MIS Chapter 14

Click-and-Mortar

A business that operates in a physical store and on the Internet. Example: Barnes & Noble

brick-and-mortar

A business that operates in a physical store without an Internet presence.

Pure-Play

A business that operates on the Internet only without a physical store. Example: Google

competitive click-fraud

A computer crime in which a competitor or disgruntled employee increases a company's search advertising costs by repeatedly clicking the advertiser's link.

videoconference

A(n) ___________ allows people at two or more locations to interact via two-way video and audio transmissions simultaneously as well as share documents, data, computer displays, and whiteboards.

Ebusiness

A(n) ___________ model is a plan that details how a company creates, delivers, and generates revenues on the Internet.

affiliate program

Allow a business to generate commissions or referral fees when a customer visiting its website clicks a link to another merchant's website.

B2C (business-to-consumer)

Applies to any business that sells its products or services directly to consumers online.

C2B (Consumer to Business)

Applies to any consumer that sells a product or service to a business over the Internet.

B2B (business-to-business)

Applies to businesses buying from and selling to each other over the Internet

C2C (consumer-to-consumer)

Applies to sites primarily offering goods and services to assist consumers interacting with each other over the Internet.

online marketplaces

Bring together buyers and sellers of products and services.

business

Business-to-________ applies to businesses buying from and selling to each other over the Internet.

Hitbots

Create the illusion that a large number of potential customers are clicking the advertiser's links when in fact there is no likelihood that any of the clicks will lead to profit for the advertiser.

Content Providers

Generate revenues by providing digital content such as news, music, photos, or videos.

pay-per-click

Generates revenue each time a user clicks on a link to a retailer's website.

Pay-per-conversion

Generates revenue each time a website visitor is converted to a customer.

Architecture

Information ___________ is the set of ideas about how all information in a given context should be organized.

Portals

Operate central website for users to access specialized content and other services.

service providers

Provide services such as photo sharing, video sharing, online backup and storage.

Infomediaries

Provide specialized information on behalf of producers of goods and services and their potential customers.

Optimization

Search engine ________ combines art along with science to determine how to make URLs more attractive to search engines resulting in higher search engine rankin

Ranking

Search engine __________ evaluates variables that search engines use to determine where a URL appears on the list of search results.

click fraud

The abuse of pay-per-click, pay-per-call, and pay-per-conversion revenue models by repeatedly clicking a link to increase charges or costs for the advertiser.

Podcasting

What converts an audio broadcast to a digital music player?

Internet Service Provider

What is a company that provides access to the Internet for a monthly fee?

Ebusiness Model

What is a plan that details how a company creates, delivers, and generates revenues specifically on the Internet?

ebusiness model

What is a plan that details how a company creates, delivers, and generates revenues specifically on the Internet?

Business Model

What is a plan that details how a company creates, delivers, and generates revenues?

cyborg anthropology

What is an individual who studies the interaction between humans and technology, observing how technology can shape humans' lives?

Web Real-Time Communications

What is an open source project that seeks to embed real-time voice, text, and video communications capabilities in web browsers?

Search Engine

What is website software that finds other pages based on keyword matching similar to Google?

Real-time communication

What occurs when a system updates information at the same rate it receives it?

Instant

__________ messaging is a service that enables instant or real-time communication between people.