Soc 121 Final

Per Richard Thaler and Cass Sunstein if we want to persuade people to do the right thing we must do which of the following? (For full credit, please check all that apply. No partial credit possible.) £ Let the free market provide the best solutions. £ Use gentle non-intrusive methods of persuasion. £ Not starve the state because it is our best bet in an innovation economy. £ Pay attention to the joined hands of the market rebels. £ Take cultural differences into account.

"Let the free market provide the best solutions" and "Use gentle non-intrusive methods of persuasion." Use gentle non-intrusive methods of persuasion.They're libertarian so want to let the free market work, but are against heavy-handedness.

Richard Swedberg argues that the social sciences have much to offer to the study of innovation and entrepreneurship. What contribution/s does he have in mind? (For full credit, please check all that apply. No partial credit possible.) £ offer new and fresh ideas to a field that is traditionally dominated by Economics £ encouraging us to look at changes over time £ paying attention to cultural variations £ inserting a much-needed sense of morality into the field £ taking into account a much wider range of actors than is commonly done

(All except, "inserting a much-needed sense of morality into the field") Offer new and fresh ideas to a field that is traditionally dominated by economics Encouraging us to look at changes over time Paying attention to cultural variations Taking into account a much wider range of actors than is commonly done

Roughly what percentage of Americans are entrepreneurs in any year? £ 5% £ 11% £ 32% £ 53% £ 76%

11% (Land of Entrepreneurship Lecture Slides)

Why is it that we say that Thomas Edison invented the electric light bulb? (For full credit, please check all that apply. No partial credit possible.) £ He invented the glass bulb with the glowie filaments that are inside the light bulb. £ He was the first to make an electric light bulb. £ He was great at marketing himself and his product. £ Our collective memories privilege easy heroes £ His contribution was the most visible.

3) Our collective memories privilege easy heroes... 4) His contribution was the most visible.

Look at this chart. It shows the survival rate of businesses that were started in 1992. According to this chart, what percentage of businesses were still alive (in operation) after 5 years? £ 75% £ 50% £ 45% £ 37% £ 29%

45%

What is Robert Reich's attitude towards the sharing economy (Check all possible answers for credit.) £ It is environmentally correct. £ It is anti-consumerist. £ It is politically neutral. £ A more accurate term for it would be: share-the-scraps economy. £ It democratizes entrepreneurial opportunities in the US.

A more accurate term for it would be: share-the-scraps economy

When Steve Jobs visited Xerox in Palo Alto he was particularly impressed by one invention. What was this invention? £ an early version of a 3D printer £ a mouse £ LCD screens £ ethernet connection £ a detachable keyboard

A mouse

Consider this network diagram of students living in a college dormitory. Select the node/s that you would like to occupy if a deadly virus and an important college announcement were going through the network. £ C; C £ A; B £ A; C £ C; D £ D; D

A;C

In our class discussions, we identified three advantages (brilliant idea!) and three disadvantages (so what went wrong?) of the sharing economy. What were these three? advantages 1. 2.. 3 disadvantages 1. 2. 3.

ADVANTAGES: Environment friendly Minimal commitment Cheaper and easier to use DISADVANTAGES: Liability and safety Low wages, no benefits, no nurture, no security, no safety

Please look at these data (we explored them in class). Now select the statement (or statements) that describe this chart. For full credit, you must check all statements that apply (no partial credit possible). £ Women do fewer hours of housework today than in the 1960s. £ Women do more housework than men. £ Men's contribution to housecleaning has increased over the years. £ The gender gap in housework has declined over time.

All statements apply to the graph. Women do fewer hours of housework today than in the 1960s Women do more housework than men Men's contribution to housecleaning has increased over the years The gender gap in housework has declined over time

Which of the following statements best describes Robert Gordon's position on innovation? £ The fact that some innovation is good, doesn't necessarily mean that more innovation is better. £ For much of its history, innovation has been pejorative and political. It was a contested idea in philosophy, religion, politics, and social affairs. £ American culture is saturated with techno optimism and Silicon Valley frenzy. Yet, the IT revolution has not been as significant as the revolutions before it. £ Innovation, by its very own dynamics, inevitably leads to the end of capitalism. £ The irony behind this king of buzzwords (=innovation) is that, originally, "innovation" wasn't a compliment. It was an accusation.

American culture is saturated with techno optimism and Silicon Valley frenzy. Yet, the IT revolution has not been as significant as the revolutions before it.

Per our discussion in class, what does each dot represent in this diagram? £ an invention £ an inventor £ an intern £ an ant £ an intention

An inventor

Many argue that entrepreneurs are special; that they have distinctive traits. According to a recent (2017) study that I shared with you in class, entrepreneurs are more likely to be which of the following (For full credit, please check all that apply. No partial credit possible.) £ passionate £ creative £ optimistic £ driven £ anti-social

Anti-social

According to our discussions in class, Mihály Csikszentmihályi studied which of the following people in making the argument that the creative process is a flow? (For full credit, please check all that apply. No partial credit possible.) £ entrepreneurs £ scientists £ artists £ inventors £ office workers

Artists entrepreneurs scientists inventors

Joseph Schumpeter coined the term "creative destruction" in which of the following books? £ The Great Transformation £ The Protestant Ethic and the Spirit of Capitalism £ The Watchman's Rattle £ Capitalism, Socialism, and Democracy £ The Power of Market Fundamentalism

Capitalism, Socialism and Democracy

Take a look at the following list of people and institutions. Please check all those that Karl Polányi might consider to be sources of morality in a capitalist society: £ entrepreneurs £ civil society £ churches £ the state £ philosophers

Civil society, the state

Match authors on the left with concepts on the right by drawing a line between them. Note: not all authors have a concept associated with them. To receive credit, you need to make all the right connections (no partial credit available). disenchantment estranged labor false innovation choice architecture Barry Schwartz Max Weber Dan Saffer Rebecca Costas Joseph Schumpeter Thaler & Sunstein Hayagreeva Rao Karl Marx

Disenchantment = Max Weber estranged labor = Karl Marx False innovation = Dan Saffer choice architecture = Thaler & Sunstein

According to our discussions in class, which of the following processes drive the entrepreneurial revolution? (For full credit, please check all that apply. No partial credit possible.) £ Dissatisfaction with the suited-up corporate world. £ Massive government intervention into research and development. £ Explosion of individual wealth since the 1980s. £ Rogue entrepreneurship driven by anti-intellectualism. £ Neo-liberal economic policies of the Reagan era.

Dissatisfaction with the suited-up corporate world Massive government intervention into research and development Explosion of individual wealth since the 1980s Rogue entrepreneurship driven by anti-intellectualism

Fill in the blank: Innovation in the 21st century is what ______________________ was in the 20th century.

Education -opportunities for social mobility-- taken from the slides "Innovation and entrepreneurship are, in the 21stcentury, what education was in the 20thcentury = the magic bullet"

Match authors with their definition of entrepreneurship by drawing a line connecting them. Please note that not all authors have a definition associated with them. To receive credit for this question, you must get all the connections right (no partial credit available). entrepreneur as innovator entrepreneur as manager entrepreneur as risk-taker entrepreneur as self-employed Joseph Schumpeter Jeffrey Sachs Frank Knight Marianna Mazzucato Alfred Marshall Karl Polányi Paul Reynolds

Entrepreneur as innovator: Schumpeter Entrepreneur as manager: Alfred Marshall Entrepreneur as risk-taker: Frank Knight Entrepreneur as self-employed: Paul Reynolds

According to the Survey of Entrepreneurship, which of the following statements is not true for Europe? £ Europeans are less interested in becoming self-employed. £ Europeans are more risk averse. £ Europeans have a more favorable image of entrepreneurs. £ Europeans are less likely to think of entrepreneurs as job creators.

Europeans have a more favorable image of entrepreneurs

Look at this 1937 painting by Pablo Picasso. It is a portrait of his mistress, Dora Maar. He called it "The Weeping Woman." Which of the following best describes Picasso's explanation of her unusual appearance? £ Art is what you can get away with. £ Every act of creation is first an act of destruction. £ Anxiety and stress are the results of choice overload. £ We rarely bother to examine where creative ideas come from. £ It is hard to replace security with risk - especially when you are at the height of your career.

Every act of creation is first an act of destruction

Give an example that illustrates Dan Saffer's notion of false innovation:

Example of False innovation- Purple Ketchup, Crystal Pepsi, etc(innovations that have no "meaning")

According to data I shared with you in class, young people are more likely to become entrepreneurs than middle aged people. £ True £ False

False

I argued in class that China's system of central planning (by the state) is one of the most effective ways to go about innovation in the 21st century. £ True £ False

False

Is this statement true or false? Duncan Watts replicated Stanley Milgram's experiment and found that people are separated by three degrees. £ True £ False

False

True or false? According to Audia and Rider it is common for entrepreneurs to start companies in garages, basements, dorm rooms, and kitchens. £ True £ False

False

True or false? Luc Boltanski and Eve Chiapello argue that the New Spirit of capitalism is characterized by an emphasis on vocation, hard work and a religious desire to serve God. £ True £ False

False (Quiz 6, question 5)

Jeffrey Sachs classifies countries around the world into three distinct categories on the basis of their innovativeness. These categories are: (1) core countries, (2) technological innovators, and (3) marginalized countries. £ True £ False

False (core countries, technological diffusers, and marginalized countries)

Charles Darwin's biographer (Howard Gruber) claims to have found the exact date and place for when Darwin figured out his theory of evolution. The time is April 4th in 1836 and the place is the Keeling Islands in Sumatra. £ True £ False

False - Charles Darwin said it not his biographer

True or false? I argued in class that entrepreneurs have always been celebrated for their risk-taking venture and innovative ideas. £ True £ False

False - entrepreneurs have not always been celebrated

True or false? Richard Thaler and Cass Sunstein argue that nudge works because people are, by and large, rational actors. £ True £ False

False - people aren't rational

True or false? According to Karl Marx, the main problem with innovation is a capitalist society has to do with the disenchantment of work.

False(Justification:The idea of "disenchantment of work" is introduced by Max Weber, arguing work and creativity are routinized)

Is this true or false? Celebrated British educator, Sir Ken Robinson, argues that we must put more emphasis on science education so that our children are sufficiently well-equipped to face the future.

False, he argued people must find their medium in order to create and innovate things that are important for the creator, their community and humanity at large.

True or false? Karl Polányi argues that complete control over the market by the state is the only way to secure the protection of people and the environment from the unhinged nature of capitalist markets. £ True £ False

False: not "complete"

According to some, it is in the interest of some organizations to keep a lid on innovation. This line of reasoning best characterizes the work of which of the following author/authors? £ Max Weber £ Ken Robinson £ Dan Saffer £ Fisman & Sullivan £ Thaler & Sunstein

Fisman & Sullivan("In Praise of Squelching Innovation" page 104 second paragraph, reasoning here is to put a lid on innovation in order to maintain standardization)

Innovation is not always a good thing at the workplace. Indeed, some people argue that it is in the interest of some organizations to keep a lid on innovation. This line of reasoning best characterizes the work of which of the following author/authors? £ Max Weber £ Karl Marx £ Dan Saffer £ Fisman & Sullivan £ Thaler & Sunstein

Fisman & Sullivan,

Which of the following men is known as the "father of Silicon Valley?" £ William Shockley £ Sherman Fairchild £ Fredrick Terman £ Eugene Kleiner £ Robert Noyce

Fredrick Terman

According to Chris Freeman, the literature on innovation has been using the term "national innovation systems" since 1992. But the idea, itself, goes way back to the work of which of the following authors? £ Jeffrey Sachs £ Friedrich List £ Karl Polányi £ AnnaLee Saxenian £ Joseph Schumpeter

Friedrich List

Please connect concepts and authors by drawing a line between them. Please note that not all authors will have a concept associated with them. (You must get all the connections right to get full credit for this question. No partial credit possible.) glass escalator gender vertigo gender blindness glass ceiling AnnaLee Saxenian Christine Williams Rosabeth Moss Kanter Patricia Lewis Sheryl Sandberg Marissa Mayer Barbara Risman Mariko Lin Cheng

Glass escalator-Christine Williams Gender vertigo-Barbara Risman Gender blindness-Patricia Lewis (I believe this is the answer) Glass ceiling-Rosabeth Moss Kanter

Define libertarian paternalism in one sentence and provide one illustrative example:

Governments or orgs influencing people to make better choices without limiting those choices. (come up with your own example)

According to our discussions in class, which of the following is not a distinctive feature of Silicon Valley? £ down-to-earth, democratic culture £ special role played by Stanford in promoting innovation £ spin-off culture that is not frowned upon £ extensive labor mobility £ hierarchical workplaces

Hierarchical workplaces

Imagine that you are Marianna Mazzucato and you are asked to review the most recent feature movie about Steve Jobs. In evaluating the movie's portrayal of Steve Jobs what, specifically might you look for in the storyline? £ Whether Steve jobs was really as much a jerk as they say. £ If Steve Jobs did, indeed, deny fathering his daughter. £ Was Steve Jobs a charismatic entrepreneur or a mere charlatan? £ How much did Steve Jobs rely on the results of state-funded research in developing products for Apple? £ Did Steve Jobs violate the trust of his friends by stepping on their toes?

How much did Steve Jobs rely on the results of state-funded research in developing products for Apple?

According to Jeffrey Sachs, which of the following countries is a technological diffuser? £ Canada £ Norway £ Burundi £ India £ Zimbabwe

India

According to Max Marmer we need to be careful with which of the following type of entrepreneurs? £ the idea guy £ the infected guy £ the greedy guy £ the pessimist guy £ the reckless risk-taker guy

Infected Guy

According to Dan Saffer what is false innovation? £ innovation that does not meet a market need. £ innovation that destroys rather than creates value £ innovation for the sake of innovation £ innovation that pretends to be new, when it really is not £ failed innovation

Innovation for the sake of innovation

According to Jeffery Sachs, what is the first step that a marginalized country should do to become an effective diffuser? (For full credit, please check all that apply. No partial credit possible.) £ Integrate its national economy into the global economy. £ Stop polluting the environment. £ Build a wall to stop losing its scientists through the brain drain. £ Create new jobs and opportunities through sea steading £ Spend more money on educating women.

Integrate its national economy into the global economy.

Which of the following scholars is associated with the concept of "liquid networks?" £ Matt Ridley £ Kevin Dunbar £ Timothy Prestero £ Mark Granovetter £ Mihály Csikszentmihályi

Kevin Dunbar

Give an example of something that we buy/sell on the market that fits Karl Polányi's definition of a fictitious commodity:

Land; labor; money. E.g. Privacy data sold by Facebook

What was the label that I used to describe micro entrepreneurs (independent contractors) working in the sharing economy? £ bourgeoisie £ petty bourgeoisie £ lumpen bourgeoisie £ proletariat £ lumpen proletariat £ gig bourgeoisie

Lumpen-Bouiseiosie

Think about the survey of Uber drivers that we consulted in class. How did it characterize a typical driver? (For full credit, please check all that apply. No partial credit possible.) £ male £ female £ only a high school degree £ college-educated £ graduate degree £ White £ Black £ Hispanic £ married £ unmarried £ with children at home £ without children at home

Male, college-educated, white, married, with children at home

I shared with you the story of the Five Wet Monkeys to illustrate which of the following points? (For full credit, please check all that apply. No partial credit possible.) £ Social network analysis is useful for understanding innovation £ Many economists believe that social relationships block our ability to be as creative as possible £ We may be separated by six degrees but we only have three degrees of influence. £ The culture of Silicon Valley is democratic and down-to-earth. £ When push comes to shove, monkeys are not that interested in eating bananas.

Many economists believe that social relationships block our ability to be as creative as possible

Please connect sentences and authors by drawing a line between them. Please note that not all authors have sentences associated with them. To receive credit for this question, you must get all the connections right (no partial credit available). Economic action is embedded in social and cultural relationships Social and cultural embeddedness is not only an empirical fact, but also a moral imperative. Social networks nurture and boost creativity and innovation. The state plays an important role in innovation. Kevin Dunbar Mariana Mazzucato Friedrich List Mark Granovetter Jeffrey Sachs Karl Polányi

Mariana Mazzucato - the state plays an important role in innovation Mark Granovetter - Economic action is embedded is social and cultural relationships Karl Polanyi - Social and cultural embeddedness is not only an empirical fact, but also a moral imperative Kevin Dunbar - Social networks nurture and boost creativity and innovation.

Who said this: "What distinguishes the worst architect from the best of the bees is this: the architect raises his structure in imagination before he erects it in reality"? £ Karl Marx £ Karl Polányi £ Max Weber £ Sir Ken Robinson £ Joseph Schumpeter

Marx

Who said this: "The greatest advances of civilization, whether in architecture or painting, in science or literature, in industry or agriculture, have never come from centralized government"? £ Karl Polányi £ Karl Marx £ Fred Bloch £ William Janeway £ Milton Friedman

Milton Friedman

In the 2016 Presidential Election only 46.1% of college-age Americans voted. Using Thaler and Sunstein's "rules" for nudges, suggest ONE nudge to encourage college students to vote.

Offer extra credit for civic engagement or make voting day a national holiday

If you go to Campbell's website, you are likely to come across this illustration. Given our discussion of class, this is a perfect example of which of the following? *pic that shows campbell's "latest innovation" which is just a change in packaging* £ reverse innovation. £ ordinary change pretending to be a monumental breakthrough. £ social originality. £ cognitive dissonance. £ creative destruction.

Ordinary change pretending to be a monumental breakthrough

Which of the following people would Polányi classify as a market fundamentalist? Check all that apply. £ Mariana Mazzucato £ Peter Thiel £ Ayn Rand £ William Janeway £ Rand Paul

Peter, Ayn, Rand

Many companies today advertise that they are in the innovation business; that they innovate every day. If Max Weber were alive today and saw one of these advertisements, how would he characterize it? He would say that it is an instance of ____________. £ alienation £ rationalization £ anomie £ exploitation £ mysticism

RATIONALIZATION

Entrepreneurs vary greatly in terms of the number of hours that they work. According to data I showed you in class, which country stands out in terms of how little they work (fewest number of hours worked by entrepreneurs)? £ France £ United States £ Germany £ Sweden £ Russia

Russia

In her study of the limits of external economies, AnnaLee Saxenian compares which of the following two regional innovation systems? £ Silicon Valley and the Research Triangle (North Carolina) £ Silicon Valley and Route 128 (Massachusetts) £ Silicon Valley and Baden-Württemberg (Germany) £ Silicon Valley and Cambridge (UK) £ Silicon Valley and Singapore

Silicon Valley and Route 128(massachusetts)

Please connect ideas and authors by drawing a line between them. (Note: not all authors have ideas associated with them in this list. They are mere distractors.) To receive credit, you need to make all the right connections (no partial credit available). small world Embeddedness 3-degrees of influence laissez faire was planned Mark Granovetter Stanley Milgram Karl Polanyi Nicholas Christakis

Small world -- Stanley Milgram Embeddedness -- Mark Granovetter 3-degrees of influence -- Nicholas Christakis laissez faire was planned -- Polanyi

Which of the following statements best characterizes Mark Granovetter's notion of embeddedness? £ The free market is a utopian conception. £ Social relations cannot guarantee trust. £ The whole is greater than the sum of its parts. £ A great deal of innovation is innovation by invasion. £ We live in a small world.

Social relations cannot guarantee trust.

We reviewed several solutions to the gender gap in entrepreneurship. Which of the following is NOT suggested by Mariko Lin Chang? £ Stop telecommuting. £ Equal pay for equal work. £ Incorporating caregiving into the wealth escalator. £ Encourage caregiving among men. £ Family-friendly policies at work.

Stop telecommuting

For 90% of drivers, Uber is not a full -time occupation £ True £ False

TRUE

What is the name of Karl Polányi's famous book? £ The Great Depression £ The Great Markets £ Transformation and Markets £ The Great Transformation £ Market Transitions

The Great Transformation

Ray Fisman and Tim Sullivan make the argument that innovation is not always in the best interest of organizations. Indeed, most struggle with the tension between centralization and innovation. Which two organizations form the basis for their argument? £ Pepsi and McDonalds £ Western Union and AT&T £ the US Army and McDonalds £ Heinz and Pepsi £ Apple and Facebook

The U.S. Army and McDonald's (No justification, these two examples were used in the Reading "In Praise of Squelching Innovation" by Fisman and Sullivan)

Which of the following statements comes closest to capturing the concept of the "tragedy of commons?" £ the depletion of common resources that results from the selfish behavior of some individuals £ the process by which rich people steadily pull out of the use of common goods (i.e., public schools, public transportation) £ companies/individuals not paying their fair share of taxes, thereby reducing the volume of funds available for common projects £ private companies taking over businesses that were previously run by the state £ people not caring about public spaces (e.g., littering on BART, making a mess in public bathrooms, etc.)

The depletion of common resources that results from the selfish behaviour of some individuals

Which of the following comes closest to what Barry Schwartz means by the "paradox of choice?" £ Choices made on individualist principles are more satisfying than those made on collectivist principles. £ We are never free to choose. £ The fact that some choice is good, doesn't necessarily mean that more choice is better. £ Consumers need to be given more information about products so that they can make learned choices. £ Choices are always determined by built-in systemic biases.

The fact that some choice is good, doesn't necessarily mean that more choice is better (Justification: "Paradox of Choice" refers to the idea that people are overwhelmed by the number of choices they have in the modern society, "abundance of choice has made life complex& overwhelming" )

I showed you this picture of the Duomo, located in Florence (Italy). I argued that this was a powerful demonstration of which of the following principles? £ the power of collaborative innovation £ the strength of individual creation £ the importance of drinking coffee for new ideas £ architects are more creative than bees £ the state has never produced a single innovative idea

The power of collaborative innovation

This is a diagram of Stanley Milgram's famous experiment that we studied in this class. In one short sentence, please summarize the single most important conclusion of this study:

The six degrees of separation -- People in the United States seemed to be connected by approximately three friendship link, highlighting the robust nature of social networks.

I showed you two global innovation indexes in class. I did this to demonstrate which of the following? £ Their rankings are the same, so they can be trusted. £ Their rankings are so wildly different as to render them unreliable. £ Their country rankings are somewhat different, but the basic story that emerges from the rankings is the same. £ They must be the result of communist propaganda because neither lists the US as #1.

Their rankings are different, but the basic story that emerges is the same

According to survey data I presented in class, which of the following is the most common reason that women give for starting their own businesses? £ They are feeling unchallenged in their current job. £ They want to promote an innovative idea. £ They have bumped into the glass ceiling. £ They need more flexibility. £ They want to make more money.

They need more flexibility.

Early in the semester we encountered two scholars (Peter Thiel and Joseph Schumpeter) with distinctive views on the relationship between monopolies and innovation. Thinking about our class discussions, as well as required readings, which of the following statements best captures the position of these two authors? £ They agree that monopolization of industries will lead to a decline in innovation. £ They both argue that the rise of monopolies spur innovation because they protect companies from unnecessary competition. £ Thiel's position is that monopolies help innovation, while Schumpeter's is that they harm innovation. £ Thiel thinks that monopolies undermine individual creativity, while Schumpeter believes that they are needed to protect workers in an innovation economy.

Thiel's position is that monopolies help innovation, while Schumpeter's is that they harm innovation

Tyler Cowen is an optimist with some strong views on how America can move out of its Great (Innovation) Stagnation. Which of the following form part of his proposal? (For full credit, please check all that apply. No partial credit possible.) £ Treat scientists like rock stars. £ Reduce state regulations. £ Put America first in trade deals and agreements. £ Cut taxes to create more jobs and spur technological innovations. £ Encourage women's participation in STEM fields.

Treat scientists like rock stars Reduce state regulations. Cut taxes to create more jobs and spur technological innovations

Joseph Schumpeter argues that innovation inevitably leads to the end of capitalism. £ True £ False

True

Most innovations fail.

True

True or false? Before the 19th century, married women could not become entrepreneurs unless their husband died. £ True £ False

True

True or false? For most of human history, innovation was considered a heresy, not a compliment.

True

True or false? Jamie Oliver's school lunch reform is a clear demonstration that celebrities can shape people's opinions and nudge them to make the right decision.

True - nudges worked where constraints and education didn't

According to data I presented in class which of the following countries is the most entrepreneurial? £ United States £ China £ Singapore £ Turkey £ India

Turkey

What, according to Robert Reich, is the most likely explanation for the recent rise in micro-entrepreneurship? (For full credit, please check all that apply. No partial credit possible.) £ banks are more eater to lend money £ unemployment £ the rise in consumer confidence £ the glass ceiling that stops women and minorities from leadership positions £ growth of MBA programs that offer training in entrepreneurship

Unemployment

Circle the correct words to complete the sentence: A typical entrepreneur is a White/Black/Asian/Hispanic man in his thirties/forties/fifties/sixties who is married to a working/stay-at-home spouse.

White, fourties, working

Who coined the term "the tragedy of commons?" £ Joseph Schumpeter £ Robert Reich £ William Forster Lloyd £ John Donne £ Alexis de Tocqueville

William Forster Lloyd

Which of the following people best represent Hayagreeva Rao's notion of market rebels? (For full credit, please check all that apply. No partial credit possible.) £ radical innovators £ entrepreneurs who think they are crazy enough to change the world £ activists and their recruits £ young disruptors, innovators, and entrepreneurs £ early adopters of innovative technology

activists and their recruits

Look at the following set of social actors. Which of the following does not fit into Polányi's definition of protectionists? (For full credit, please check all that apply. No partial credit possible.) £ labor leaders £ left-wing politicians £ angel investors £ small proprietors £ left-leaning intellectuals

angel investors

In discussing the "geography of genius," we talked about Vienna. What made Vienna special during the late 18th and the late 19th centuries? £ patronage funded innovation £ willingness to borrow ideas from other cultures £ down-to-earth democratic culture £ coffee houses £ weak ties

coffee houses

In his book, Walter Isaacson argues that Silicon Valley's success can be attributed to the individual achievements of heroic innovators. £ True £ False

false

Peter Thiel maintains that the idea of self-regulating markets is a stark utopia. £ True £ False

false

True or false? According to Brandt and Eagleman, Van Gogh was a splendid isolationist. £ True £ False

false (Justification: Brandt and Eagleman indicated that Van Gogh corresponded with many artists in letters filled with critiques of other painters

Wolfgang Amadeus Mozart transcribed from memory the mysterious Miserere when he was only 14 years old. I argued in class that this was an early form of what? £ hacking £ reverse innovation £ false innovation £ mindlessness £ product pollution

hacking: (the song was protected in certain places but he copied for unauthorized reasons)

Hayagreeva Rao argues that a market rebellion consists of a hot cause and some strategies of cool mobilization. Consider Rao's discussion of the slow food movement in Italy. What was the hot cause that motivated this rebellion and what was the rebel's key strategy of cool mobilization?

hot cause: McDonald domination cool mobilization: Celebration of local cuisines and the reawakening of local identities

If a friend came to you with an innovative idea and asked you what they need to do to turn their innovation into a business success, what key advice might you give them given what we have learned from Hayagreeva Rao's telling of the cochlear implant? (For full credit, please check all that apply. No partial credit possible.) £ You must have charisma to sell your product. £ Don't price yourself out of the market! £ Be sure that your product fills an existing need. £ Believe in yourself and believe in your product. £ None of the above.

none of the above (Justification :Take social forces into account, it can shape market outcomes)

Take a close look at this advertisement by Richard Branson. Now think back to our class on contemporary entrepreneurship. The advertisement illustrates which of the following processes? £ the routinization of entrepreneurship £ the estrangement of entrepreneurship £ the identification of entrepreneurship £ the branding of entrepreneurship £ the structuration of entrepreneurship

the branding of entrepreneurship- entrepreneurship as a brand, that we should be entrepreneurs because it is 'kool' to do so

What was John Maynard Keynes' position on the role of the state in an innovation economy? £ the state should step in to fix only market failures £ the state can play a visionary role in the economy £ the state should provide funding for basic research and build an equitable education system, but otherwise not meddle in the economy £ we must restrict the role of the state and rely primarily on market mechanisms to foster innovation £ in the 21st century, all major innovations were initiated by the state

the state can play a visionary role in the economy

Complete the sentence: According to Karl Polányi, some commodities are fictitious in the sense that £ they were not originally produced to be sold on the market. £ they were broadly advertised but never made it to the market. £ they lost their value and subsequently were given away freely, rather than sold on the market. £ they deliberately misled consumers about their safety and effectiveness. £ they live only in our imagination.

they were not originally produced to be sold on the market

Complete the sentence: According to Karl Polányi, some commodities are fictitious in the sense that... £ they were not originally produced to be sold on the market. £ they were broadly advertised but never made it to the market. £ they lost their value and subsequently were given away freely, rather than sold on the market. £ they deliberately misled consumers about their safety and/or effectiveness. £ they live only in our imagination.

they were not originally produced to be sold on the market.

Nicholas Christakis studies social networks. Why does he think we form networks with others? £ We are social beings; we don't like to be alone. £ Together we can do what no person can do alone. £ Trust is necessary for innovation. £ We like to drink coffee with others. £ We live in a shared world.

we are social being we don't like to be alone

Take a close look at this cartoon. This is a good illustration of which of the following principles that we discussed in class? £ The fact that some choice is good, doesn't necessarily mean that more choice is better. £ The current crop of innovations is not making people more productive. £ Innovation may undermine the very thing that it seeks to promote: more innovation. £ America has become so anti-innovation, it's economic suicide. £ Organizations struggle with the balance between free-thinking innovation and control.

£ The fact that some choice is good, doesn't necessarily mean that more choice is better.

Stanley Milgram's small world experiment had a very distinctive research design. Which of the following were features of his study? (For full credit, please check all that apply. No partial credit possible.) £ wrote a letter to a businessman in Boston £ gave copies of this letter to a few hundred people living in Omaha (Nebraska) £ people were asked to email this letter to someone they knew personally £ the goal was to send this letter to someone they thought would be more likely to have a personal relationship with the businessman in Boston £ Milgram tracked the number of hops from person to person until the letter reached the Boston businessman

• wrote a letter to a businessman in Boston • gave copies of this letter to a few hundred people living in Omaha (Nebraska) • the goal was to send this letter to someone they thought would be more likely to have a personal relationship with the businessman in Boston • Milgram tracked the number of hops from person to person until the letter reached the Boston businessman