Social media final

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By selecting "Find Jobs" from the "Jobs" menu on LinkedIn, you can view jobs based on your

Resume

It's important that you update your blog and social media accounts

Consistently

From a marketing perspective, Pinterest is ideal for

Ecommerce sites

When a contact writes recommendation for you on Linkedln, it becomes visible to

Everyone on LinkedIn

Companies are allowed to exceed the 140 character limit on Twitter.

False

Most people still work for the same company their whole lives until they retire.

False

Once you select a job lead on LinkedIn, a recruiter from the company will automatically contact you

False

Only premium members can create groups on Linkedin.

False

Web users tend to read every word of a blog post.

False

Which feature allows companies to send tweets to customers and prospects in their local area?

Geographic targeting

The best way to locate information about particular comments is to search by

Hashtag

In order to gain anything educational from Twitter, you must

Know which hashtags to use in order to join a conversation

In order to access discounts and promotions from a company's Facebook Timeline, you must first

Like the page

It is a good idea to check your Freedly account at least

Once a day

You can use the same email address for both a personal page and a product page on Twitter.

False

You must have an Apple device in order to use Google+ Hangouts.

False

Which feature of Google Groups helps keep information organized?

Folders

In which decade did television begin to generate more advertising revenue than print and radio?

The 1950s

Linkedin is most popular among businesses that market their products to

Other businesses

Your blog should include both a Facebook and a Twitter button.

True

Collaborating face-to-face with colleagues across the globe is easy thanks to

Google+ Hangouts

Waather or not you "friend" a client on a social media network should depend on

How you use that social media network

Companies use Pinterest primarily for the purposes of

Increasing sales

It's important to use bullet points when blogging because they

Make the text easier to scan

The more companies you follow on Twitter, the more companies Twitter will recommend to you.

True

When marketing a personal brand via a blog post, what tone should you use?

Personable but professional

Videos that appear on the top of the search results page on YouTube are

Promoted videos that function as advertisements

From 1995 to 1997, the number of web users

Quadrupled

Which of the following devices did most Americans have in their homes by the year 1933?

Radio

The first post on your blog should be of the following except introduce yourself, readtell a funny story, or anecdote tell readers why you're interested in the topic, tell readers how often you will blog

Re-tell a funny story or anecdote

Feedly allows users to

Read content from all over the web in one place

In order to increase exposure, marketers using Pinterest should encourage their followers to

Repin the company's pins

Which of the following would make a good headline on LinkedIn?

Studying Educational Technology at University of Florida

The length of a company's blog post should be aligned with

The attention span of the target market

What should you tweet about?

The career field you plan to pursue

Which new Facebook feature allows you to control who sees your posts?

The in-post privacy feature

Connecting with contacts on Linkedin is as easy as entering your email address.

True

Desktop publishing made print media more cost-effective.

True

It is possible to buld a following on Twitter with zero financial investment.

True

Your Twitter bio should include keywords that potential employers might use to search for new hires.

True

Initially, the people a company should follow on Twitter are those who

Are in a related industry

Twitter is only useful for keeping in touch with existing contacts, not making new ones.

False

In order to use Pinterest effectively, you must have

High-quality pictures

Even elementary school students can benefit from the educational aspects of Linkedin

False

Following everyone Twitter recommends is a good way to make it an educational platform.

False

It is impossible to find job leads on Facebook.

False

The best accounts to follow on Twitter are the promoted accounts.

False

To be sure that you receive information regarding relevant job leads on Twitter, it's a good idea to

Follow companies in your field

All of the following are potential benefits of a classroom Facebook page except

The option of soliciting opinions from other Facebook users outside of the class

What invention in 1995 made locating products and services online much easier?

The search engine

Networking was a lot more difficult before

The social media revolution

When determining the tone of their tweets, marketers should consider

The target audience

Why should professionals create personal brands for themselves?

To remain gainfully employed

On your professional blog, you should write primarily about

Topics pertaining to your career goal

It is possible to link your Facebook and Twitter accounts.

True

Social media etiquette dictates that you accept friend requests from clients.

False

Facebook product pages come with unique web addresses.

True

Google AdWords was the first Pay-per-Click provider.

True

It's okay to use the same photo for your Facebook, Twitter, and LinkedIn accounts.

True

The title of a blog post should be

Catchy

A personal brand can grant self-employed individuals with

Credibility

In order to reach a larger audience, marketers should encourage their followers to

Retweet their tweets

Companies are more likely to post job openings on Facebook than on Twitter

False

Formal academic prose should be used when writing a company blog post.

False

Businesses leveraging Linkedin can establish themselves as thought leaders by

Participating in Linkedin groups

Educational content on the Internet is

Potentially overwhelming

Which of the following is the best way to keep up with trends in your industry?

Use social media

When does Google AdWords charge a company?

When a web user clicks on the advertisement

At a minimum, how many hashtags should marketers use in each of their tweets?

1

From a customer's or client's perspective, a brand is

A promise

On Google groups, which permission settings are recommended for a study group?

All members can view the post

Pins on Pinterest can be linked to Your blog Your website Other social media accounts All of the above

All of the above

Before watching a video on YouTube for educational purposes, you should first determine the length of the video, read through some comment, look at the number of likes and dislikes, Or all the above

All the above

Which of the following groups of people are qualified to become Twitter teachers? Certified teachers, industry professionals peers, all of the above

All the above

LinkedIn is the most visual of all social media sites.

False


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