Micro Exam 2

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In economics, a firm that faces no competitors is referred to as _________________.

A monopoly

A firm that holds a monopoly position in the market place is

A price maker

Economic theory offers __________ about the full range of possible events and responses which can prevent ________ about how households will respond to changes in prices or incomes.

A systematic way of thinking Misguided conclusions

If the quality differences of similar products are mostly imperceptible to the average consumer's eyes, which of the following will most likely play a major role in influencing the decisions of purchasers?

Price of competing products

The term ___________ refers to a firm operating in a perfectly competitive market that must be take the prevailing market price for its product

Price taker

Idaho farmers can sell as large a quantity of their potato crop as they wish,

Provided each is willing to accept the prevailing market price.

In the ___________________ the perfectly competitive firm will seek out ___________________

Short run The quantity of output where profits are highest

If a firm's revenues do not cover its average variable costs, then that firm has reached its _________________ .

Shutdown point

The ___________ arises when a price changes because consumers have an incentive to consume less of the good with a relatively higher price and more of the good with a relatively lower price.

Substitution effect

Which of the following occurs simultaneously with an income effect?

Substitution effect

Economists are able to determine total utility by:

Summing up the marginal utilities of each unit consumed.

Which of the following will present the least amount of concern to a firm that has a monopoly over a particular industry?

The competitive actions of other business firms

In order to determine the average variable cost the firms variable costs are divided by

The quantity of output

In the US economy nearly half of all the workers employed by private firms work at

18,000 large firms that employ more than 500 workers

Approximately what percentage of the US labor force is employed by firms that have fewer than 100 employees?

35%

The US government has registered __________ on behalf of business firms to protect a particularly distinct element each has selected for its ability to aid consumers to easily ______________.

800,000 trademarks Identify the source of goods

An _________________ is calculated by subtracting the firm's costs from its total revenues, _______________________________ .

Accounting profit Excluding opportunity cost

The term ___________ refers to the additional utility provided by one unit of consumption.

Added utility

The fact that a consumer is not required to buy the goods that a given firm produces as well as the fact that the consumer might want the goods a firm produces but may choose to buy from other firms instead

Are two stark realities any business firm must recognize

In order to determine ____________ the firms total cot must be divided by the quantity of its output.

Average cost

Occasionally, _________________ may lead to pure monopoly; in other market conditions, they may limit competition _________________ .

Barriers to entry To a few oligopoly

Marginal utility can

Be positive, negative, or zero.

How does the U.S. Bureau of Labor Statistics gather information with regard to the typical consumption choices of Americans?

Consumer Expenditure Survey

The form of legal protection intended to prevent reproduction of original works is referred to as _________

Copyright

Intellectual property law is a body of law that includes

Copyright legislation as well as all of the above

It is said that in a perfectly competitive market, raising the price of a firms product form the prevailing market price of $179.00 to $199.00 ______________________

Could likely result in a notable loss of sales to competitors.

If a firm is experiencing _____________________, then as the quantity of output rises, the average cost of production rises.

Decreasing returns to scale

Which of the following is most unlikely to present a barrier to entry into a market

Deregulation

____________ occur when the marginal gain in output diminishes as each additional unit of input is added.

Diminishing marginal returns

The term __________ is used to describe the common pattern whereby each marginal unit of a consumed good provides less of an addition to utility than the previous unit.

Diminishing marginal utility

In microeconomics the term _____________ is synonymous with decreasing returns of scale

Diseconomies of scale

Which of the following is most likely to cause variation in American household spending patterns?

Each of the above will cause a variation

The term __________ describes a situation where the quantity of output arises but he average cost of production falls.

Economies of scale

A manufacturer would likely make an ___________ in a market following the long-run process of beginning ans expanding production in response to ___________________

Entry A sustained pattern of profits

If the North American newsprint paper market has barriers to entry, then

Entry will be blocked even if firms are earning high profits.

The term "constant returns to scale" describes a situation where

Expanding all inputs does not change the average cost of production.

A firm's _________ consist of expenditures that must be made before production starts that typically, over the short run, _________ regardless of the level of production.

Fixed costs Do not change

An inferior good is a product

For which demand decreases as income increases

A perfectly competitive industry is a

Hypothetical extreme

Economic profit can be derived from calculating total revenues minus all of the firms costs

Including its opportunity costs

The term _____________ describes a situation where a ______________ causes a reduction in the buying power of income, even though actual income has not changed.

Income effect High price

____________ include all spending on labor, machinery, tools, and supplies purchased from other firms

Total costs

_____________ is calculated by taking the quantity of everything that is sold and multiplying it by the sale price

Total revenue

In the business world, a _________________ is recognized as a legally acceptable way for any business to keep knowledge of its particular methods of production from being known by competing firms.

Trade secret

In microeconomics terms the ability of a good or a service to satisfy wants is called

Utility

___________ include all of the costs of production that increase with the quantity produced.

Variable costs

If a perfectly competitive firm is a price taker, then

Pressure from the competing firms will force acceptance of the prevailing market price.

When economists attempt to predict the spending patterns of US households, they will typically view the ____________ as a primary determining factor that influences the individual consumption choices that each will make.

Income level of each household.

Which of the following is most likely to be a monopoly

Local electricity distributor

The term ___________ is used to describe the additional cost of producing one more unit

Marginal cost

In economics, the term "shutdown point" refers to the point where the

Marginal cost curve crosses the average variable cost curve.

___________ refers to the additional revenue gained from selling one more unit

Marginal revenue

___________ arises where many firms are competing in a market to sell similar but differentiated products.

Monopolistic competition

The largest cattle rancher in a given region will be unable to have a __________ sufficient numbers of smaller cattle ranchers provide sources of the competition

Monopoly

A ___________ exists when the quantity demanded in the market is less than the quantity at the bottom of the long-run average cost curve

Natural monopoly

Deregulation occurs when a government eliminates or scales back rules relating to all but one of the following. Which one is it?

Natural monopoly

Approximately what portion of annual consumption is typically spent by American households on shelter?

One-third

Government ______________ regulations specify that inventors will maintain exclusive legal rights to their respective inventions for ______________ .

Patent A limited time

The use of sharp, temporary price cuts as a form of _________________ would enable traditional US automakers to discourage new competition from smaller electric car manufacturers.

Predatory pricing

When a business adopts a strategy of reducing and/or discontinuing production in response to a sustained pattern of losses, it is

Preparing to exit operations


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