banking services and other functions available on the company website. James is designing a course for employees to teach them about Web-based analytics. Which of the following strategies should James use to engage employees and help them understand and apply the concepts of web-based analytics?
Create a blog accessible to the whole company to highlight points from the course and how they apply to current events in the company.
NOAA.org is a website that allows visitors to search an extensive knowledge database for information about hurricanes and other extreme weather events. It contains frequently asked questions and is continually updated as new information becomes available. What step of the knowledge management process has NOAA successfully accomplished with the development of its massive searchable database?
capture the knowledge
Amy Thornton is the new instructional designer at Troy State University. She works with faculty in several different professors who teach online courses or are developing online programs for their departments. Amy's primary role as an instructional designer is to _______.
develop the best strategies for the e-learning course or program
Audrey Tillman is head of HR for a large Chicago-based real estate and property management firm with offices located throughout the northeast. She is trying to identify a potential candidate in the company to manage a complex new property the company was recently hired to manage. The position requires extensive expertise in the field and experience working with executives. Which of the following tools would help Audrey locate the best candidate for the position?
expert location system
Consumer Reports is a magazine that tests consumer products in its labs and disseminates information on the results so consumers can compare brands. The information that is analyzed and published by Consumer Reports can be accessed by consumers from their website, and it is also sent to subscribers in the form of a printed magazine. The product information is an example of ________.
explicit knowledge
Chick-fil-A is opening a new store in Sacramento, California, that will be run by one of their new franchise owners. The company has asked Josh Carter, a manager with more than 10 years with the company, to help open the store and teach the new owner how to run the business. What type of intellectual capital is Chick-fil-A leveraging by sending Josh to help open the new store?
human capital
John Finley teaches an international business course by using a combination of traditional lectures in class twice a week and an online discussion and quiz that his students must complete for each chapter. He also posts all his course materials, such as PowerPoint slides, on his course website so students can access them at any time. The approach to e-learning that John is using is commonly referred to as a(n) ________ model of e-learning
hybrid
Innovative Solutions is a patent law firm based in San Francisco with offices located on the east and west coasts. The firm provides services such a drafting patents, filing patent applications, and managing the intellectual property rights for its clients. The company is planning to build an electronic database of the patent applications it has filed for its clients over the years. However, most of its clients are not tech-savvy and often rely on handwritten notes for their reference. Which of the following software tools would best help the firm convert the large number of paper-based notes from its clients into electronic records that can be easily searched and referenced?
intelligent character recognition
Total Service Group, LLC is an information technology firm that uses its own private web space to organize and distribute employee forms and announcements. It has recently begun using the same web space to manage its knowledge-related initiatives as well. The company's employees are able to access information about HR, procedure manuals, and frequently asked questions. The private web space is an example of a(n) ________.
interant
The Chicago Culinary School uses an e-learning system for students to watch videos, learn terminology, and master fundamental knowledge about cooking. When developing the course for the culinary school, the course designers decided to create ________ with all digital resources about each topic organized in one place. This approach lets students access and complete just the learning modules they needed to complete each class and also allowed the course designers to easily update and reuse the learning material.
learning objects
MIT Open Courseware is a new type of college level e-learning that is offered free to a large number of participants around the world. The courses allow anyone to enroll and generally offer certificates, but not college credit. These courses rely on computer-based testing and feedback as opposed to feedback directly from an instructor largely due to the sheer number of the participants. This emerging model of e-learning is known as a(n) ________.
massive open online course (MOOC)
Informal social networks of professionals and employees within and outside the firm who have similar work-related activities and interests are called communities of ________.
practice
Mead Industries recently implemented a new enterprise resource planning (ERP) system in its Valley, Alabama, production plant. It must quickly train its managers and floor supervisors on how to use the new system and each of the components. Because the managers work in shifts, Mead is evaluating various ways to administer the training to ensure all employees have the required knowledge. In this example, which type of training approach would be most suitable for Mead?
self-paced learning
Tulane Medical School recently implemented a new web-based resource that was designed to integrate multiple sources of information about health and medical issues for its medical students and teaching faculty. The system encompasses a collection of online medical resources that can be read and understood by computers as well as the medical students and staff. The new system is an example of a ________.
semantic web
Lynn Brown is widely known as the one of the best customer relationship managers in her company. Over the years she has developed and maintained strong relationships with the company's customers and suppliers that have enabled the company to gain market share and profits in a competitive market. The type of intellectual capital that Lynn contributes to her company is known as ________.
social capital
Morgan and Morgan, a well-known law firm in California, adopts a regular practice of documenting its client-related data daily in an electronic database. The client-related data includes nature of legal advice sought, revenue generated by each client, and progress on each case, among others. What type of intellectual capital does this data represent to the firm?
structural capital
Brice Bishop is the senior environmental engineer for Energy Savers, LLC. The company is developing a new e-learning system that will include modules for new engineers to complete as part of the company training on environmental engineering processes specific to the company. Brice has been asked to decide what needs to be included in the modules because he has the most knowledge in the company on engineering topics. Brice's role in developing the e-learning system is called a(n) ________.
subject matter expert
Eversen Energy Partners works in remote areas of Alaska trying to identify renewable sources of energy and educating locals on conservation and alternative sources of fuel. The employees of Eversen have been with the company since its inception and have spent many years learning the local culture and how to communicate well with the village residents. What kind of knowledge do Eversen employees use when working in this environment?
tacit knowldge
Sloan Academy is preparing a presentation about quality in online course design and wants to make the information available online to a large number of participants with asynchronous interaction. Which type of technology would be most appropriate for Sloan Academy to use?
webcasting
Which of the following is NOT a key difference between corporate and education-based e-learning approaches?
College-based e-learning systems were not integrated with social learning tools such wikis, blogs, and other collaborative tools.
