MGT TEST 1
Which of the following scenarios illustrates a firm that has a sustainable competitive advantage?
Zhang Corp. was able to hold its market share of 68 percent in the social networking industry for more than three years.
Shortly after the small island of Balamia experienced multiple unexpected high-intensity earthquakes that caused massive destruction, many banks and insurance companies filed for bankruptcy. This left the economy of the country in a poor state. The natural calamity in Balamia best exemplifies
black swan event
Within corporate social responsibility, ________ essentially reflects the notion of giving back to society.
corporate citizenship
Within corporate social responsibility, _________ essentially reflects the notion of a business voluntarily giving back to society.
corporate citizenship
Which of the following factors most effectively contributed to the success of Threadless in comparison to other companies with T-shirt designs, including American Eagle, Old Navy and Urban Outfitters?
its reliance on crowdsourcing
Couture Inc. and Pink Blush Inc. are two companies in the apparel industry. While Pink Blush Inc. focuses on providing unique product features and superior customer service. Pink Blush Inc. focuses on low prices and minimal customer services. Both companies have been able to gain a competitive advantage. This is most likely because the companies have
pursued distinct strategic postitions
As the legal owners, _______ have the most legitimate claim on a company's profits.
shareholders
As the legal owners, ________ have the most legitimate claim on the company.
shareholders
If a company wants to gain a competitive advantage in a highly competitive industry, it should ideally
stake out a unique position within the industry
Javier, a retired CEO, invests capital in a start-up company that creates budgeting software. He mentors the entrepreneur and the employees of the company because he wants the company to preform well and survive the market. Thus, Javier is the start-up company's
stakeholder